
AKB48 couldn’t give her spot to another idol, so they found a way to put her in the video even if she wasn’t physically present.
If you’re filming a music video for Japanese idol supergroup AKB48, it doesn’t seem like it should be such a big problem if one of them is out sick. AKB48 is made up of four dozen idols, so if one of them needs to take the day off, just pick one of the remaining 47 to fill in, right?
Except it’s not quite that easy. One of the reasons Japan’s idol industry is so robust, despite being marketed to a much narrower niche than mainstream J-pop, is because fans are encouraged to buy multiple copies of the same CD in order to get more ballots to vote for their favorite vocalist with. The winner of these popularity contests often gets the honor of being the group’s “center,” or most prominently featured performer, for its next music video, which is what happened for 21-year-old Jurina Matsui following the most recent AKB48 “election,” which was held in June.
▼ Jurina Matsui, who also ranked seventh in a poll of Japan’s most beautiful idol singers
東海テレビ「スイッチ!」に出演します😍
— 松井珠理奈(ハリウッドJURINA) (@JURINA38G) May 30, 2018
総選挙についてもお話します🎵
このあとみてね✨ pic.twitter.com/EBswSZ8aFk
At least, that’s what was supposed to happen. Unfortunately, when the time came to film the video for “Sentimental Train,” AKB48’s 53rd single, Matsui was too sick to take part. But since fans had given Matsui the most votes in June, the producers couldn’t replace her with another singer in the video, so instead they replaced her with a CG model and manga illustrations.
▼ The dancing CG version of Matsui, front and center
During their indoor dance scenes, the other featured singers perform in a missing idol formation, with a CG construct of Matsui, wearing a matching outfit, digitally inserted. At points where the camera would have cut to a closeup of her, instead a black and white illustration of her face appears onscreen.
The lengthy 10-minute video has a hefty story element, loosely retelling the legend of Princess Kaguya, who briefly left her home on the moon to live on Earth. Because of that, Matsui was scripted to have several scenes of dialogue with fellow idol Akari Suda. Instead, Matsui once again appears in anime-style illustrated form, with her lines written onscreen as text before the camera cuts back to Suda, who speaks her lines aloud, as seen in the video here.
There’s a palpable romantic tension to Suda and the simulated Matsui’s scenes, which is added to by the fact that the manga illustrations come courtesy of Takako Shimura, creator of LGBT manga such as Wandering Son and Aoi Hana/Sweet Blue Flowers.
Surprisingly, the video has several cuts featuring what are supposed to be Matsui’s back or hands, essentially fessing up to the fact that a body double was used instead.
▼ Matsui’s actual back
松井雅人選手がホームラン😍😍😍
— 松井珠理奈(ハリウッドJURINA) (@JURINA38G) May 31, 2018
同じ松井で、背番号と同じお誕生日なんです❗
ユニフォーム買っちゃいました🎵🎵🎵#どらほー pic.twitter.com/ZUq9gLUnYN
Still, the CG and manga visuals make it so Matsui is still technically the video’s “center,” even if she’s not actually in it. But don’t worry that Matsui has missed her chance to shine in-the-flesh. The producers are labeling the video the “unfinished version,” implying that once Matsui is well enough to spend time in front of the camera, her scenes will be filmed and spliced in, thus giving fans two versions of the “Sentimental Train” video to enjoy, and, of course, buy, should the producers decide to sell them separately.
Source: Livedoor News/Daily via Jin, YouTube/AKB48
Images: YouTube/AKB48
Follow Casey on Twitter, where he’d be open to the idea of having his face in videos replaced by a Rumiko Takahashi or Kia Asamiya manga portrait.





Japan’s most beautiful idol singer faces, with AKB48 barely cracking the top 10【Survey】
AKB48, Japan’s biggest idol singer group, apologizes for selling “Date Tickets”
Idol singer mega-group AKB48 cancels annual General Election following string of scandals
Former idol singer arrested on fraud charges, police say she found victims through dating apps
Former AKB48 idol singer gets proposed to on first date, says yes, is now married
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Return of Totoro sequel short anime announced for Ghibli Park
Tokyo adding new anti-littering fines in Shibuya and Harajuku, will require more trash cans too
Japanese Cabinet to officially announce new romanization spelling recommendation next week
More people in Japan quit sending New Year’s cards and many have started to regret it
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
More Shinkansen trains being added to Japan’s “golden route” to meet traveler demand
The 10 best day trips from downtown Tokyo【Survey】
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Japanese avoiding domestic travel as foreign tourists increase, possibly creating vicious cycle
Japanese man who didn’t know how banks work defrauded out of 21 million yen
Japanese woman mistaken for bear
This hot springs town in Japan sets fire across a mountain every winter in a beautiful tradition
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Gundam and Reebok team up for new GQuuuuuuX Pumps【Photos】
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
Japanese train company is letting fans buy its actual ticket gates for their homes
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
A guide to visiting Sagamiko Illumination, one of the three biggest light-ups in Kanto
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
“There are many mentally unwell girls in AKB48” claims ex-member of Japan’s top idol singer group
Idol group AKB48’s new song is the third-best-selling Japanese single CD of all time【Video】
Idol supergroup AKB48 abolishes team system, team sayonara concerts to be held this summer
Beautiful idol singer leaves show business, opens delicious ramen restaurant in Tokyo
Want some canned Japanese idol air? Smartphone virtual crane game offering exactly that as prize
New single moves AKB48 to second place on all-time Japanese CD sales list, but is it enough?
Tokyo’s AKB48 idol-themed cafe announces sudden, permanent closure
AKB48 signs removed from exterior of AKB48 Theater building in Akihabara
AKB48’s final original member, who had to shave her head, is leaving the group
Japanese idol singer reveals three simple phrases men need to use to be popular with women
AKB48’s new idol outfits are so stylish everyone’s talking about the company that makes them
Japanese idol singer responds to fan who gushes over how much he loves her thighs
Leave a Reply