Nintendo’s first smartphone app creates a virtual you that does social networking all on its own

Last month it was announced that the Pokémon franchise would be coming to smartphones in Pokémon GO, an ambitious augmented reality mobile title. But while Pokémon is often associated with Nintendo, the brand itself is managed by The Pokémon Company, a semi-independent subsidiary of the video game hardware and software giant.

Today, Nintendo revealed the first stage of plans for its long-awaited Nintendo-branded smartphone apps, but those hoping for a new game starring Mario or Link are going to have to keep waiting. As a matter of fact, Nintendo’s first official smartphone release isn’t a game at all, but a system by which to make a virtual recreation of yourself that will autonomously talk about you in the social media sphere.

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