Nissan is collaborating with One Piece to offer a limited edition Serena Highway STAR S-HYBRID. Dubbed the “Thousand Serena,” a play on the Straw Hat Pirates’ Thousand Sunny ship, it features a special One Piece car wrap and hubcaps.
If you’re keen on getting your hands on this vehicle, though, you’ll need 3.25 million yen (about US$27,300), some lottery luck… and kids. Not only will purchase of the vehicle be determined by lottery, but only parents with children will be allowed to enter, in accordance with the Serena’s family-oriented marketing campaign. Due to a high volume of interested buyers, nine will be available.
There’s another perk, though. Whomever wins the lottery will also receive enough gas to “go around the world,” or 40,000 km worth, which at current Japanese gas prices is worth about $3,300.
For more information about the purchase lottery, which runs until March 9, check out Nissan’s campaign website.
[Via Anime! Anime!; images from Nissan Serena]
More from Anime News Network



Nissan rolls closer to self-driving cars, but is the world ready?
“It’s OK to stand out.” Nissan’s new stormtrooper ad campaign is awesome
One Piece ship to anchor at Japanese theme park
Smush your favorite One Piece characters
One Piece takes over Yamanote train for 15th anniversary
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Pokémon hot spring footbath opening in Japan this spring
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Almost all Japanese women say they dislike random gacha/blind-box toys in survey
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Starbucks Japan opens new Kyoto store in Place of Scenic Beauty
Are Japanese convenience store sandwiches scamming us with their fillings?
Step inside a mystical, dazzling display of illuminations at the Flower Garden of Lights
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Injuries on stairs in Tokyo highlight an overlooked design flaw
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
Japanese government wants overseas anime market to roughly triple in 10 years, but are they crazy?
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Japanese bento shop sells croquettes for 13 cents, but are they any good?
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
One Piece’s Chopper stars in 5-minute stop-motion “Cry Heart” short
30-ton One Piece Stone Art Shown in Captivating Drone Footage
One Piece sets out to find its most popular character in the world in massive survey
Fullmetal Alchemist, One Piece Voice Actor Ed Blaylock Passes Away