
Anyone who has ever picked up a controller and squealed around the track in Nintendo’s Mario Kart has probably thought about how amazing it would be to get to do it in real life.
One company in Tokyo, Japan has been offering that experience for locals and tourists alike. MariCAR Shinagawa offers go-cart rides and tours through the streets of Tokyo. Part of the fun of the ride is that they offer full body one-sies of various that look like all kinds of fun pop-culture characters.
Logically, they focused on superheroes and video game characters.
Unfortunately, many of these carts look a little too much like the classic Mario Kart. The big problem is that they were doing all of this without the express permission of Nintendo. They say the bulk of their business comes from tourists looking for a fun night.
MariCAR says that they reached out to Nintendo and their own legal experts to make sure they were not infringing on any copyrights, but Nintendo disagrees. They can be gracious when it comes to their fans, but tough when it comes to infringement. Of course, it’s understandable that Nintendo wants to keep the real world Mario Kart experience exclusive, especially as their upcoming theme park attractions continue to grow closer.
MariCAR has already said that the attention gained from the lawsuit crashed their website and that they cannot even begin to guess the funds necessary to take on Nintendo (they don’t have ’em, guaranteed).
It seems like the company is still in business, but if you look at their ads it appears that they have refocused their brand onto just fun costumed go-kart rides around the city.
The company now also states,
MariCAR is in no way a reflection of the game ‘Mario Kart’. Therefore, when riding the go-carts none of the following will be allowed. 1. No racing each other on the streets. 2. Do not throw banana peals or any other garbage on to the streets. 3. Do not throw red turtle shells or any other objects to each other. MariCAR is a very exciting once in a life time experience tour you can enjoy in the streets of Japan.
There you have it.
Source: Maricar
Top image: Flickr/MIKI Yoshihito
Insert images: Flickr/Lang Cheng, Flickr/MIKI Yoshihito
More from Viewster:



Tokyo’s new “real-life Mario Karts” make it ridiculously clear they’re unrelated to Nintendo
Tokyo’s “real-life Mario Kart” go-kart rental company loses lawsuit against Nintendo
Nintendo wins 50-million yen lawsuit against operator of Tokyo “real-life Mario Kart” company
Nintendo takes “real-life Mario Kart” company to court for the second time and wins yet again
Nintendo’s victory over MariCar finalized by Supreme Court of Japan
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Taco Spaghetti appears in Japan, and our taco fan rushes to try it[Taste test]
Krispy Kreme Japan releases new fruit doughnuts…that taste better cold
Japanese man’s gross conveyor belt sushi social media prank video gets him a 500,000-yen fine
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
The adorable, delicious joy of the Totoro cream puff gift box[Taste test]
Beautiful new dangling Totoro socks let the Ghibli mascot sway with every step[Photos]
Japan’s Mos Burger goes super-premium for summer with eel burgers that require pre-orders
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Starbucks Japan creates special drink bottle bags, adorable stickers for all 47 prefectures[Pics]
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
“Phantom Egg Shop” opens in Japan, with a dozen rare Japanese varieties
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Street Kart company famous for Super Mario karts ends crowdfunding campaign with dismal support
Formerly Mario-themed go-kart rental service opens crowdfunding to save their business
Rumors of real-life Mario Kart attraction to open at Super Nintendo World
Trial begins in the case of Mario Kart v. Mari Car
MariCar Mario Kart driver mounts pavement, causes serious damage in Tokyo accident
Tourists return to Japan, and Mario Karts return to Tokyo roads with them
Nintendo taxis?! Peruvian cabs outfitted with Mario Kart 8 setups for rear passengers to play
Nintendo announces its next mobile app release: Mario Kart Tour!
First look at Universal Studios’ Mario Kart ride, Super Nintendo World’s opening date revealed【Vid】
Mario Kart Live: Home Circuit: Is it as cool as it looks in the trailer?【Review】
Japanese gamers share their most memorable Mario Kart moments
The real story of Nintendo’s Mario
Please make Star Kart, the Star Wars/Mario Kart crossover, a real game immediately!【Video】
Drunk driving Mario Kart【Experiment】
Burn Rubber with Competition-Spec Mario Kart Erasers
Japan takes notice of mad-muggin’ Luigi in Mario Kart 8
Luigi’s ‘death stare’ makes it into Japanese Mario Kart 8 commercial