Regular readers will no doubt recall the Telenoid R1, the tactile doll shaped like a giant human foetus that when controlled via remote computer almost appears to be alive. Using this intriguing yet somewhat disturbing technology, creator and Osaka University professor Hiroshi Ishiguro went on to produce Hugvie, a soft, pared-down version of the doll that has a slot for a smartphone in its head, enabling users to cuddle and chat at once while the doll’s internal vibrators simulate the caller’s heartbeat based on their tone and the volume of their voice.
As fun and quirky as the pillow was, few ever thought it could be beneficial to users’ health, but recent research suggests that cuddling up with one of these blobs while chatting on the phone could actually help reduce stress and make us feel more content.
Looking somewhat like the escaping soul of a cartoon character, Hugvie measures in at approximately 85cm long and 36cm wide and is available in a variety of colours. They dolls are easily transportable and could sit fairly inconspicuously on a bed or couch among other dolls or stuffed toys, but on the inside there’s a lot more going on.
Here’s a video detailing the product’s launch event last year, in which we can see how virtually any smartphone can be easily inserted into the “head” portion of the huggable blob, with the user then pressing their own head comfortably against it.
Although mainly marketed at young children and couples, this simple doll may actually be worth any of us picking up if collaborative research between the University of Sussex and Osaka University is to be believed. Their findings suggests that, much like embracing a real person, hugging Hugvie can help reduce stress and make us feel more at ease.
After having blood and saliva samples taken, participants were put into two groups: one who held conversations by mobile phone alone and the other using a phone slipped inside a Hugvie cushion. Following the conversations, further samples were taken, analysed and the results compared.
Researchers noted that levels of cortisol – a hormone secreted by the adrenal glands and often referred to as the “stress hormone” due to its increased presence in the bloodstream during “fight or flight” responses – in the blood of those in the Hugvie group were significantly lower, suggesting that embracing the doll had a genuinely positive effect on participants.
Of course, people have been clinging to dolls, blankets and stuffed toys for comfort for centuries now, so it should come as little surprise that the simple act of hugging should help reduce levels of the hormone. Even so, for couples unable to hug in the flesh, a device that simulates your partner’s heartbeat while you enjoy a little chat and cuddle time could never be considered a bad thing, and if it happens to help us reduce our stress levels and maybe hold on to our hair for a few more years we’re down to give it a go!
Hugvie currently retails for around 3,990 yen (US$41) and is available from robot specialists Vstone and Rakuten. Why not give it a go if you’re feeling the pressure and living away from your loved ones?
Source: My Navi News

Solo travel in Japan: Hidden beer garden in Tokyo is a haven for single visitors
Studio Ghibli unveils new anime calendars and diary planners for 2027
Family Mart releases new Human Made Cup Noodle in Japan, with freebies for Nigo fans
Family Mart joins forces with legendary sumo wrestler Chiyonofuji for new Convenience Wear collection
One Piece Day 2026 brings new art, music, and new cast announcements
Solo travel in Japan: Hidden beer garden in Tokyo is a haven for single visitors
Studio Ghibli unveils new anime calendars and diary planners for 2027
Family Mart releases new Human Made Cup Noodle in Japan, with freebies for Nigo fans
Family Mart joins forces with legendary sumo wrestler Chiyonofuji for new Convenience Wear collection
One Piece Day 2026 brings new art, music, and new cast announcements
Janken Kebab: Win at rock-paper-scissors and get extra fillings at this fun Japanese kebab shop
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Beautiful 785-step Japanese shrine sando stairway walk is one very good reason to visit Kagawa
Is Tokyo’s Odaiba, once one of its trendiest neighborhoods, becoming a ghost town? [Photos]
7-Eleven Japan goes viral for chilled soba that’s “too salty to eat”
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Police in Japan looking for who’s responsible for dumping 80 loaves of bread on side of road [Video]
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
7-year-old boy left behind on Mt. Fuji by his own dad
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Janken Kebab: Win at rock-paper-scissors and get extra fillings at this fun Japanese kebab shop
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Beautiful 785-step Japanese shrine sando stairway walk is one very good reason to visit Kagawa
Is Tokyo’s Odaiba, once one of its trendiest neighborhoods, becoming a ghost town? [Photos]
7-Eleven Japan goes viral for chilled soba that’s “too salty to eat”
Mister Donut releases new doughnuts that look and taste like Japanese sweet potatoes
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
This Japanese 7-Eleven has the most expensive drinks, and item, we’ve even seen at the chain
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Hikaru Utada sings new song in Shinkansen commercial for Japan’s Supreme Class cabins
Foreign travelers arrested in Japan following smash-and-grab robbery in Tokyo shopping mall
Anime and Hollywood movies cross over in new Universal Studios Japan merch collection
First Pokémon anime movie since 2020 announced, brings new characters and staff to the series [Video]
Amid foreign sex tourist rise, Japanese government considering outlawing paying for prostitution