
Meet singles and eat and drink as much as you like in a prime location right next to the Pacific. And all for free (if you’re a girl).
Aisekiya are a chain of izakaya Japanese-style bars where eating and drinking take a backseat to meeting local singles at goukon-style dating parties. While other bars may struggle to attract female customers, Aisekiya solves this by offering women all-you-can-eat-and-drink courses for free.
For male customers, the prices are rather less sympathetic, with a table charge of 1,000 yen (US$8.89) and a further 1,500 yen for each thirty-minute interval of eating and drinking (1,800 yen on Friday or Saturday nights). And should their male company prove unsatisfactory, women are able to ask the staff to switch their drinking partners.
And yet, the strategy is clearly working as the company has gone from strength to strength, with bars opening up across Japan to provide men and women with the opportunity to meet one another. This year, for the first time, Aisekiya will be opening up a beach house in Yuigahama in Kanagawa Prefecture, a mere hour or so by train from central Tokyo.
From July 1 through to August 31, Aisekiya Beach House will be open to those looking for love, or perhaps just free drinks for the ladies. Just a stone’s throw from the ocean, the Beach House is likely to be pretty popular. Especially as the first weekend, for which bookings are currently being taken, offers free drinking for the menfolk too, although the table charge still applies. That’s right – for two days only, equality. Although ladies may also choose to partake of the free services, with body painting on July 1 and hair-braiding on July 2. All you have to do is show the tweet below to a member of staff.
https://twitter.com/jetpack/status/877434542709063680The bar is split into standing and seating areas, and further into VIP and Royal VIP areas so you don’t need to worry about mixing with the riff-raff if money is no object.
▼ Pack your sunglasses, and wallet
Should you find yourself heading that way this summer, you could do far worse than prepare yourself with some romance pointers.
Aiseki Beach House
Address: Kanagawa Prefecture, Kamakura-shi, Yuigahama 4-chome, Yuigahama Beach Resort
神奈川県鎌倉市由比ヶ浜4丁目由比ガ浜海水浴場
Open 10 a.m. – 8:30 p.m.
Website


Israeli bath and beauty product maker Sabon opening beach restaurant in Kamakura
Instead of working from home, let’s find out what it’s like to work from a Japanese “beach house”
Tokyo ward looking to change lodging laws, ban more than half of its Airbnb-style rentals
Uniqlo’s sister brand will be waiting with Pokémon sweaters and parkas this fall [Pics]
New Transforming Business Card case brings anime mecha to Japanese work meetings
Mister Donut releases new sweet potato doughnuts in Japan, and we’ve ranked them from best to worst
Okinawa man convinced he won 700 million yen by scammers, saved by convenience store staff
New Japanese ice cream is Ballin, in more ways than one
Tokyo’s red-light district cafe lets you dine inside a real 1960s cabaret
Shinto shrine gate parfaits that tell your fortune now being served in Tokyo
Lego PlayStation recreates Sony’s original console, makes unusual choice for games to salute
Studio Ghibli adds new finger puppets to its anime merchandise collection in Japan
Kyoto temple bans visitors from wearing kimono
A real-world Pokémon Poké Ball hotel is opening in Japan at a still-secret location [Video]
Japan’s first fall color forecast for 2026 is here!
Tamagotchi evolves into a ring for its 30th anniversary, preorders now open
Starbucks Japan reveals new Tsukimi Moon-Viewing drinkware and gifts for autumn 2026
Family Mart releases Famima convenience store products nationwide, but which ones are worth buying?
New Pokémon anniversary song is 22 minutes long, features all 1,025 Pokémon species [Video]
One Piece Day 2026 brings new art, music, and new cast announcements
New Japanese convenience store rice balls taste like instant noodles [Taste test]
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
7-year-old boy left behind on Mt. Fuji by his own dad
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Studio Ghibli unveils new anime calendars and diary planners for 2027
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Solo travel in Japan: Hidden beer garden in Tokyo is a haven for single visitors
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】