New year, new bullet train as Japan Railway debuts its high-speed art gallery.
Back in October, Japan Railway announced its plans for what the company bills as the world’s fastest for of art appreciation: a special Shinkansen decorated both inside and out with artwork from contemporary painters, sculptors, and photographers. Dubbed Genbi (meaning “Contemporary Beauty”) the unique bullet train will be going into service on the Joetsu Shinkansen Line, which connects Niigata Prefecture with Tokyo.
The town of Sendai, in Miyagi Prefecture, also has a Shinkansen station, but it’s on the Tohoku Shinkansen Line, a completely different leg of the high-speed transportation network. Nevertheless, rail fans in the city got a special treat this week when the Genbi pulled into Sendai Station.
げんび新幹線?
— はるはる (@piu_adagio) January 5, 2016
仙台駅なう。 pic.twitter.com/2Itlvb40Rt
The Genbi is currently undergoing testing on the Tohoku Shinkansen Line between Sendai and Kitakami Station in Iwate Prefecture. The choice of location gives JR the opportunity to drum up a little publicity in other parts of Japan for the train, which in literal contrast to Japan’s ordinarily white Shinkansen carriages sports a stylishly sophisticated coat of black paint.
上越新幹線で運行予定の現代美術を楽しめる「GENBI SHINKANSEN」が本日、仙台~北上間で試運転を行いました。
— TZ (@sayakawa3838) January 5, 2016
種車はE3系R19編成で、12号車及び14号車~16号車は海側(東北新幹線基準)に窓がありません。 pic.twitter.com/t275x47md2
However, while the nose and tail of the Genbi are solid black, its sides are much more colorful.
https://twitter.com/kokumotsu239/status/6842652202780958761/5 E3系新ニシR19編成「GENBI SHINKANSEN」出場試運転
— 悠介 (@tendonoyuusuke) January 5, 2016
東北新幹線 仙台 pic.twitter.com/la0CqGxHcF
Along the cars’ flanks are gigantic photographs taken at the Nagaoka Fireworks Festival, which is held annually in Niigata and is one of Japan’s premiere displays of aerial pyrotechnics.
https://twitter.com/kokumotsu239/status/684265220278095876And in order to provide both a bigger canvas and a bit of fashionable asymmetry, the special cars have windows on only one side.
https://twitter.com/kokumotsu239/status/684268517160427520Trainspotters along the Tohoku Shinkansen Line are encouraged to keep a close eye out for the Genbi, since not only is it scheduled to move to the Joetsu Line to start service in spring, being a bullet train means that if you blink, you just might miss it.

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