
Now there’s a delicious vegetable and two more fruit flavours to add to our Pocky collection.
When we think of Japanese sweets, one of the first things that comes to mind is the world-famous Pocky range. Since their initial release back in 1966, the chocolate-covered biscuit sticks have been hugely popular for half a century, and with their unusual package designs, occasional heart-shaped cross-sections, and flavours ranging from cheesecake to champagne, there’s always a huge demand for Pocky in Japan.
For those travelling around the country, there are even more exciting Pocky flavours to discover, thanks to their “gotochi” range of regional-exclusive releases. Just like Japanese Kit Kats, these special Pocky flavours showcase regional delicacies from around the country and come in specially designed boxed packets that make them ideal for using as souvenirs for friends and colleagues back home.
Now there are three new regional Pocky flavours to look forward to on our travels, and with a number of very special ingredients, they’re set to be every bit as delicious as they look on their packaging.
First up is the Satonishiki Cherry, which will be available in the Tohoku region (Akita, Aomori, Fukushima, Iwate, Miyagi and Yamagata prefectures). Yamagata produces over 70 percent of all the cherries in Japan, and their main variety is the well-known Satonishiki, which has a good balance of acidity and sweetness. Containing six percent cherry juice, these Pocky are said to have a refreshing flavour that’s both sweet and tart at the same time.
Next is the Amaou Strawberry, which is limited to sale in the Kyushu region. The capital of Kyushu, Fukuoka, is famous for the amaou strawberry, which gets its name from the words “amai” (sweet), “marui” (round), “ookii” (large), and “umai” (delicious). These strawberries usually come with a high price tag, and with this Pocky containing seven percent real juice, this is a luxurious variety that anyone would be happy to receive.
Rounding out the collection is a vegetable flavour called the Gorojima Kintoki, from the Hokuriku region, which includes the four prefectures of Ishikawa, Toyama, Fukui and Niigata. Gorojima Kintoki is a type of sweet potato known for its exceptional sweetness, which makes it a perfect choice when it comes to making desserts and sweets. This Pocky contains eight percent sweet potato, and is said to have a sweet, rich flavour.
While these new Pocky are limited to sale at souvenir stores in their respective regions, they’ll also be available at shops in the duty free areas of major airports around the country. On sale from 24 January, each box will contain 15 individually wrapped giant-sized Pocky and will retail for approximately 1,000 yen (US$8.83).




New Sweet Sake Pocky showcases the flavour of a centuries-old Japanese sake brewery in Tokyo
New Champagne Pocky available in Japan
New matcha Pocky from Japan is a heavenly treat for green tea lovers
Pocky on the Rocks: A new (but also old) way to beat the heat with Pocky sticks at home【Recipe】
It’s a cherry blossom party in your mouth with sakura matcha Pocky!
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
What’s inside Starbucks Japan’s fukubukuro lucky bag for 2026?
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Bamboo trees vandalized near Kyoto’s Fushimi Inari shrine, foreign graffiti prevalent
How lucky are the themed retro video game lucky bags from this shop in the Tokyo boonies?
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
10 times to avoid traveling in Japan in 2026
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Starbucks Japan releases new zodiac chilled cup drink for 2026
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Japan’s Glico lets snackers turn their empty boxes into augmented reality sets for Doraemon!
New Choco Mint Pocky comes covered in pastel green mint chocolate
The shape of Pocky is now legally trademarked in Japan
Pocky recall issued in Japan after customers notice off-the-mark taste caused by unintended smells
Pocky gets elegantly mature with new flavor designed to be paired with red wine
Pocky to introduce new box designs for special occasions, including “Sukky” for Valentine’s Day
Pocky grows up with a special whiskey version of the beloved Japanese chocolate candy
Handsome Pocky Boy anime designs are Japan’s newest anthropomorphized sweets
Saying “Pocky” found to make better smiles than other smile words like “cheese” and “spaghetti”
The luxurious new Bâton d’or La Recolte Pocky has us feeling fancy【Taste test】
Pocky x Street Fighter II collaboration comes with a special game for a limited time
Japanese KitKats get a new regional flavour, straight from a Tokyo island
Cherry Blossom Pocky sound blooming delicious, so let’s try these new sakura sweets【Taste test】
Japanese high school life in the Heisei era at the heart of new Pocky x Milk Tea collaboration
Combining the new Pocky and “Teagurt” brings you kisses and the taste of cheesecake
Pocky maker Glico talk about their cellular regeneration breakthrough and new candy at Expo 2025
New Japanese Kit Kat flavour on its way, as finalists from international voting announced
Leave a Reply