
There’s an odd paradox in learning a foreign language, in that often the phrases most satisfying to use in real life are the least exciting to study. For example, take the phrase, “Nama wo ippai kudasai.”
It means “One draft beer, please.” Utter the sentence at a restaurant in Tokyo on a hot afternoon, where it actually produces a cold glass of beer, and for that one moment, you feel like you’re the linguistic king of the world. In a classroom or self-study setting, though there’s nothing particularly colorful or fun about it, making it less likely to leave an impression in your mind and pretty easy to forget.
Trying to combat this is a Japanese text-book, which we found on a recent trip to China, that spices things up by teaching phrases taken not from everyday life, but from Japan’s biggest cultural ambassador, anime.
We came across the book, titled Moe Japanese, at a newsstand in Shanghai, where it was selling for the low price of just 20 yuan (US$3.25). With our curiosity piqued and our wallet willing, we picked up a copy to see what it had to offer.
Inside the wrapper we found three items: a booklet, DVD, and poster.
The clever pronunciation poster features 50 different anime characters, one for each of the basic 50 sounds in Japanese. Written next to each is the corresponding hiragana phonetic character, each with a cute girl whose name corresponds to that sound. For example, next to ha you’ll find Haruhi Suzumiya, while Sailor Moon herself, Usagi Tsukino, is stationed next to u.
▼ The poster is missing the syllable wo, but since it’s said the same as o in most parts of the country, it’s in the clear, as far as pronunciation goes.
The DVD has cultural notes about Japan, such as a description about how people in Japan decorate their homes with cucumbers and eggplants for the summer Obon festival.
There’s even a segment dedicated to what the DVD describes as “the fun winter event in Japan, Comiket,” referring to Japan’s twice-a-year celebration of fan-produced comics.
The main attraction here, though, is the booklet which takes lines from popular anime such as the Monogatari series, Psycho-Pass, and Baka and Test.
▼ There’s a pretty wide range of titles, as shown by this page for kids’ favorite Pokémon…
▼ …and this one for adult video game White Album 2.
Each page is split into two columns, with a section of anime dialogue, in Japanese, on the left and its Chinese translation on the right.
To give you an idea of the sort of phrases the book contains, here’s a line it showcases from Neko Monogatari.
“That’s all you have to do to push my jealousy over the threshold, giving birth to an angry tiger.”
We’re going to be honest here. Even if you lived your whole life in Japan, odds are you’d never, ever find yourself in a situation where it would be appropriate to express your feelings like that. Still, it’s grammatically correct, and definitely memorable. It’s also accompanied by clear and concise explanations, like the ones on other pages that detail how to use passive verb forms and particles such as ka, the Japanese language’s question-marker, and to, the equivalent of “and.”
So while it’s easy to snicker at its over-the-top inspirations, the linguistics are pretty solid. It’s also worth noting that even the authors themselves realize how outlandish anime dialogue can be. The phrases are accompanied by a chart showing, among other things, how likely you are to use them in daily conversation, and several are clearly marked as being not particularly practical.
But not only do the authors not mind how weird some of these phrases are, it turns out that’s actually the whole point. In contrast to Moe Japanese’s surface silliness, there’s an admirably earnest motivation behind the whole thing, as set forth in a passage in the textbook.
“Learning is a lifelong endeavor, and studying never ends,” it begins. “But sometimes, it can start to feel tedious. But if you choose to study of your own free will, we think it makes it easier to stay interested and focused.”
It’s hard to fault their logic, and in the end, we really can’t knock what they’re doing. A few chuckles about becoming “angry tigers” seems like a small price to pay if, for some people, the end result is becoming capable speakers of Japanese.
Photos: RocketNews24
[ Read in Japanese ]













Japanese Twitter user illustrates the difference between how men and women define a “cute girl”
Anime-style isekai story is actually an English-learning textbook from Japan’s public broadcaster
New English textbook published for anime industry’s Animator Skill Test
Why does Japanese writing need three different sets of characters? (Part 2)
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
Reinvented traditional Japanese hearths may be coming to a restaurant near you
When is miso ramen not miso ramen? When it’s the new ramen at one of Japan’s top beef bowl chains
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Abandoned pirate pleasure ship sinking south of Tokyo Bay, city orders destruction
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
East Japan Railway announces plans to abolish magnetic-strip tickets
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Sega’s Like a Dragon yakuza teaches “useless” English, let’s use it to learn some useful Japanese
Magazine teaches Japanese using Kemono Friends anime, Japanese netizens can’t stop laughing
Why do Chinese characters in anime say -arimasu/-aru ALL the time?
How should you respond when a Japanese person gives you a compliment?
Talking anime girl calendars let you stare at and listen to your live-in 2-D girlfriend
Five magic Japanese phrases to know before starting a job in Japan
Final Fantasy’s designer drew a Cinderella picture book, and it’s amazing【Photos】
Darth Vader to Japanese dictionary released, selling like Tusken bread
Senpai Club, Swedish-made, anime-inspired, Japanese-speaking animation, is back! 【Video】
Anime Your Name’s home video release announced, has English subtitles and is region-free
Japanese tourism poster with elderly man saying phrase for “I’ll have sex with you” puzzles Japan