In fact, Tottori’s governor officially encourages you to venture into the sand to catch ’em all.
At a press conference on July 25th, Tottori Prefectural Governor Shinji Hirai announced that Tottori’s iconic sand dunes were thereby designated a “Pokémon Go Sunaho Game Liberated Zone” (Sunaho is a pun on suna [sand] and sumaho, the Japanese abbreviation for “smartphone”). This official announcement is part of a campaign to draw more tourists to the dunes, where they can play in the sand without fear of becoming distracted and accidentally walking into traffic or other dangerous situations like in the city. As Hirai noted in his speech, “The Tottori sand dunes are vast and you can safely enjoy the game there. We’d be thrilled if you chose Tottori as your summer vacation destination.”
▼ Hirai even snapped a picture with a wild Paras he found in the dunes.
ポケモンGOの人気を観光客誘致につなげようと、平井伸治知事は鳥取砂丘を「スナホ・ゲーム解放区」とすることを宣言。「鳥取砂丘は広大で安全にゲームを楽しめる。夏休みの旅の目的地としてもらいたい」と述べた。
— 無外流の狼 (@miburou3) July 25, 2016
※逆転の発想。さすが名知事 pic.twitter.com/dIhj3VecmT
Despite the lack of any potential urban dangers, Hirai does stress three golden rules for anyone playing Pokémon Go in the sand dunes:
1. Be careful of heat stroke and of injuring yourself
2. Do not disturb others or any natural life you find in the dunes
3. Make sure to enjoy not only the game, but the natural scenery, too!
Interestingly, Japanese net users’ reactions to the announcement tended to be on the cynical side, citing the lack of shade in the dunes and no particular draws that the game play offers in Tottori:
“I’d only care if there are some hard-to-get Pokémon there.”
“They should provide us with free wi-fi and charging stations.”
“Welcome to the scorching sand dunes.”
“Are there many Pokéstops in the dunes?”
Thanks to an Ingress user, we actually have an answer to that last question:
▼ Why yes, there are actually tons of them!
真偽は知らないけどポケストップはこうなってるらしいです。 pic.twitter.com/Q9eBoLOsQq
— 縄文ぞんび@無職 (@JomonZombie) July 25, 2016
So if you can take the heat, why not hit the sandy slopes this summer and complete your Pokédex at the same time!
Sources: NHK News via My Game News Flash
Top image: Twitter/@miburou4

Local souvenir tip: our brains are scrambled after finding eggs cooked in the Tottori sand dunes
We try Starbucks Japan’s new sand dunes Frappuccino in Tottori
Both forms of Sandshrew Pokémon to serve as Tottori’s prefectural ambassador
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
New KitKat pizzas are coming to Pizza Hut Japan
10 times to avoid traveling in Japan in 2026
Nephew receives SD card after his uncle passes away, finds treasure trove of gems from the past
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
We turn into paranormal investigators, check out the “world’s scariest” haunted spot in the U.K.
New adults go wild at Seijinshiki Coming-of-Age ceremony in Kitakyushu, Japan 【Photos】
Foreign resident of Japan starts work as city’s first-ever non-Japanese rickshaw puller【Photos】
These leggy felt figures are utterly fabulous, totally bootylicious and only barely safe for work
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Leave a Reply