
Public dealing with rampant price increases for rice unhappy with minster’s claim he gets more than he can eat from political supporters.
People in Japan are struggling with rapidly rising consumer prices for just about everything, but the most prominently painful price increase of all is for rice. Up until about a year ago, it wasn’t hard to find a five-kilogram (11-pound) bag of rice at supermarkets for around 2,500 yen (US$17.25), but the price has roughly doubled since then.
Skyrocketing rice prices are a major problem for a number of reasons. Even setting aside its cultural significance in Japan, rice is the foundation of the Japanese diet. It’s an especially key expense for households who need to budget their food spending by cooking at home and stretching recipes, including those in low-income jobs, with large families of children and possible cohabitating grandparents, and senior citizens on fixed incomes.
So when Taku Eto, the Japanese government’s Minister of Agriculture, Forestry, and Fisheries, was speaking at a seminar and fundraising party for the Liberal Democratic Party, of which he’s a member, naturally the topic of rice prices came up. So what pearls of wisdom or words of compassionate encouragement, did this man, who’s been tasked with helping the nation’s people cope with the soaring cost of their traditional staple food, have ready in response?
“I’ve never purchased rice. Honestly.”
That startling lack of life experience alone would be enough to make many question whether Eto has the perspective necessary to truly empathize with what regular people are going through, or to understand how to address consumer concerns. But please hold your exasperated groans until the end, as he went on to say:
“I receive a lot of rice from my [political] supporters, and have so much of it in the food storage space at my home that I could sell it.”
So yes, Japan’s agriculture minister, in the middle of the most painful rice price increases in a generation, said that he’s never once purchased any with his own money, and gets more than he needs as part of political donations.
Predictably, to everyone except Eto himself, apparently, his remarks haven’t been well received by the general public, for whom having political cronies give you stuff for free isn’t exactly viable budgeting advice. On May 19, the day after the fundraising party was held in Saga City, Eto held a press conference in which he tried to extract himself from the mess he’d created, saying “I overstated the situation by saying that I have enough rice that I could sell it. I believe there is room for criticism, and I did not show enough consideration for consumers.” During the press conference, he also claimed that he actually does regularly purchase rice, but while he said he regretted having made statements that did not reflect his actual situation, he asserted that “Rather than a retraction, this is a correction.”
It’s a pretty bold linguistic maneuver to not only say “I’ve never done this thing” but to even tack an emphatic “Honestly” on the end of it, then come back the very next day and say “Oh, actually I do that all the time, but I don’t need to take back what I said yesterday.” Apparently Eto’s colleagues at the national-government level weren’t particularly satisfied with his “correction” either, as the topic came up again during a meeting of the House of Councilors Budget Committee later that day. This time Eto reversed course with even more gusto, saying “I just bought rice at the supermarket last week.” He also admitted, though, that his comments during the fundraising party were inappropriate for someone in his position, and that “Speaking with reporters at the press conference a short while ago, I corrected and retracted my statement.”
▼ So to recap, Eto went from “I have never bought rice” to “I buy rice regularly” to “I just bought rice last week,” and from “This isn’t a retraction” to “I retracted my statement.”
Eto hasn’t said how something he supposedly does frequently, and as recently as last week, somehow completely slipped out of his memories, or, alternatively, how he expected “I have never purchased rice” to mean anything other than exactly that. He has said, though, that he has no intention of resigning from his position as the guy who’s responsible for making sure people have enough rice to eat.
Source: Kyodo via Itai News, NHK News Web
Top image ©SoraNews24
Insert images: Pakutaso
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!


Japan’s top agriculture politician resigns after backlash to saying he’s never paid for rice
New agriculture minister named, thousands make the same joke online at once
Japanese politician offers official apology for saying town’s rice tastes bad, had to be in-person
J-rock legend Gackt says he only eats the fish part of his sushi, never touches the rice
Japanese politician’s birthrate plan: Have parents nag their kids to have “at least three babies”
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
New Totoro carabiner pouches are ready to clip/tag along with you on all your adventures[Photos]
Japanese government creates new word for cruelly hot summer days
Japanese-style accommodation at the new Premium Dormy Inn hotel in Asakusa will blow your mind
Studio Ghibli announces first new short anime film in 8 years, exclusive to Ghibli Park
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
W.T.F. Japan: Top 5 most ridiculous kanji handwriting shortcuts【Weird Top Five】
Senkoji: The Japanese temple that’s more like a theme park to heaven and hell
Vintage coin-operated “weight machine” found in Kyoto stationery store
Japanese beauty trends of the 20th & 21st centuries, and predicting future fashions
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Injuries on stairs in Tokyo highlight an overlooked design flaw
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
If Japanese men “have their act together,” Japanese women will reward them with babies, politician says
Is it OK to put other food on top of your white rice when eating in Japan?
Drunk Japanese politician in trouble for doing pullups inside moving train【Video】
Japanese people demand that Gackt taste the government’s old old old rice
Black Thunder to raise prices up to 35 yen (US$0.27) this March
With Japanese rice prices going crazy, can California rice win over our Japanese taste-testers?
Taco rice at Japanese beef bowl chain Sukiya proves you can never eat a bad taco rice
Say hello to the Big Bomb Onigiri, a beast of a Japanese rice ball
Massive 1-kilogram (2.2-pound) rice ball on sale in Japan, perfect for eating or self-defense
Head of Tokyo Olympics doesn’t want women in leadership roles because he thinks they talk too much
Man in Kobe reported to police after saying hello to schoolgirl who said hi to him first
Japanese man gets fired for lying on resume by saying he had less education than he really does
Chicken McNugget rice cooker rice — Can it beat KFC rice cooker rice?【SoraKitchen】
Tokyo restaurant’s crazy huge rice omelet has 600 grams (1.3 pounds) of rice
Our Japanese-born reporter tries California-grown rice, gets his mind blown【Taste test】