
Sweet rusk cookies in an adorable Pokémon design? Take our money already!
Century-old Japanese confectioner GATEAU FESTA HARADA are known for their specialty Gouter de Roi rusk biscuits, which they began selling 20 years ago. Happily for us, to commemorate the 20th anniversary of the popular treat, they’re offering the rusk cookies in special Pokémon packaging.
Sure, this isn’t the first or last time the Pokémon franchise is literally turning sweet, but the result is still delightful as ever!
The Pokémon Gouter de Roi rusks are available in five different designs.
● Gouter de Roi Pokémon Design: Pikachu/ Mini-size (712 yen [US$6.70])
You can get the Pikachu version in a mini-size can containing six packages of two rusks each.
● Gouter de Roi Pokémon Design: Eevee / Mini-size (712 yen)
Here’s the Eevee design, which also comes in a mini-size can.
● Gouter de Roi Pokémon Design: Jigglypuff / Small-size (1,782 yen)
The Jigglypuff design is available in a small-size can that holds 18 packages of two rusks each.
● Gouter de Roi Pokémon Design: Mimikyu / Medium-size (2,376 yen)
The Mimikyu rusk comes in a slightly larger, medium-sized can containing 26 packages of two rusks each.
● Gouter de Roi Pokémon Design: Snorlax / Large-size (3,564 yen)
And lastly, the Snorlax design comes in a large-sized can filled with 40 packages of two rusks each.
They look lovely, don’t they? We have to say, a can of tasty sweets decorated with your favorite Pokémon is pretty hard to beat.
What’s even better, each product comes wrapped in a special paper printed with the corresponding Pokémon. Here’s what the Pikachu wrapping looks like:
You can also get the rusk with a special Pokémon noshi gift covering paper attached while supplies last. Noshi paper is traditionally placed over the front of a wrapped gift, and this is their Pokémon version of noshi:
And if that’s still not enough Pokémon for you, you can also get a collaborative tote bag (3,300 yen) as well. The bag, measuring 26 centimeters long x 12 centimeters wide and 23 centimeters high (10.2 inches x 4.7 inches x 9 inches), is created in a design similar to GATEAU FESTA HARADA’s usual white paper bag, but has Pikachu printed on one side and Eevee on the other.
The rusk items are now available for pre-order through their online shop and will also be on sale at GATEAU FESTA HARADA stores from June 1. The tote bags are sold in-store only at two locations, the Chateau du Bonheur and the Nakayamado Chateau de l’aube stores, both in Gunma Prefecture, while they are currently sold out on the online shop but expected to be restocked.
One thing’s for sure — whether it’s in edible form or as a design on official documentation for couples tying the knot, we’re all for Pokémon adding sweetness to our lives!
Source: GATEAU FESTA HARADA online shop Pokémon Rusk product page (1)
Top image: GATEAU FESTA HARADA online shop
Insert images: GATEAU FESTA HARADA online shop Pokémon Rusk product page (1), (2)
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!










Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
Japanese government wants overseas anime market to roughly triple in 10 years, but are they crazy?
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
Japanese government wants overseas anime market to roughly triple in 10 years, but are they crazy?
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Drink vending machines disappearing in Japan as number drops to lowest in 30 years
Fading Tokyo – Horikiri Station, the Arakawa River, and Kinpachi-sensei[Walking course]
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Solid Sakura: Gorgeous photos show cherry blossom season’s grand finale at Japanese castle
Godiva’s Tokyo bakery is FINALLY easy to get into and shop at
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
30 Pikachus want to share a Tokyo hotel room with you that has separate Grass, Water, Fire spaces
You can assemble a well-balanced team of Pokémon, them eat them, thanks to Japanese cake chain
Man bites woman at cherry blossom park in Japan, dies shortly after
7-Eleven Japan’s new baked-in-store sweet treat is only available in three parts of the country
Starbucks Japan closing only Shinkansen platform branch for popularity-triggered renovations
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Drink vending machines disappearing in Japan as number drops to lowest in 30 years
Fading Tokyo – Horikiri Station, the Arakawa River, and Kinpachi-sensei[Walking course]
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Solid Sakura: Gorgeous photos show cherry blossom season’s grand finale at Japanese castle
Godiva’s Tokyo bakery is FINALLY easy to get into and shop at
Picturesque Tokyo park plays host to millions of flowers and soap bubbles this spring
A Kyoto factory vending machine sells gourmet mystery meals at bargain prices
Downtown Tokyo’s meaty monster Kaibutsu ramen will challenge your stomach, thrill your taste buds
Naruto’s favorite noodle shop Ichiraku Ramen is real, and we just visited it!
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan
Tokyo jumps into the “kids’ meal for adults” game with this mouth-watering nostalgia trip
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view