
Convenience store giant 7-Eleven certainly knows its way to customers’ hearts. The store’s current Jump Heroes campaign–a collaboration with Shonen Jump Comics–is giving customers the chance to bag some pretty impressive prizes, with things like games consoles, tablet computers and even free hotel accommodation up for grabs.
The campaign actually started running at the end of last month, but it’s only today that it started generating a significant amount of buzz online on account of its prizes.
For every 700 yen (US$7) spent at the store, customers are given the chance to draw a ticket from a raffle. As well as potentially instantly winning any of a number of smaller prizes (I myself walked out with a free can of coffee just yesterday), those who draw a special ticket are able to register it online for the chance to win big.
But the excitement doesn’t end there: those who like to gamble can hang on to their tickets in the hope of picking up more. By registering them in groups of two, three, five or seven, customers can enter themselves into a number of draws to win some seriously decent stuff.
- For two tickets:
A framed set of four Jump-themed Nanaco (7-Eleven’s pre-paid NFC) cards, with as many as 2,000 entrants being able to pick one up.
- Three tickets:
The chance to win one of 300 Nexus 7 32GB tablets, or a Nintendo Wii U consoles.
- Five tickets
A set of limited edition J Stars Mega collectible figurines.
- Seven tickets:
Finally, up to 100 people can enjoy a free stay in one of four top hotels, with locations like snowy Sapporo and beef-tastic Kobe to choose from. It even comes with dinner included!
A few cynical netizens commented that 7-Eleven’s apparent generosity in giving away so many Wii U consoles was simply them helping Nintendo out by shifting some stock. Even if that’s true, we can’t help thinking that bagging a 30,000 yen (US$300) console after spending a measly $21 over the course of a few days is nothing to be scoffed at.
The campaign runs until June 16, so get down there and start collecting your tickets!






7-Eleven teams up with Attack on Titan to bring you new video short, prizes galore!
Lottery prize figurine of Dragon Ball Super’s hero Goku is also super expensive
Pokémon Exciting Vacation Campaign in Namco kicks off just in time for summer vacation in Japan
Awaken your need for random Star Wars stuff from 7-Eleven and Ichiban-Kuji
Nintendo announces new “2DS” portable, Wii U deluxe gets a price cut
East Japan Railway announces plans to abolish magnetic-strip tickets
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
7-Eleven Japan reinvents convenience store fruit sandwiches with new salty pink sakura peach variety
Trigun Legacy Cafe coming to two Japanese cities this summer to salute series’ original form
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Starbucks adds new Fruit Gummy sweets to stores in Japan
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
7-Eleven Japan releases a chocolate chip sandwich… that tastes like ice cream
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese convenience store shows us how to dress for the rainy season
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Tokyo’s Pokémon Cafe reopens this month with brand-new sweets and Pikachu show
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Colour Hunting: The hot new street photography trend changing how we see Japan
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
New Super Mario prize lottery giving out awesome Question Block snack dispensers【Photos】
7-Eleven escalates anime goody arms race with gigantic Evangelion statue that could be yours
Nintendo eShop closing for 3DS, Wii U next year — Here’s something you might want to do right now
Lawson Convenience Store Goes Dragon Quest X Crazy, Puts In-Game Goodies Up for Grabs
Calling all retro gamers! 1,000 Nintendo consoles up for grabs on Yahoo! Auctions
Nintendo superstar Kirby gorges on fast food for latest Japanese lottery prizes
Things to pick up at 7-Eleven: Milk, melon bread, Evangelion sports car
Japan’s Zelda: Hyrule Lifestyle merch includes Master Sword umbrella, “secret” music sound sensor
Pikachu teams up with popular ketchup maker for cute prize giveaway in Japan
Pokémon saving the planet with free Poké Ball-case eco bags from 7-Eleven Japan
Eyes on the Prize: A Look at Japanese Pop Culture Trends Through Arcade Prizes 【October 2012】
I had no idea you could win crane game prizes in Japan the way my friend won this Dragon Quest Slime
Pokémon Poké Ball rice balls are coming to 7-Eleven Japan!
Japan finally holds an eSports event for mobile app games: Champions of Fire Japan
Sega/Nintendo rivalry coming to theatres with Console Wars movie
Pocky x Street Fighter II collaboration comes with a special game for a limited time