
Wealthy men show a clear preference between the two/four options.
Japan’s feelings about breasts are pretty clear: it loves them. This is, after all, the country where a “boob slash” cafe served customers, animators are given startlingly detailed notes about how to animate female characters’ jiggling chests, and the language has evolved to provide speakers with a rich variety of specialized terms to talk about different kinds of busts.
But while Japan’s love of breasts is well known, Internet survey site Shirabee posed the question “Which do Japanese men love more, big breasts or curvy hips?” To find out, it polled 817 Japanese men, and when the results were tallied, 64.7 percent said that between the two, they prefer curvy hips.
It might be tempting to chalk this up to recent trends in Japanese pop idol and swimsuit model marketing that’re putting an increasing number of waifish and particularly young-looking performers front and center, but the survey revealed widespread support for curvy hips, with the biggest fans making up the older age brackets.
● Percentage of respondents who prefer curvy hips to big breasts:
Age 19 or younger: 55.6 percent
20-29: 54.5 percent
30-39: 52.5 percent
40-49: 57 percent
50-59: 60.8 percent
60-69: 66.2 percent
▼ “Hello, tech support? How do I open the Google so I can find the big-hipped gals?”
The biggest hip-loving demographic, however, was wealthy men, with those earning over 10 million yen (US$92,000) especially interested in a woman’s hips.
● Percentage of respondents who prefer curvy hips to big breasts:
Annual income under 1 million yen: 56.9 percent
1-3 million yen: 59.9 percent
3-5 million yen: 53.2 percent
5-7 million yen: 54.7 percent
7-10 million yen: 62 percent
Over 10 million yen: 68.6 percent
▼ Wealthy and mature, this gentleman is doubly likely to be a hip man.
Of course, it’s important to remember that the average body frame in Japan is relatively slender and compact compared to many other parts of the world, so what qualifies as “curvy” in the survey respondents’ minds might not perfectly match the standards in other countries. Still, the results show that while Japanese men spend a lot of time thinking about breasts, they’re not the only part of the female body they find enchanting.
Source: Shirabee via Otakomu
Top image: Pakutaso
Insert images: Pakutaso (1, 2)
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!



Size, shape, or suppleness – What does Japan want in a pair of breasts?【Survey】
How often do Japanese people rip silent farts? Survey investigates
Survey asks Japanese women if they could marry a man who’s rich but ugly
Young Japanese women in survey more likely to pee in shower than any other sex/age
Japan is too soft on sex offenders, vast majority of survey respondants say
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
Japan now has human refrigerators inspired by Japanese vending machines
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Starbucks Japan releases new Discovery Series collection celebrating local regions and traditions
Teen girl in Japan refuses to be victim, personally escorts train pervert to police for arrest
Is Japan’s tourism boom slowing down? Foreign visitor numbers fall for first time in five years
Mass murder plot stopped by friend of Akihabara mass murderer
Evangelion beautifully reimagined as iconic classical Japanese folding screen art series [Photos]
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Starbucks Japan adds new Frappuccino, Tea, and Chillax Soda to its limited-edition summer menu
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese government ID card and app to be required for certain Pokémon card purchases next month
Japan reacts to Donald Trump’s “Islamic Republic of Japan” remark
Three new starter Pokémon Jets to fly in Japan, first begins carrying passengers this month
Solid gold Hedorah kaiju from the Godzilla series is now available to pre-order
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Nearly one in three Japanese men in survey prefer to sit down when taking a pee
Which jobs in Japan have the most and least overtime? Survey investigates
What’s the minimum amount of money Japanese women want their husbands to earn? Survey investigates
Japanese women’s breasts get dismal satisfaction evaluation…from their owners
Survey finds big gap in Japanese train passengers who want to sit next to someone of opposite sex
Nearly half of young Japanese women say they “hate” the company they work for in survey
Survey asks which country’s fashion is the most influential in Japanese street style
Japanese survey picks “slightly plump” as the cutest body type for women
Barely half of Japanese men in survey will give thank-you gift to women for Valentine’s chocolate
Japanese women show continuing decline in how much they expect a husband to earn in survey
Survey says more than 70 percent of Japanese people think gender inequality exists in Japan
Is work more important to Japanese salarymen than their girlfriends? Survey investigates
Do Japanese people kiss on the first date? Survey investigates
Should married couples in Japan be allowed to have different family names? Survey investigates
Is it time for men in Japan to start using parasols? Survey says guys ready to get out of the sun
Food, sleep, or sex? Survey asks Japanese people which they can’t live without