Japanese commercials are known all over the world for being just as entertaining as the programs they interrupt. Whether they’re ridiculously cute, heartbreakingly sad, a little confusing, or nightmare-inducingly bizarre, most commercials have something special going on.
So what about this commercial? It looks so normal at first; it’s just a bunch of high school girls hanging out in a classroom, playing a guitar, reading, whatever. But then, right in the middle, something happens. Watch it for yourself and see if you can figure it out before the reveal!
In an effort to try and not give anything away, we won’t say what the commercial is for just yet. Take a watch for yourself right here, or scroll down for the highlights, to see what secret these high school girls are hiding:
▼ We start off with a teacher getting ready to go into a classroom full of…
▼ …bored high school students. Well, this is pretty much the most average thing I could possibly imagine.
▼ I guess that’s the glare we deserve for interrupting your guitar.
▼ And your, uh, water-drinking.
▼ Hey, what are you reading over there?
Oh, you’re reading a giant spoiler to explain what’s really going on here? All right then, let’s hear it!
▼ “Did you realize that there are boys in this classroom?”
▼ The secret’s out! All of those girls we saw before are actually guys with lots of makeup and accessories. In the video we get to see all of their girl-parts taken off in fast motion by a group of stylists.
▼ And the same thing happens to water bottle girl…
▼ And guitar girl…
▼ And everyone else in the classroom goes back to their original boy forms.
▼ Even the teacher… though he gets to keep on a little makeup because why not.
▼ In the end this was a SHISEIDO makeup commercial, and they finish with the tagline “anyone can be cute.” Hear that guys? There’s nothing wrong with a little exfoliation/moisturization in your life.
If you haven’t watched the video of the commercial yet, I highly recommend doing so. The fast-motion stylists mixed with the slow panning of the camera look really cool, and it’s hard to show that just using snapshots.
And if you’re curious and want to know who the prettiest boy-dressed-up-as-a-girl in Japan is, then be sure to check out the winner from the recent Mister Bishoujo Contest. All of them could give even these professionally girl-ified boys a run for their money.
Source:YouTube/SHISEIDO H/T AOL News Japan
Images: YouTube/SHISEIDO
Japanese high school genius creates incredible 4-minute stop motion movie 【Video】
Life imitating anime: Japanese people tell us about their most “anime” moments
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Drink vending machines disappearing in Japan as number drops to lowest in 30 years
Tour our Japanese-language reporter’s apartment, a wonderland of 100-yen trinkets
Pringles Chocolate, but with a Japanese twist, is the snack hack you should be trying right now
New Travelling Bento pouches turn your luggage into a Japanese lunch box
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
30 Pikachus want to share a Tokyo hotel room with you that has separate Grass, Water, Fire spaces
Does this egg timer from Japanese 100-yen store Daiso really work?
This is Japan’s, and the world’s, first capsule hotel, and you can still stay there
McDonald’s and Gundam team up for customized anime mecha and fried chicken sandwiches[Video]
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Starbucks Japan closing only Shinkansen platform branch for popularity-triggered renovations
You can assemble a well-balanced team of Pokémon, them eat them, thanks to Japanese cake chain
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
7-Eleven Japan’s new baked-in-store sweet treat is only available in three parts of the country
Man bites woman at cherry blossom park in Japan, dies shortly after
Peanuts and Coke becomes a viral hit in Japan, but is it a trend worth joining?
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says