restaurant industry

Subway Japan launches cheesy pizza squares, but will they destroy its fresh and healthy image?

Subway is one of the most popular and successful fast food chains from the US to make it here in Japan. While of course you could always load your sub up with things like meatballs and cheese, the company has succeeded here by carving out a niche for itself as the healthy fast food option. Subway’s brand in Japan is now synonymous with fresh vegetables and lean meats, so what happens when a chain with a reputation for offering healthy, light lunches starts selling gooey, cheesy pizza?

These are not just any pizzas, though; they’re Pizza Subs, but not as Americans might know them.

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Japanese netizens praise Starbucks’ move to promote 800 temp workers

With just over 1,000 stores covering practically every prefecture, Starbucks is a coffee powerhouse in Japan. Since opening its first store in Tokyo in 1996, the company has managed to adapt its business model to suit Japanese tastes with seasonal flavors, expanded (alcoholic) menu options and utilizing Japan’s unique architecture. Last week, Starbucks went one step further in its Japanese expansion plan by announcing that it would promote 800 temp workers to full-time positions, which netizens applauded as a move to create pressure on the Japanese market to provide better benefits to workers.

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