Manufacturer combines hot new makeup trend with cool tie-in to the anime/video game franchise.
Last summer, Japanese fashion brand Its’Demo released a line of Pikachu-themed cosmetics. Japan isn’t the only country that loves both Pokémon and looking good, though, as those are both things Asian neighbor South Korea is also quite passionate about.
Originating in South Korea, cushion compact foundation combines a mirror, applicator sponge, and a skin-care/cosmetic solution all in one petite package. Over the past year, cushion compact foundation has started to gain fans in other countries as well, so Japanese Twitter user @KOTETSU13th was probably pretty happy to receive a set as a souvenir from a friend who’d visited Korea. The Twitter user was no doubt even more excited to see Pikachu gracing the compact, but the real surprise came when @KOTETSU13th opened the case up.
ピカチュウのクッションファンデをお土産でもらったんだけど、パフがモンスターボールなの可愛すぎじゃない?«٩(*´ω`*)۶» pic.twitter.com/kxcGQSHw5L
— こてつ↑↑↓↓←→←→BA (@KOTETSU13th) January 17, 2017
Instead of a plain, ordinary sponge, inside was an applicator in the style of a Poké Ball, with the black band in the middle even serving as a strap to make the sponge easier to remove and hold.
Based on the Pikachu illustration used, this particular set seems to be made by Korean cosmetics brand Tonymoly. Available online from Japanese web retailers such as Shoppies, the Poké Ball compact is priced at around 1,900 yen (US$16.40). That puts it at about the same price point as a Pikachu plushie, but if you feel like you’ve outgrown stuffed animals, this is a practical and mature way to indulge in your continuing love of Pokémon.
Source: Twitter/@KOTETSU13t
Follow Casey on Twitter, where he’s always happy to talk about Pikachu-based internationalism.

Japan’s Pokémon cosmetics are back in time for summer and cuter than ever!【Photos】
Pokémon color-coded cosmetic sunscreen set to protect skin this summer in Japan
Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
Man in Japan falls into hole with a bear in it
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
We test Daiso’s new storage container to see if it keeps rice fluffy even after freezing
Japanese restaurant serves meals to diners via a moving steam locomotive train
We asked our Japanese team of writers how they deal with seasonal allergies in Japan
Crystal Rock Cakes from Tokyo and Kyoto taste as elegant as they look
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan opens new cafe and art gallery in top Tokyo tourist neighbourhood
Is Japan’s Crab-shaped Cup Ramen Timer worth the hype?
Pizza Hut Japan teams up with creator of one of the country’s best kinds of ramen for ramen pizza
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
The top 10 graduation songs in Japan as chosen by current Japanese high school students
Pikachu and Eevee become handmade Lladró porcelain sculptures to celebrate Pokémon’s 30th birthday
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says