
When starting a restaurant, creating a good appearance is important. In a way, the look of an eatery reflects the quality of food that it serves. Looks can be deceptive, however, as just like people, the beauty of a restaurant might be limited to the surface.
The opposite also holds true, though, as our own Mr. Sato learned during an excursion to the Dogenzaka area of Tokyo. Inside this unassuming cigarette stand that you wouldn’t even realize was a restaurant, he found one of the best meals he ever had.
The name of this restaurant is Flaneur, but you wouldn’t know it by looking because even Mr. Sato could barely see it on the store front next to a huge Marlboro sign while standing out front. It’s about a five minute walk from JR Shibuya Station nestled in a seedy area of Dogenzaka filled with love hotels and bars.
According to the flag outside, the restaurant sell bento boxes during the lunch rush, and like many bento shops in Japan there is a very limited area for eating in. Also, if you happen to be situated nearby you might be able to get them to deliver your food to you.
Pretty much everything else about Flaneur seemed to deter customers from entering, but that didn’t stop our Mr. Sato who happened to need a pack of smokes anyway. He took a seat at the counter and ordered the steak curry for 1,350 yen (US$11).
Regular readers might recall that Mr. Sato likes his meat like he does his pokémon: as rare as they come. So he was amazed to see just how exquisitely this one was cooked.
The outside was a glistening even brown color without any burn marks. On the inside was the delicious pink glow of rare beef. Also, as he broke apart the pieces a faint smell of red wine arose from it. “Amazing” he thought to himself.
In every way the taste lived up to the appearance. The meat was soft and seemed to melt in Mr. Sato’s mouth. The seasoning of the steak was an excellent match to the slightly spicy curry used in the dish as well. As an added bonus, both the juices from the steak and curry mingled and was absorbed in the rice for even more flavor.
The taste was enough to make him forget that he was eating in the back of a tobacco shop. It completely exceeded his expectations and there was no way he would have anticipated such a finely prepared meal in a place like that.
So remember, you can’t judge a great restaurant by its cover. Next time you pass by a car wash or off-track betting parlor near you, why not stop in and try to get something to eat? It might just be the experience of a lifetime.
Restaurant Information
Flaneur / フラヌール
2-17-5 Dogenzaka Shibuya
渋谷区道玄坂2-17-5
11:30am – 9:00pm
Closed Sundays
Original article by Mr. Sato
Photos: RocketNews24
[ Read in Japanese ]






The story behind Flaneur: the curry restaurant that looks like a cigarette stand
We try serving a steak in 8.6 seconds, turned out to be surprisingly erotic
Man vs. Steak: We band together to eat 4.5 kilograms of beef at Ikinari Steak
This ridiculously expensive Tokyo sandwich was worth every one of the 8,650 yen it cost us
Seattle burger chain Lil Woody’s has arrived in Tokyo! But is it any good?【Taste Test】
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Starbucks Japan to open Shinkansen platform stores at Kyoto and Nagoya stations
Akita Kanto Festival, one of Japan’s most spectacular summer festivals, gets an anime twist this year
Aichi city throws year-long 20th birthday bash for giant beckoning cat statue, Hello Kitty invited
Japan’s largest online flea market reminds users that selling used school swimsuits is prohibited
Final Fantasy plushie shoulder bags are fuzzy and functional [Photos]
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Toyota Museum’s international retro vehicle parade returns to Aichi this autumn
U.S. government reportedly planning to close Nagoya consulate
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Hamburg and Hamburg Shibuya: A Japanese restaurant you need to put on your Tokyo itinerary
We try a delicious pancake burger from Eggs ‘n Things in Tokyo
This is what a 10,000-yen (US$92) Tokyo bento boxed lunch looks like【Taste test】
School Cafeteria for adults is a great place to go for cheap Japanese food in Tokyo
Mr. Sato Takes on the “Mammoth 2kg Fried Chicken Curry”
Make restaurant quality food at home with Japanese restaurant Kitchen ABC’s vending machine
This is what a 8,500-yen (US$76) Tokyo bento beef boxed lunch looks like【Taste test】
This ISN’T what a US$100 Tokyo sushi lunch looks like. It’s what a US$200 one looks like!
Nitori opens its first-ever restaurant in Japan
A taste of Japanese curry usually only sold overseas, at Tokyo’s Curry House CoCo Ichibanya World
This fancy Shibuya hamburg shop is perfect for fans of Salisbury steak and…Ramen Jiro?
We try out the R-rated “world’s smelliest burger” from a Tokyo burger cafe
Mr. Sato pretends to be a teen to see if he’ll be sold cigarettes
Rice robot serves free refills at Japanese set meal restaurant
Mr. Sato tried an unbranded lunchbox meal courtesy of Muji, found it to be just plain delicious
Japanese chain Bikkuri Donkey’s enormous salad almost beats Mr. Sato, but not because of its size