
Sakura-flavoured KitKats now come with 0.07 percent alcohol.
Now that the cherry blossoms have officially started blooming in Japan, the sakura-themed goods are flying off shelves as people stock their picnic baskets in preparation for this year’s hanami flower-viewing season.
One of the most popular, and surprising, finds you can get at supermarkets in Japan right now comes from chocolate makers Nestlé, who are celebrating the arrival of spring with a gorgeous new limited-edition release: Sakura Japanese Sake KitKats.
The new chocolates come in a beautiful package, featuring images of sakura blooms and petals, a pink-hued bottle of sake, and a Japanese castle floating on a sea of gorgeous blooms.
Like their past sake KitKats, these ones contain 0.07 percent alcohol content, making them unsuitable for children or people with a weak tolerance to alcohol.
These are categories that don’t apply to us, so we picked up a multi-pack of 12 mini bars, and when we opened them up, we found each one was individually wrapped, and adorned with an image of cherry blossoms falling towards a glass of sake on the front.
We ripped into one, and were immediately hit with the familiar aroma of sakura. It was surprisingly strong, and had us instantly curious to find out what this beautiful pink KitKat would taste like.
As soon as we took a bite, our eyes grew wide as we tried to take in everything that was happening to our taste buds. The floral, slightly sour sakura took over straight away, making us gasp with its intensity. But then, there was a hit of alcohol, and not just any alcohol, but the rich, familiar flavour of Japanese sake.
Each bite came with a dizzying swirl of intense sakura and sake flavours, which hit us in alternating waves as the floral ingredient filled our nose and taste buds with its intense aromatics, while the distinct bite of rice wine played out in between it all.
According to the notes on the package, the Japanese sake in these KitKats has been blended into the white chocolate coating, while a sakura-leaf cream fills the inner wafers, which helps to create a well-crafted balance between the two intense flavours.
This is definitely one of the most unique Japanese KitKats we’ve tried to date, so if you see them at the store, be sure to pick them up and give them a try. They’re the perfect addition to any hanami picnic, and will enhance your time under the blooms, no matter which one of these top cherry blossom spots you decide to visit!
Photos © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!








New Japanese KitKats feature sakura sake and a traditional cherry blossom dessert
New Japanese KitKats come in sakura flavour, with poetic symbolism for success
New Yuzu Sake KitKat combines Japanese rice wine with a zesty local citrus
New sakura Kit Kat range celebrates cherry blossom season in Japan
Yoghurt Sake is the newest Japanese KitKat we need to get our hands on right now
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
Starbucks Japan unveils exclusive new Frappuccinos limited to three regional areas
Japanese Shinkansen welcomes overnight guests for one night during summer festival
Pokémon Card Stores requiring facial recognition scans for entry in Japan in latest anti-scalper move
Tokyo Pokémon Center announces reopening after months-long closure following stabbing death
McDonald’s Japan goes viral for Samurai Mac burger hack
A roadside hair salon stall in China made us Norway’s Haaland for US$1, and warmed out hearts too
Japan’s expensive “phantom” melon is so exquisite it sells out in just 12 hours
Pachinko industry rebounds on convenience and innovation, but smaller parlors struggle to keep up
Japan has a maid hotel you can stay in, and it’s now taking reservation applications
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Japanese Shinkansen becomes an overnight hotel for three nights this summer
99-year-old woman rescued while attempting to climb Mt. Fuji
Which country’s foreign tourists spend the most money per-person in Japan? Hint: Not the U..S. or China
Starbucks Japan releases a miniature display rack so you can create your very own store at home
Giant Evangelion Spear of Longinus to be installed at Japanese train station with Eva art trains
Face lettuce appears in Japan, with the face of Death Note’s Light Yagami, but why?
Kodama Shinkansen trains on popular Japan route get a whole new look this winter
Brand new Shinkansen bullet train unveiled in Japan… but it won’t carry passengers
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
KitKat releases new Japanese plum flavor to celebrate Japan’s most beautiful winter flowers
KitKat Bar opens in Tokyo, serves new Japanese Umeshu Plum Sake KitKats with cocktail pairings
Japanese sake KitKats feature controversial package design in Australia
We taste the new Japanese KitKat, aged in whisky barrels in Islay, Scotland
New Japanese KitKats combine mint, peach and rum for a summertime taste sensation
New Japanese KitKat flavours include sakura and pineapple candy
Japanese KitKats now come in edamame milkshake flavour
KitKat Pairing Bar, manned by AI pairing sake with Kit Kats, to appear in Tokyo this month
Japanese Kit Kats get a cherry blossom boost with Sakura and Roasted Soy Beans【Taste Test】
Nestlé Japan to release sake-flavoured Kit Kats this February
New Japanese KitKats combine ruby chocolate with everyday nuts and cranberry
Japanese KitKats get fresh with new peach rum mint flavour this summer
Ruby chocolate KitKats come to Japanese convenience stores with new Everyday Nuts and Cranberry
New winter-only Japanese KitKat flavour combines chocolate with a decadent sweet
New Japanese KitKat combines two flavours in one for brand new taste sensation