
As RocketNews24 readers, you are probably a bit more savvy than most about what Japanese food is, but for many, the concept doesn’t extend far beyond sushi. Despite its recent elevation to UNESCO Intangible Cultural Heritage status and its potential for international popularity, washoku still lacks global recognition and understanding.
That’s about to change, however, if newly launched project Peace Kitchen has their way, and we might all be better off for it.
Peace Kitchen is a collaboration between the founders of nutritional NGO Table for Two, Tokyo project design firm umari, and “creative boutique” GLIDER. Their goal is to raise the profile of Japanese food and food culture on the global stage through the creation of powerful culinary experiences.
“There’s only so much you can communicate in words, which is why we want to emphasize the shared experience around food,” says director Justin Potts. “Much in the way Slow Food has spread across the globe, not because Italian food—the products themselves—were focused on, but because there was a core concept grounded in how people ought to engage with food, and that concept, while born in Italy, contained something universal.”
For Peace Kitchen, the core concept at the heart of washoku is community. Sharing a meal is always a bonding experience, but in addition Japanese traditions like mochi pounding and pouring sake for others tie the preparation and consumption of food to cooperation and communication.
And the beautiful thing about many of those traditions is that while they require communication, it can just as easily be nonverbal, making them the perfect vehicle to create a sense of community even when there are language barriers.
Part of the Peace Kitchen project will be holding introductory events overseas. In the same way that listening to CD can’t compare to the experience of seeing a band live, says Potts, they are hoping the real-life experience of Japanese food culture will create more washoku fans.
And also like a live concert, Peace Kitchen is looking for ways to use art and technology to make the experiences even more interactive. At a recent launch event, for example, they demonstrated a set of traditional Japanese lanterns equipped with sound and movement sensors that respond to how lively the room is by flashing and changing color.
There are events planned in Italy, Kenya and Uganda in the coming months, with more to follow across the globe.
While education is their mission, it might be more apt to say that Peace Kitchen is looking for collaborators rather than students. They aren’t interested in a top-down approach that imparts the “correct” version of washoku but rather finding ways that Japanese ingredients and culture can be adapted and fused with local food culture.
The project is working with Keisuke Matsushima and other star chefs around the world to develop international recipes that reflect the essence of washoku. According to Matsushima, these Peace Recipes should “transcend borders, be crafted from ingredients that respect locality and the land from which they’re grown, conjure up feelings of gratitude and a desire to communicate, contribute to a celebration of the joy of creating, dining and living, and be designed with global food issues in mind.”
The name Peace Kitchen comes from the Japanese for washoku (和食). By one reading, those characters mean “Japanese” and “food”, but by another, it could be “peace food.” The project hopes to promote both through their activities.
Of course, spreading one regional cuisine can hardly be expected to make such a broad impact on the world, but spreading a philosophy of connectedness—with other people and with the land that produces your food—just might. So perhaps they are cooking up some peace in that kitchen.
© RocketNews24
Images used with express permission of Peace Kitchen




Foreign travelers’ lukewarm reactions to traditional Japanese inn food causing changes in Kyoto
Japanese mother compares child-rearing techniques in the US and Japan, finds mixed results
New Japanese Food Sample Making Cafe opens in Asakusa, Tokyo
We create a Japanese izakaya pub at home with an amazing all-in-one kitchen gadget
Why doesn’t every Japanese bakery sell this amazing anime-only bread we just made?【SoraKitchen】
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
What’s inside Starbucks Japan’s fukubukuro lucky bag for 2026?
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Bamboo trees vandalized near Kyoto’s Fushimi Inari shrine, foreign graffiti prevalent
How lucky are the themed retro video game lucky bags from this shop in the Tokyo boonies?
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
10 times to avoid traveling in Japan in 2026
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Starbucks Japan releases new zodiac chilled cup drink for 2026
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
How to make so, Japan’s 1,000-year-old dessert recipe that’s back in fashion【SoraKitchen】
Hanton rice — a delicious regional food even most Japanese people don’t know about, but more should
Brad Pitt reveals his favorite Japanese food, many Japanese people say they’ve never eaten it
Japanese conveyor belt restaurant delivers food by boat in Tokyo
18 Japanese words understood around the world
Why you shouldn’t call this food “Hiroshimayaki” if you’re talking to people from Hiroshima
Why do so few young Japanese want to work overseas?
Leave a Reply