
And so ends the Great Aeon Loyalty Point Heist of ’18.
We’ve all heard stories of daring robberies like that of D.B. Cooper, and in a way are almost swept away by the romantic anarchy of them. But there’s another end to that spectrum as well: the capers that, despite their size, are so mundane that getting a job at a cracker factory would be wild in comparison.
Case in point is the arrest of 29-year-old Daigo Sugano for attempting to cheat one of Japan’s largest shopping center chains, Aeon, out of roughly 5,380,000 yen (US$47,000) in loyalty points.
▼ The Aeon logo and purple signage can be seen all over Japan
Using the Aeon app, people can receive two yen ($0.02) worth of points simply by setting foot in one of the company’s many malls and department stores. Under this program, Sugano stands accused of pretending to have entered an Aeon establishment nearly 2.7 million times.
Time constraints aside, the likelihood of Sugano actually accomplishing this is next to zero as all of the stores he “went to” were on the southern island of Kyushu, clear across the country from his home in the northernmost island of Hokkaido.
He reportedly did this by faking the GPS data on his computers to appear as if he entered an Aeon when he really didn’t. The large numbers were achieved with the help of 45 laptops and about 1,000 accounts.
After allegedly having successfully stolen points amounting to 140 yen ($1.23) he appeared to have gone for one big score. And despite his efforts to spread the wealth among fake accounts, the rapidly increasing number of visits was still enough to raise a flag at Aeon who reported the anomaly to the police.
▼ In addition to his cheated points, so many false accounts would have added up to “criminal” savings on bedding and home decor! Am I right folks?
At this point you might suspect Sugano had some ultimate goal with his significant sum of cash – perhaps funneling it to an offshore account and then moving to the freedom of a tropical island. Or could there have been an urgent need like a sick relative with expensive medical bills?
“I was going to use the points for shopping,” Sugano reportedly told police while admitting to the charges of fraud and attempted fraud filed against him. Readers of the news online were less than sympathetic for the accused, especially as he was reported to be “unemployed” at the time of the arrest.
“Isn’t it easier to just get a job?”
“2,700,000 times?! Hahaha!”
“I think he should have thought that through some more.”
“Isn’t falsifying your GPS data a crime too?”
“But he had the means to get 45 laptops?”
“That was kind of clever…but 2.7 million was a little much.”
“What a complete waste of effort, time, and intelligence.”
“Even if he went to Aeon 100 times everyday it would take 74 years to do what he said.”
“45 computers, eh? I wonder if he actually did have a job for a company that begins with ‘Ya’ and ends in ‘Za’?”
The investigation is still ongoing, but it at least seems as if the police have found their man. And with a conviction, another criminal’s dream of hitting the big-time will have gone up in smoke.
There are those who use point programs like Aeon’s to their fullest and earn a nice, legally-acquired chunk of change because of it. However, let this case be a reminder to those who are handed a stamp card at a sandwich shop and think that’s their ticket to ill-gotten riches. It just isn’t worth it.
Source: NHK, Hachima Kiko
Images: SoraNews24



Japanese man pretends to visit Muji stores 5.62 million times in six weeks, gets arrested again
Yep, that’s illegal in Japan – Yakuza boss arrested for making supermarket point card
Part-time clerk arrested for making over 200 million yen in fake purchase to steal free points
This Japanese vending machine doesn’t sell drinks, but you can buy drinks through it
Studio Ghibli adds new anime tumblers to its cool streetwear brand in Japan
Godiva now makes tofu in Japan, and sakura chocolate tofu too![Taste test]
Peko-chan Milky Time Cafe opens in Chiba and we go to check out all of the pastries and merch
Tokyo government organizes food truck event to clear out delinquent/homeless teen gathering area
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
How much is Amazon Japan’s lowest-rated currency calculator worth in yen?
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
We go looking for a monkey mommy like Punch with Amazon Japan’s ultra low-rated orangutang plushy
Train station platform ramen store closes its doors on half a century of history in Tokyo
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan
Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
When will the cherry blossoms reach full bloom in Japan this year?[Forecast]
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Japan’s cherry blossom season predicted to start earlier than we’d thought, especially in Tokyo
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says