makeup

Maybelline New York releasing special Japan-only Pokémon Pikachu Collection

Classic and beloved Maybelline products with Pikachu package designs? Yes, please!

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Ginza: Where the streetlights are specially designed to make women look beautiful

Little known fact makes this Japanese neighbourhood a great place to go for a romantic date. 

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Blast from the past as this year’s makeup trends inspired by looks from the ’80s and 2000s

Travel back in time with these retro-looking hair and make-up styles!
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New Year lucky bag from makeup giant Shu Uemura may disappoint makeup buffs but thrill otaku

Maybe the real luxuries are the pirates we met along the way.

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2021’s top stories in cosplay and makeover news【SoraNews24 Year in Review】

Tokyo’s other Halloween hot spot, divisively skimpy maid cosplay, ladies who loo stunning in their 60s, and Seiji’s transformation into Leonardo DiCaprio.

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Is Ariana Grande “Asian Fishing”? Japanese netizens weigh in on the drama

What do people in Japan think of the star’s controversial new look? 

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9 middle-aged Japanese men try putting on their own makeup

How hard could it be?

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Master Japanese brush makers collaborate with Peanuts for limited edition makeup brush series

Crazy about Peanuts and makeup? Then these are the tools for you.

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Cosplay makeup hack: How to bring anime sparkle to your eyes

Sailor Moon is here to give us a tutorial in transformation magic!

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On Halloween, turn any character into a wounded zombie version with these few simple steps【Pics】

Our reporter shares her pro tips for applying wound makeup for her masked, zombie version of fan-favorite Harley Quinn this year.

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Maybelline and Furifu release a retro-modern “Traditions of Japan” yukata collection

These six coordinated ensembles mix cosmetics with yukata and include a specially designed yukata inspired by one of the lipstick colors.  

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It takes only two simple steps to achieve this gorgeous springtime look【Pics】

Best part of it all is that it only takes one beauty product.  

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Virtual and real Japanese models collab for makeup commercial – but who’s the real one?

It’s easy to tell once you already know who’s who, but not so much if you don’t.

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67-year-old Japanese celeb pulls off perfect Disney villain cosplay【Video】

Naoko Ken was the Japanese-dub voice actress for this classic antagonist, and she shows she can look the part too.

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Japanese beauty brand drops the word “whitening” from its products

Kao leads the way in eliminating the notion of “white is beautiful” in the skincare industry.

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We use makeup from Japanese kids’ anime Tropical-Rouge! PreCure on our adult faces【Photos】

Will we look as glamorous as Cure Summer if we use the products in the show?

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Japanese star’s makeup transformation goes viral online 【Videos】

Singer and actress Naoko Ken proves you can be rockstar gorgeous at any age.

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Illustrations show how Japanese makeup trends changed in the last 25 years, and what’s coming next

The evolution of techniques for chasing Japan’s kogao ideal.

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Evangelion’s Rei Ayanami stars in commercial for Japanese lip rouge

“This is a red just for me” say the scarlet-eyed anime icon.

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Get ready to set sail on the high seas looking your best with the Shu Uemura x One Piece collaboration

Raise your pirate bounty and look fabulous doing it!

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