
We love all of the unofficial holidays in Japan. From Fundoshi (also known as Japanese loincloth) Day to Cat Day, people all over the country have special events (and discounts) to look forward to all year round.
But May 23 marked Kiss Day in Japan and netizens all over the country celebrated the seemingly romantic occasion with some decidedly strange drawings in a bizarre illustration battle on Twitter.
Usually Japanese unofficial holidays are created as a result of the way a date can be read. For example, Good Meat Day lands on November 29 because the numbers 1-1-2-9 can be read as ii niku, literally “good meat.” But May 23 was dubbed Kiss Day, not for it’s double meaning, but because November 29, 1946 was the first time a kissing scene had been shown on the silver screen in Japan.
▼ Japan’s first kissing scene from Hatachi no Seishun. So scandalous!

You may think Kiss Day is celebrated by giving your honey a big peck on the cheek or lips, but Japanese netizens seem to have a different way of doing things on this unconventional holiday, giving rise to the longest hashtag we’ve ever seen: #5月23日はキスの日らしいのでリプで一番目に指定されたキャラが二番目に指定されたキャラにキスをする (#Apparently May 23 is Kiss Day, so I’m going to have the first character you pick kiss the second character). The rules of this trending hashtag are simple: once someone posts the phrase, fellow tweeters are welcome to throw out the name of a person, fictional or not, and the first two mentioned will be drawn by the original tweeter…and this is Kiss Day so those two people have to be kissing. A dangerous recipe for some weird combinations…let’s check them out:
▼ Japanese surveyor and cartographer, Inō Tadataka gets a little peck on the forehead.

▼ And here’s Inō Tadataka kissing Ronald McDonald…

▼ Is he kissing a mirror or himself?

▼ Looks like someone doesn’t want to get kissed on Kiss Day.

▼ Sakata Gintoki and Kagura from Gin Tama…it’s a one-way street in this smooch fest.

▼ No-Face from Spirited Away and Anpanman bring on the weird.

Officially creeped out yet? Even though March 23 is Kiss Day only in Japan, that doesn’t mean we can’t have a little fun with it…leave us a comment and let us know your favorite (or creepiest) kissing mashup! Our vote goes to Mr. Sato and Prime Minister Abe.
Source: My Game News Flash

12-year-old foreign tourist missing in Japan, police asking for help finding her [Video]
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese airlines set to cut fuel surcharges for international flights in September and October
The Japanese city where ordering grilled chicken doesn’t guarantee you’ll actually get chicken
Google’s first Google Store outside the U.S. is now open in Tokyo
12-year-old foreign tourist missing in Japan, police asking for help finding her [Video]
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese airlines set to cut fuel surcharges for international flights in September and October
The Japanese city where ordering grilled chicken doesn’t guarantee you’ll actually get chicken
Google’s first Google Store outside the U.S. is now open in Tokyo
Ride a tram that survived the atomic bombing of Hiroshima on a new limited-time history tour
Delta Airlines adds first nonstop flight between Japan’s Narita Airport and U.S. in seven years
Pokémon donuts are coming to Krispy Kreme in the U.S. [Photos]
7-Eleven Japan has a “Super Spicy! Taiwan Mince Cutlet” that’s fiery red… but how hot is it?
Studio Ghibli adds new Jiji’s baby plush toy to its anime merchandise range in Japan
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Japan’s new beer glass is designed to force you to drink…water [Video]
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Beautiful off-the-beaten-path spot near samurai castle in rural Japan looks like a Monet painting
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Ride a tram that survived the atomic bombing of Hiroshima on a new limited-time history tour
Delta Airlines adds first nonstop flight between Japan’s Narita Airport and U.S. in seven years
Pokémon donuts are coming to Krispy Kreme in the U.S. [Photos]
7-Eleven Japan has a “Super Spicy! Taiwan Mince Cutlet” that’s fiery red… but how hot is it?
Studio Ghibli adds new Jiji’s baby plush toy to its anime merchandise range in Japan
Tokyo sweets store has a “350% Pudding Soft Serve”, and people are going wild for it
Hello Kitty x Godzilla Happy Meals are coming to McDonald’s, but not in Japan [Video]
This beautiful Okinawa beach gives you the best of both worlds when visiting the prefecture [Pics]
Starbucks releases tear-jerking new video inspired by heartwarming encounters in Japanese stores
Body of missing foreign tourist in Japan found floating off coast of town he was last seen in
Japanese figure skating star Yuzuru Hanyu and Winne-the-Pooh announce crossover merch line [Pics]
Shinto shrine in downtown Tokyo announces cosplay ban
Beautiful off-the-beaten-path spot near samurai castle in rural Japan looks like a Monet painting
This Japanese chopping board sanitising bag might be the handy kitchen gadget we never knew we needed