yuru-kyara
Organizing committee seems to have a problem with a huge clumsy bear running around with an open flame.
Enlightening clips show just how hard it is to do the simplest things when you’re a mascot.
In what other country would someone think it was a good idea to hold a national ranking of bus company mascots?
Call me old fashioned but I remember when mascots were meant to be cute, not demons spawned by human weakness or yam ninjas.
Four prefectures in Japan team up with Pokémon GO developer Niantic to speed up their recovery.
Emerging from the cocoon that was The Daily Show, John Oliver has carved out a brilliant spot for himself with his own talk show Last Week Tonight. He has produced some amazing pieces on net neutrality, Edward Snowden, the Miss America Pageant and the NCAA. Viewers tune in each week to find out what subject close to their hearts is being roasted or promoted on HBO. Japan has gotten a couple of mentions on the show before, but this past week brought the insanity that is Japanese mascots to the attention of his viewers. Surely Japan’s mastery of the subject can teach the rest of the world something.
In larger countries like Australia and the United States, vehicle registration is carried out at the state level. This has long allowed each state to produce distinctive designs, including slogans or iconic imagery on number plates. In little Japan, however, vehicle registration is issued by the national government, so car owners have had no option to show their local pride with a regional license plate…until now.
The Ministry of Transport has announced that from next year, local authorities will be free to put colourful character designs on car number plates. Let’s have a look at some of the potential ways to pimp your Japanese numberplate!
Earlier this week, we took a look at the year’s 20 most popular karaoke songs for teens, and found that the list was made up entirely of anime themes, vocaloid songs, and the Japanese version of “Let It Go” (proving there’s literally nowhere you can go where you won’t run into the Frozen hit). And while we’re sure the 2-D sweep put a smile on the face of otaku and technophiles, we can imagine some traditionalists grumbling about a lack of music with a connection to anything real.
Well, is a human-sized pear real enough for you?
Gunma-chan, Gunma Prefecture’s regional mascot, or yuru-kyara, may not have the most creative name. The cap-wearing horse more than makes up for that shortcoming with cuteness, though, and was recently named the winner of the nationwide Yuru-Kyara Grand Prix popularity contest.
The championship is the culmination of a long campaign for Gunma-chan, who finished in 18th place in 2011, before spending two years stalled in the number three spot.
Having now reached the top of the yuru-kyara world, it’s time for Gunma-chan to savor the sweet taste of victory, and time for everyone else to savor the sweet taste of Gunma-chan candy.
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Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
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Mt Fuji installs new emergency shelters ahead of the 2026 climbing season
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Weekly
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
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Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
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Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Nearly half of Pokémon hot spring’s statues have been damaged less than two months after opening
Monthly
- Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
- Japanese ninja certification exam attracts 131 candidates from Japan and abroad
- Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style- Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Yearly
- Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]- Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
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Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Mt Fuji installs new emergency shelters ahead of the 2026 climbing season
Taco Spaghetti appears in Japan, and our taco fan rushes to try it[Taste test]
Here’s what Shibuya’s famous scramble intersection looked like after the Japan vs. Sweden match
Japan’s Mos Burger goes super-premium for summer with eel burgers that require pre-orders
Krispy Kreme Japan releases new fruit doughnuts…that taste better cold
International fugitive Carlos Ghosn says he’d be best person to head Nissan now
The adorable, delicious joy of the Totoro cream puff gift box[Taste test]
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Nintendo’s Animal Crossing crosses over to Baskin-Robbins Japan with special ice cream and merch
Beautiful new dangling Totoro socks let the Ghibli mascot sway with every step[Photos]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Totoro Soot Sprites are here to help keep your organized as adorable paper clips[Photos]
Tokyo cops arrest foreigner for suspected visa violation, don’t know what new residence cards look like
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