April this year saw the nationwide emergence of Okazaemon a regional mascot (called yurukyara in Japan) who operates out of Okazaki City, Aichi Prefecture. In spite of looking like a strung-out cat that will stab you for its next fix, Okazaemon has captured the hearts of mascot fans with his offbeat charm.
In fact, Okazaemon’s ever-rising star has earned him second place in the Regional Yurukyara General Elections after Funasshi, another breakout mascot success of 2013. And with such notoriety there are bound to be those who emulate the formula. Enter Okazaennu: the female weird kanji cat character.
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