No one breaks in a pair of jeans better than a man who breaks through the ocean.
Japan’s obsession with panties of all sorts including used, virtual, and card game form alike is well known across the Internet. But now it seems a new obsession is sweeping the nation. No longer do people crave to spend their money on underpants meant from schoolgirls, instead they want to buy jeans that have been worn by fishermen for over a year.
▼ Just think – you could be the proud owner of
one of these pungent, salty pairs of pants!
The jeans come from the city of Onomichi in Hiroshima Prefecture. Fishermen are given free pairs of jeans to wear by the “Onomichi Denim Project,” and the company takes them back after a year of being “aged” through their daily work. The jeans sell for up to 48,000 yen (US$408) each.
You may think it sounds crazy, but the used jeans are popular with tourists and denim aficionados. Many are from overseas, and repeat customers are not uncommon. Apparently the daily work of the fishermen, combined with the way they stuff their jeans into their boots, breaks in the jeans in a unique way, giving the wearer an incomparable pants experience.
One fisherman who wasn’t sure what to think about the project at first, but then heard that his pants were being sold for 42,000 yen, had this to say about it:
“I decided to try it since I could wear the jeans for free and wouldn’t have to buy any for work. But who is buying my pants at that high price?”
In addition to fishermen, the Onomichi Denim Project also sells jeans from farmers, professors, chefs, eyeglass makers, and more. The story behind each pair of jeans is given alongside the item, such as “the bleach stains from when the chef washed the kitchen floor” or “the rips from when the eyeglass maker dropped pieces into his lap.”
▼ A photo of the inside of the Onomichi Denim Project,
which looks more like an art gallery than a jeans store.
Here’s what Japanese netizens think about the fishermen pants for sale:
“We’re witnessing the birth of a new industry.”
“I’m not gonna say this isn’t stupid, but I’m also not gonna say I’m not tempted to buy a pair either.”
“Wow, those jeans look great.”
“Mmm, yes, I can taste the salt coming off the jeans. I’ll take one!”
If the thought of buying used fishermen jeans has you excited too, then perhaps we could interest you in a used sumo wrestler loin cloth as well? Just whatever you do, don’t shine a black light on it….
Source: Asahi Shimbun via Hachima Kiko
Top image: Twitter/@trend_takuhaibn

Inakaya Denim jeans are the latest farm-fresh Japanese-inspired fashion item
Business trends suggest young Japanese people just aren’t into jeans any more
We save money on crotchless jeans from Japanese brand Beams by making our own
Injuries on stairs in Tokyo highlight an overlooked design flaw
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
What’s inside Japan’s super-rare, super-popular Nara bread?
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Kinotake Mother AI developed to study Japan’s divide between chocolate cookie snacks
7-Eleven Japan now sells… hot takoyaki!
Japanese public toilet in Tokyo has windows that change colour when you use it
Tokyo turns its phone booths into free Wi-Fi hotspots, and here’s how to use them
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Lawson convenience store at popular tourist site is one of the most unusual in Japan
Japanese trains in Sapporo might be better than those in Tokyo, thanks to one special feature
Japanese government wants overseas anime market to roughly triple in 10 years, but are they crazy?
30 Pikachus want to share a Tokyo hotel room with you that has separate Grass, Water, Fire spaces
Japanese bento shop sells croquettes for 13 cents, but are they any good?
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says