
According to the list, the guy in the photo above already has two strikes against him.
Japan is often described as a very clean society, but that love of tidiness goes beyond clean trains and other public facilities. People in Japan also tend to take their personal appearance very seriously.
At least most of them do. As with any society, not everyone follows the exact same grooming ritual and fitness regimen. Not looking well put together, though, can have an averse effect on a man’s love life, which is why Japanese Twitter user @gatigatitv put together a list of nine steps men need to take so they won’t be thought of as grossly dirty by women in Japan.
・美容院で切る
— めろん (@gatigatitv) September 11, 2017
・ワックスをつける
・毎日髭をそる
・眉毛を整える
・コンタクトにする
・コンシーラーを塗る
・筋トレをする
・サイズのあった服を着る
・匂いケアをする
これだけで女子のいう清潔感の一次審査を通過できるのに、やってない男多すぎてもったいない
The nine points of the checklist are:
1. Get your hair cut at a salon [as opposed to a barber shop]
2. Style your hair with wax or gel
3. Shave your beard every day
4. Trim and shape your eyebrows
5. Wear contact lenses
6. Use concealer on your face
7. Lift weights
8. Wear clothes that fit you
9. Take countermeasures against body odor
“This is all a man has to do to pass a woman’s initial cleanliness check, but there are so many guys who don’t do these things, so they can’t get a date,” @gatigatitv tweeted along with the list, which racked up over 56,000 likes and 40,000 retweets, showing she’s not the only one with these standards.
The list did also prompt some dissenting opinions, though, especially in regards to using concealer, something that the vast majority of Japanese men don’t do. The command to wear contacts also a bit of a head-scratcher, seeing as how corrective eyewear is pretty common in Japan, and actually considered fashionable in many circles. Some speculated that maybe @gatigatitv was talking about using cosmetic contact lenses to make your irises look larger and more expressive. Though in keeping with the list’s purported theme of “cleanliness,” wearing contacts does sidestep the problem of dirty glasses lenses.
Other detractors asserted that it’s enough for a man to follow some of the points on the list, but that asking for him to do all of them is too much. A few cynics even grumbled that even if they passed the “initial cleanliness check,” they’d still get rejected during the next round criteria checks to judge their suitableness as a potential boyfriend.
As with all things in romance, ultimately it’s all up to the tastes of the individuals involved in the would-be romantic coupling. But while such preferences are subjective, deodorant is something all guys should absolutely be using.
Source: Twitter/@gatigatitv via Hachima Kiko
Top image: Pakutaso
Follow Casey on Twitter, where he could use a shave.

Japanese man religiously followed “9 grooming steps” for three years, netted himself a girlfriend
Japanese young women reveal their top dealbreakers in a man【Survey】
New colored contact lenses will help near-sighted Japanese women land a husband, maker claims
Japanese women sound off on the line separating a male friend and a boyfriend
Japanese women’s magazine’s list of traits for an ideal man is both understandable and baffling
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
This Japanese chopping board sanitising bag might be the handy kitchen gadget we never knew we needed
7-Eleven Japan rethinks convenience store drinks with new Grilled Corn Chilled Soup Smoothie
Tired of city life? Try out Japanese rural life for a few days on an active volcano in Kagoshima
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】