
Everyone enjoys a good snack when they’re feeling empty, but there is definitely a difference between snacks in Japan and other Western countries. Sure, they share some common factors, like chips and candy, but in general, a snack at a convenience store in Japan would consist of either rice balls or Japanese bread. There is so much variety that you don’t even know where to start looking. But have you ever ventured over to the frozen food section looking for a snack? We don’t mean the freezer where all the ice cream is, but actually the frozen meals section. Hiding in there is a pretty fantastic snack that is hopefully in your local 7-eleven right now!
The Japanese convenience store has been making good on their name, “convenience”, for years now. Everyone who has ever been in Japan knows that if you need a little pick me up or a full-blown meal, all you need to do is hop over to your local “combini”.
Right now at 7-eleven, a limited time snack is resting in the frozen food section. Called “Stick Potato College Potato” (スティックポテト 大学いも – it sounds only marginally less ridiculous in Japanese), it’s simply fried sweet potato dipped in a delicious sugary coating.
Just to clarify, the name “college potato” doesn’t refer to this specific snack. It’s actually the colloquial name for candied sweet potato. It got this nickname since it is a popular snack for college students in Japan dating back to the 1900s. That’s a storied history we can get behind!
Even though this snack is coated in sugar, it’s the natural sugars in the sweet potato that really give it that extra flavor. It might not be as healthy as munching on some baby carrots, but it’s certainly healthier than the staple snack of American college students, Top Ramen.
The way to eat this tasty treat is by following this one, very important rule: leave it at room temperature for 30 minutes before eating. For those thinking that letting the snack thaw out would turn the treat soggy, that isn’t the case at all! Instead, the crunchy sugar coating goes perfectly with the cool innards, which has an almost gelato-like consistency.
▼Store at room temperature for 30 min. No mistakes…eat like champions!
As of right now, this treat isn’t available at all combinis, but at some 7-elevens and supermarkets around the country for 150 yen (US $1.38). The size of the packaging is also perfect because any more and we would be prone to overeating!
Like so many things in Japan, these college potatoes might be available for a limited-time only. Don’t be discouraged if you can’t find these little guys in your local 7-eleven, it might take a bit of searching to find them. But if you are a fan of crunchy sweet things, you definitely won’t be disappointed! Of course, if you are skilled in the kitchen, you can attempt to make this tasty snack right in your own home.
▼Never fear, there is a 7i Premium brand too
Images: RocketNews24
[ Read in Japanese ]






Class is in session with Starbucks’ new college sweet potato Frappuccino【Taste test】
Mister Donuts Japan to release mouthwatering sweet potato donuts to welcome a delicious autumn
“Demon manju”: A low-prep recipe for a delicious regional snack made from sweet potato
New “wet” potato chips revolutionise the snack industry in Japan
How to make your own hoshi-imo Japanese dried sweet potato snacks【SoraKitchen】
McDonald’s Japan partners with anime English teacher, but did they commit a cultural error?[Video]
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Act of Japanese kindness touches one man’s heart, provides hope for elevator etiquette
Japan’s most famous Mt. Fuji view park cancels cherry blossom festival because of overtourism
10 things you should buy at 7-Eleven in Japan
Here comes a new katsudon: ice cream katsudon?!?
Naruto jerseys coming to Major Leage Baseball theme nights, Hello Kitty to take over a field
A man-made cave of wonders: the world’s biggest underground storm drain in Kasukabe, Japan
Strawberry shortcake instant yakisoba noodles are set to cause a stir this Christmas
Yokai are descending upon Tokyo this spring in the latest immersive art experience
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Japan cherry blossom forecast update moves up sakura dates for many parts of the country
Morning-after pill finally available in Japan without a prescription, must be taken at pharmacy
Japanese women sound off on their minimum height requirements for a husband【Survey】
Japan has a new bar just for people thinking about quitting their jobs, and the drinks are free
Japanese man gets drunk and falls asleep on Tokyo streets, then gets robbed by foreign national
And now, we eat a bear paw we bought in Japan’s Chiba Prefecture【Taste test】
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
10 times to avoid traveling in Japan in 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
New sweet potato/college potato Frappuccino joins the roster at Starbucks Japan
Honey and butter-flavored purple sweet potato snacks sound too good to be true, but they’re here!
Falling into the sweet life with Japanese convenience stores’ new sweet potato sweets【Taste test】
12 totally addictive and appetizing convenience store sweets
7-Eleven Japan’s sweet potato smoothie goes viral on social media
Three of the best Japanese convenience store sweets you’ll want to try this autumn
Snack time! Our team list their favorite Japanese convenience store treats
Top ten sweets and snacks you’d eat at a Japanese grandmother’s house
We try the new 7-Eleven premium popcorn that everyone in Japan is going wild about
We go to a 7-Eleven in Aomori and find a surprising “one per family” item on the shelf
This lucky bag of Tokyo snacks is full of delicious treats to take home–wherever home is!
Melon bread showdown! Which Japanese convenience store melon pan is the one for you?【Taste test】
We go crazy for 500 yen all-you-can-eat sweets and snacks at Tokyo Dagashi Bar
5 of the best ice creams to try in Japan right now【Taste Test】
Cherry Blossom Pocky sound blooming delicious, so let’s try these new sakura sweets【Taste test】
Leave a Reply