
What better way to celebrate the New Year than with a lovely cake in the shape of Mt. Fuji decorated with Japanese symbols of good fortune?
Popular Japanese confectioner Gin no Budo, operated by Grapestone Co., Ltd, will be coming out in the New Year with a special cake that not only looks striking but should bring you plenty of luck. It’s the “Red Fuji New Year (Akafuji no Oshogatsu)” cake, and it’ll be available only for the first three days of the year.
Gin ni Budo traditionally offers a New Year’s cake each year, and their cake for 2018 is a creation in the shape of Mt Fuji in a stunning, vibrant red color. The concept for 2018 is apparently a cake that allows you to “eat happiness whole“, and the cake appropriately contains multiple symbols considered lucky in Japanese culture.
Mt. Fuji, which the cake itself represents, is generally thought of as a place of good luck, and in particular, the mountain is regarded as the most fortuitous image that can appear in your first dream of the new year. (It’s said that the second most fortuitous image is a hawk and the third an eggplant, by the way.) Also, as the first sunrise of the year (hatsuhinode) seen from or against Mt. Fuji is also considered very lucky, this is recreated with a bright orange-yellow garnish of what looks like chocolate atop the cake. There’s also a chocolate dog decorating the cake to celebrate the Year of the Dog in 2018. Plus, the additional piece of chocolate with Chinese characters on it is a message celebrating the New Year and the new spring to come.
The Red Fuji cake is also made of lucky colors as well. As red and white are symbolic lucky colors in Japan, the outer red coloring of the cake and the white cream on top give it a distinct celebratory feel. In addition, the red and white theme is seen in the inside of the cake too, with layers of strawberry-flavored milk cream and sponge cake creating a beautiful reddish-pink and white striped pattern. Even the number of cream and sponge layers — eight in total — is a lucky number that signifies things spreading and broadening out.
▼ Gorgeous on the inside as well as the outside!
The Red Fuji New Year cake will be available for 1,620 yen (US$14.35) at Gin no Budo locations at the Daimaru Tokyo Department Store, Keio Shinjuku Department Store, Seibu Ikebukuro Department Store, Isetan Fuchuu Department Store, Sogo Yokohama Department Store and Lazona Kawasaki (and possibly several other sister shops across Japan), starting in the New Year from the opening day of the individual stores until January 3, so you’ll only have a short time to get your hands on them.
If you’re celebrating the new year in Japan, this super lucky cake should certainly be a nice, tasty way to wish for good fortune in 2018!
Source, images: PR Times




Ginza Cozy Corner unveils cute range of osechi New Year cakes featuring lucky Japanese symbols
Starbucks Japan releases New Year’s mugs and travel cups featuring lucky cats, daruma and Mt Fuji
Japan’s gorgeous Mt. Fuji chocolate cake lets you eat the mountain instead of climb it【Photos】
Mt. Fuji jelly makes Japan’s most famous mountain a delight to look at and taste!
Japanese New Year’s Kit Kats available exclusively from post offices around the country
Starbucks Japan reveals new Tsukimi Moon-Viewing drinkware and gifts for autumn 2026
A real-world Pokémon Poké Ball hotel is opening in Japan at a still-secret location [Video]
Japan’s first fall color forecast for 2026 is here!
Japan’s revolving sushi restaurant king Sushiro coming to U.S. this fall with high prices, no tipping
The mystery of Port Store, the Japanese convenience store that looks like a Lawson rip-off
Tamagotchi evolves into a ring for its 30th anniversary, preorders now open
Elderly couple donates 400 million yen to erect Myaku-Myaku statue in Osaka
Japan Railways announces unlimited-ride train pass for fall travel
Lawson convenience store opens its first mobile, trailer-style location in Japan
Family Mart releases Famima convenience store products nationwide, but which ones are worth buying?
Japan’s final Penguin Suica train cards have already shipped, and when they’re gone, they’re gone
Studio Ghibli unveils new anime calendars and diary planners for 2027
Solo travel in Japan: Hidden beer garden in Tokyo is a haven for single visitors
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Farewell Final Ceremony announced for Tokyo’s life-size Gundam statue, will stream live
Hobonichi unveils new 2027 planners, diaries and stationery with One Piece, Suica Penguin, Hello Kitty and a must-buy Mini Techo
Family Mart releases new Human Made Cup Noodle in Japan, with freebies for Nigo fans
One Piece Day 2026 brings new art, music, and new cast announcements
Hikaru Utada sings new song in Shinkansen commercial for Japan’s Supreme Class cabins
Mister Donut releases new doughnuts that look and taste like Japanese sweet potatoes
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Starbucks’ Japanese New Year’s/Chinese zodiac drinkware line is full of fun and fortune【Pics】
The Starbucks fukubukuro: One of the rarest lucky bags in Japan
Starbucks Japan unveils New Year’s drinkware range for 2021
Luxury new year’s lucky bags are in — including a $1.6 million gold tea ceremony set!
Starbucks Japan unveils New Year’s collection for 2024, with daruma, dragons and Mt Fuji for luck
The meaning of the mandarin and 6 other Japanese New Year traditions explained
Japanese pilot flies close to Mt Fuji, asks passengers to look out the window
Japan’s most dangerous New Year’s food causes death once again in Tokyo
Starbucks adds new chewy matcha cake to its menu in Japan for New Year
Happy Kentucky Fried New Year! And this year’s KFC New Year Lucky Bag contains…?
Sushi, sumo, and cats in kimonos: the best Christmas and New Year cards from Japan【Pics & Video】
The Muji “Fukukan” puts a disappointing spin on Japan’s New Year’s lucky bag tradition
Mochi, the danger of Japanese New Year’s, claims another life, rushes many to hospital
Gorgeous Japanese sakura and Mt. Fuji drinkware reacts to cold temperatures with beauty
Starbucks Japanese New Year’s Frappuccino: Too delicious to wait for January to drink【Taste test】
New take on traditional Japanese “osechi” is a sweet way to ring in the new year