
I happened upon a kaiten sushi-ya (conveyor belt sushi restaurant) while on an extended trip to New York, and I was surprised that something other than the hot wasabi brought tears to my eyes.
Japanese Restaurant EAST in Manhattan is a far cry from any Japanese kaiten sushi-ya – this place is as hip as any nightclub in the area. The chef is not Japanese, but his skills are just as good as those of any “genuine” sushi chef. He rolled out perfectly squeezed nigiri sushi and delicious miso soup.
And though I like to get adventurous with the wasabi from time to time, I was not prepared for the rotating item that would move me to tears on this day.
A donation box for the Great Tohoku Earthquake and Tsunami sat on the conveyor belt and slid smoothly around the restaurant. It said “EARTHQUAKE & TSUNAMI RELIEF” and “HELP JAPAN SOS” in block letters, and “Emergency Relief Funds” and “People of Tohoku and Kanto – Hang In There!” in Japanese.
While I watched it wander past the other diners, I noticed Americans putting money into the donation box. These people from the opposite side of the world were treating Japan as a next-door neighbor. I was truly touched that they would remember Japan and its plight while out on the town enjoying some sushi.
The conveyor belt system works exactly the same way as the ones in Japan do, where the different colors of the plates indicate the price of the sushi and other foods on them. Double-nigiri salmon might go for 175 yen while tuna sashimi fetches around 140 yen. I was able to find one staff member who understood Japanese as well, so it looks like I’ve found a place for a little taste of the warmth of Japan in Manhattan.
Japanese Restaurant EAST
366 Third Ave. New York, NY
(212) 889-2326
Article/Pictures by Pouch Editorial Staff
[ Read in Japanese ]












Rogue sushi spotted at rotating sushi restaurant in Japan【Video】
Sushi restaurant’s crazy cheap lunch deal goes viral online
How should you add wasabi to sushi at a conveyor belt restaurant?
We rent Kappa Sushi’s conveyor belt, turn our home into a kaitenzushi restaurant
We sample the deep sea fish and more at this delectable sushi restaurant in Shizuoka Prefecture
Starbucks Japan adds a new Frappuccino and Milk to the menu, but are they worth the calories?
War in Iran causing dark development for potato chip packages in Japan
Don’t miss the Tokyo Tower City Light Fantasia ~Summer Landscape 2026~ event during your travels
Akira creator opens his own anime studio, is recruiting artists even without Japanese fluency
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Starbucks Japan releases two new “chunky” drinks… and matching gel designs for our nails
Pokémon retro black-and-white Game Boy art T-shirts are on the way from Uniqlo[Photos]
The 3 best secret places to eat a cheap One Coin lunch in Shinjuku
Japan’s largest online resale site banning scalper sales of McDonald’s new anime Happy Meal toys
Pizza Hut now sells curry pizza in Japan
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Mt. Fuji hot spring inn gets even more beautiful after dark with Firefly Festival
Does one of Japan’s favorite chocolate brands work with the Pringles chocolate hack?
Japanese criminals are now using crabs to hunt for burglary targets
Japanese hair salons going bankrupt in record numbers
Japan releases new ramen sandwiches… that don’t taste like ramen
Japanese Pokémon card shop grabs scissors as part of its plan to keep scalpers away
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Injuries on stairs in Tokyo highlight an overlooked design flaw
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Which Japanese conveyor belt sushi chain has the best mackerel sushi?【Taste test】
Can’t go to conveyor belt sushi? Major Japanese chain will bring the conveyor belt to you!
We visit “the best conveyor belt sushi restaurant in Japan”
Should you add wasabi to your soy sauce at a sushi restaurant?
Japanese restaurant serves up the biggest sushi we’ve ever seen!
We investigate which conveyor belt sushi restaurant is best for drinking alone, drowning regrets
Four things you should order at rotating sushi restaurant Sushiro if you don’t eat raw fish
Sushi hot dogs and burgers on the menu at Japanese sushi restaurant【Taste Test】
We eat fugu pufferfish semen at a Japanese restaurant in Tokyo
Kura Sushi opens new high-end revolving bar restaurant in Tokyo
Our writer tries out Hong Kong’s ‘killer sushi’, lives to tell the tale
What should you use table salt for at a sushi restaurant? We asked a kaitenzushi maniac
What’s the best way to spend 1,000 yen at Kura Sushi?【Japan Super Budget Dining】
Japanese restaurant wows customers by serving meals on water instead of a revolving conveyor belt
Japan’s first-ever wanko soba conveyor belt restaurant opens in Tokyo
Japanese revolving sushi restaurant chain stops revolving during coronavirus outbreak