
There’s no better way to look after the roads than with built-in protection from one of Japan’s most revered deities.
From public murals to decorative manhole covers and construction sites with Hello Kitty barricades, Japanese street art is in a league of its own when it comes to cuteness and creativity.
Now, one of the nation’s contemporary artists is breathing new life into the humble traffic cone, with a unique design that’s set to stop traffic in an unusual manner.
Created by Fusao Hasegawa, the “Jizō Cone” features a moulded image of Jizō Bosatsu, the guardian deity of children and travellers. Known in sanskrit as “Ksitigarbha Bodhisattva”, Jizō, which literally translates to “earth womb”, is usually depicted as a robed monk with his hands clasped in prayer. Commonly referred to in Japanese as Ojizō-sama, stone carvings in the bodhisattva’s image can be seen at graveyards, where he helps to look after deceased and unborn children in the afterlife, and along roadsides and at intersections, where he watches over travellers as they continue along their journeys.
Now Ojizō-sama has been given a new home from which to guide and protect travellers: inside the body of a traffic cone. Following the first prototype, created in 2009, the “Jizo Cone” has undergone several improvements and will now be made available for sale this summer, at a price of 8,000 yen (US$72.90) to 9,000 yen each.
▼ The cones will be available in red, green, blue and yellow varieties.
https://twitter.com/hasegawa_fusao/status/733266560521900032While the unique design is designed to stop traffic, it appears that the image of the bodhisattva can be quite subtle in the light of day, with a recent television appearance revealing that a Jizo Cone placed on a street in Harajuku for two hours elicited no reaction at all from passers-by.
https://twitter.com/hasegawa_fusao/status/733636409735548929Adults might be too tall to notice the unusual feature as they walk past the cone, but children are the perfect height to spot the image of Ojizō-sama. As night falls, the beautiful and practical works of art are sure to get even more attention as they catch the glare of headlights on the road at night-time. Let’s hope they don’t give drivers too much of a fright as they appear out of the darkness!
Source: Japaaan
Top Image: Twitter/@hasegawa_fusao




Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
When is miso ramen not miso ramen? When it’s the new ramen at one of Japan’s top beef bowl chains
Reinvented traditional Japanese hearths may be coming to a restaurant near you
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
When is miso ramen not miso ramen? When it’s the new ramen at one of Japan’s top beef bowl chains
Reinvented traditional Japanese hearths may be coming to a restaurant near you
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
Abandoned pirate pleasure ship sinking south of Tokyo Bay, city orders destruction
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
East Japan Railway announces plans to abolish magnetic-strip tickets
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
Abandoned pirate pleasure ship sinking south of Tokyo Bay, city orders destruction
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan now has “edible cat fur” for people who really love felines
Studio Ghibli adds My Neighbour Totoro futon bedding to its anime store in Japan
7-Eleven’s new green tea rice ball and sweets are only available in Japan’s top tea-growing area
Japanese soccer fans show excellent manners as World Cup opens[Pics, video]
Japanese Sakuranbo Mochi goes viral online with millions of views, but is it worth the hype?
These rare eggs cost more than a typical meal in Japan but are they really that special?
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Totoro and Calcifer become little light-up lanterns for Ghibli-style excursions or at-home decor