
Arrival of Kitty-chan and fellow Sanrio character My Melody is the most Japanese thing since schoolgirl outfit Pikachu.
While Nintendo keeps a pretty tight grip on its intellectual properties, it can also be remarkably inclusive when it comes to letting characters owned by other companies come play in its virtual worlds. Super Mario Maker has hosted a number of non-Nintendo characters as special playable guests, such as musical trio Babymetal, which joined the game last month.
But while most of the guest characters can’t hold a candle to main man Mario’s fame, it’s a different story with the introduction of Hello Kitty, one of the most recognizable characters on the planet, to the Mario Maker cast.
In the just-released preview video, we see Mario grab a mushroom and transform into the Sanrio megastar. And yes, she’s properly depicted at her official height of five apples tall.
▼ She’d tower over the Smurfs.
In many ways, Kitty-chan’s simple yet inviting design is a perfect match for the aesthetics of an 8-bit Mario game. However, it’s a little disconcerting to see her expressionlessly kill Goombas by stomping on them.
Hello Kitty is also violent enough to actually hit blocks with her head, instead of using an upraised fist like Mario does…
…and she gets speed lines when she runs, which are a dynamic touch, but make her look perhaps a little too gleeful as she sprints after a Koopa Troopa shell that’s mowing down her enemies.
▼ “Die die die!”
Aside from Sanrio’s iconic feline, the company is also sending tragically underrated yet adorable bunny rabbit My Melody into Mario Maker.
▼ Seen here showing off her fuzzy little tail.
In contrast to Hello Kitty’s surprisingly violent screen time, My Melody merely stuns an enemy before hopping over a pit, up a stack of musical note blocks, and completing the stage, which prompts a dainty xylophone-style arrangement of the Mario level clear music to play.
As usual with Mario Maker guest characters, Hello Kitty and My Melody can be obtained by completing their special event course, titled Sanrio Characters (Hello Kitty●My Melody), or サンリオキャラクターズ(ハローキティ●マイメロディ) in Japanese.
Worried about breaking your Japanese-ness level-measuring equipment? Follow Casey on Twitter, and let his instruments take the brunt of the workload.
Source: YouTube/Nintendo 公式チャンネル
Images: YouTube/Nintendo 公式チャンネル (edited by RocketNews24)









Hello Kitty announces crossover with landmark anime franchise The Rose of Versailles
Hello Kitty would look cute even if you peeled away all her flesh, new toy line shows us【Photos】
My Melody and Little Twin Stars join Hello Kitty for new themed rooms at Tokyo hotel
New Hello Kitty and friends summer kimono are perfect for Sanrio-loving parents, kids, and sisters
Hello Kitty says hello to Godzilla in new kaiju/Sanrio crossover collaboration
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Two of Kyoto’s famous temples tackle streetside trash with solar-powered trash cans
Starbucks Japan releases special limited-edition summer drinks… at only 30 stores
Lawson transforms convenience store food with massive katsu burger and an insane curry bread
Sanrio Hotel Floria isn’t actually a hotel, but it’s still a must visit for fans traveling in Tokyo
East Japan Railway announces plans to abolish magnetic-strip tickets
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Japanese rice cooker recipe gives us a tasty new way to enjoy vegetables and wieners
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Ghibli’s No Face continues to demonstrate his generous character growth by dispensing soy sauce
Colour Hunting: The hot new street photography trend changing how we see Japan
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Hello Kitty’s hilariously meta YouTube debut is a hit with netizens, earns likes and subscribers
Hard-working Hello Kitty wants to help you relax with new line of Sanrio Bath Bombs from Lush
Hello Kitty, My Melody sukajan jackets combine symbols of Japan traditional, old-school, and cute
Nintendo is shutting down the level upload feature for Super Mario Maker
McDonald’s Korea now serving up Hello Kitty in cute Sanrio costumes
Hello Kitty celebrates her 45th anniversary at Sanrio Expo 2019 with cute plush and goods
“Hello Kitty Park” in China is set to open on New Year’s Day!
Our male reporter tries on Hello Kitty and My Melody colored contacts…to boost his manliness?
Hello Kitty fans have a special reason to go to Sanrio amusement parks December 4 – They’re free!
Hello Kitty and Sanrio friends team up with Spy x Family for adorable merch and popup shop【Pics】
Those freaky Hello Kitty contact lenses are back, and this time she brought friends!
Hello Kitty now makes 90% of her money abroad
Hello Kitty doesn’t have a mouth, so how does she video chat with fans? We find out!
Website lets you make yourself into a Sanrio character for a virtual parade with Hello Kitty!
New gift shop featuring giant Hello Kitty storefront to open in Asakusa this spring