If there’s any trend our posts in the past couple of years have shown, it’s that the Japanese can and will personify absolutely anything.
personification
The Japanese are rather enthusiastic when it comes to recycling. In most Japanese cities, domestic waste has to be separated into a minimum of three categories: combustable “raw” garbage, recyclable plastic and recyclable paper. Some areas have their residents splitting their trash into as many as 10 categories.
Even with that said, there’s probably no place in Japan more outreach than Kyoto when it comes to recycling plastic, as they’ve had a little magical help from a handsome new mascot: Gomi no Yousei (Fairy of the Garbage). Check out the bizarre recycling enthusiast after the break!
From countries and camera lenses to burgers and government corporations, Japan has a vibrant moe culture of personifying inanimate objects – in other words, turning them into cute, giant-eyed anime characters. The latest addition is a game populated by beautiful, shapely “warships”, which seems like a very modern idea but may actually have its origins in the prewar era.
MOST POPULAR
Now
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
New adults go wild at Seijinshiki Coming-of-Age ceremony in Kitakyushu, Japan 【Photos】
Pokémon Lego kits are finally on their way!【Photos】
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
Taste of spring coming this winter with sakura flower and leaf green tea and matcha from Ito En
7 great places to see Mt. Fuji from without having to climb it
Real Buddhist monk plays Super Mario Bros., recites prayers every time he kills an enemy【Video】
McDonald’s teams up with Touch manga for burgers that capture the bittersweet taste of youth
Thanks to the shogun, this Tokyo Shinto shrine has good luck charms to help you win idol tickets
7 reasons why you should visit Aomori Prefecture
Weekly
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal- Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Monthly
- 10 times to avoid traveling in Japan in 2026
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches- Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo- Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month- Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Yearly
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
RECOMMENDED STORIES
7 great places to see Mt. Fuji from without having to climb it
Real Buddhist monk plays Super Mario Bros., recites prayers every time he kills an enemy【Video】
McDonald’s teams up with Touch manga for burgers that capture the bittersweet taste of youth
Thanks to the shogun, this Tokyo Shinto shrine has good luck charms to help you win idol tickets
7 reasons why you should visit Aomori Prefecture
What’s inside Starbucks Japan’s fukubukuro lucky bag for 2026?
Japanese Cabinet to officially announce new romanization spelling recommendation next week
Hey, Japanese taxi driver! Take us to the best Turkish rice restaurant in Nagasaki!
Crafting an easy hands-free umbrella with a few ordinary household items
Best practices for celebrating Coming of Age Day for those turning 18, 20, or both in Japan
-
