
Open-ended IOU is a tear-jerkingly literal application of paying it forward.
In late February, as coronavirus infection began to spread at a rapid rate in Japan, the country’s schools shut down. With the government having declared on ongoing state of emergency for the nation, many of those schools are yet to reopen, and have switched to online lessons instead.
If kids aren’t going to their classrooms, though, they’re not going to their school’s cafeteria either, and the loss of school lunches isn’t something some low-income families’ budgets can accommodate. For those that live near Tokyo’s Kichijoji neighborhood, however, local bento boxed lunch shop Chonando wants to help out, and is offering special reduced-price kids’ bento.
But make no mistake, these bento are not free, and kids absolutely have to pay for them. It’s just that Chonando is extremely flexible about when, and even who, the kids pay.
吉祥寺の長男堂の貼り紙。
— haruna (@haru_chat) April 29, 2020
なかなかできる事じゃないよなぁ😭🌈
こういう事態なんだよ。 pic.twitter.com/yxe7fiSM9F
Japanese Twitter user @haru_chat snapped the above photo of the sign posted outside Chonando explaining the unique payment policy. The notice reads:
“Until schools open up again, on Mondays, Thursdays, and Fridays, from 11:30 a.m. to 6 p.m., we will be offering Kids’ Bento for 250 yen [US$2.30].
For you kids who don’t have enough money, you can pay at a later time. If you need to, you can come back and pay after you’re all grown up.
And if by the time you’re all grown up, Chonando isn’t around anymore, then please use the money to help someone else or donate it to someone who needs it.”
It’s a literal application of the “pay it forward” philosophy, and a quick peak at the Twitter account for Chonando, which also operates as a vegetable market, shows bento that look both healthy and delicious.
▼ The focus on vegetables also means that blaming onions for your tears is a pretty plausible excuse.
いい天気の日曜日。
— 長男堂 (@chounandou) April 26, 2020
長男堂の弁当で家のベランダピクニックなんていかがですか。
密にならずに接触9割減で弁当やおかず、タッパープリン購入できます。 pic.twitter.com/zPC9yvOUNL
Chonando’s act of culinary kindness for kids reverberated throughout the hearts of Twitter users, who left comments such as:
“Well that brought the tears.”
“I think the kids will always remember the bento. That kindness will teach them to be kind to others too.”
“Thank you for doing this. When my wife was a child, her school lunch was the only meal she got.”
“When I was a kid, a local bakery did something like this for me. When I grew up and got a job, after I got my first paycheck I went to pay them back.”
“Reading about how other people had someone help them like this, it shows how many of us are supported by the kindness of others.”
▼ One parent even posted a photo of the Chonando kids’ bento their child ate that day.
大好きな長男堂さんがバズって嬉しいです。今日の子供弁当を貼っておきます。 pic.twitter.com/FdssNFNnj9
— 言う (@tugumidu) April 30, 2020
Chonando also has for-adult bento, also priced at a reasonable 800 yen or so, and should you ever happen to be in the neighborhood, it sounds like a great place to fill up not just your stomach, but your heart too.
Shop information
Chonando / 長男堂
Address: Tokyo-to, Musashi-shi, Nakacho 3-18-11
東京都武蔵野市中町3-18-11
Open 11:30 a.m.-9:30 p.m. (Monday, Thursday, Friday, Saturday), 11:30 a.m.-5 p.m. (Wednesday), 8:30 a.m.-11 a.m., 11:30 a.m.-9:30 p.m. (Sunday)
Closed Tuesdays
Website
Source: Twitter/@haru_chat via Hachima Kiko
Top image: Pakutaso
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!

Japan’s Uncle Fist loses money every week selling takoyaki to kids for just 10 yen, doesn’t care
Lunch fit for a samurai lord: Japanese cafes offers castle bento lunches, sells boxes too【Pics】
Kyoto’s Nishiki Market has great bento boxed lunches, and here are our top 3 picks
When one wiener just won’t do — Mr. Sato has a sausage party with this huge wiener bento box
This is what a 8,500-yen (US$76) Tokyo bento beef boxed lunch looks like【Taste test】
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
7-Eleven Japan sells freshly baked pizzas…but are they any good?
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Pouches that play the Yobikumi-kun Japanese supermarket jingle on sale now
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
Star Wars stormtroopers don Gundam armor in fan’s awesome crossover models 【Videos/Photos】
New adults go wild at Seijinshiki Coming-of-Age ceremony in Kitakyushu, Japan 【Photos】
Japan’s wildest Seijinshiki Coming-of-Age ceremony celebrates new adults in Kitakyushu 【Photos】
Japan’s passport is the strongest in the world, study shows
Survey claims that 30 percent of boys’ love fans in Japan are men
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Yokai are descending upon Tokyo this spring in the latest immersive art experience
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japanese women sound off on their minimum height requirements for a husband【Survey】
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Kyoto planning surprise late-night inspections of Airbnb-style rentals to fight overtourism
Japanese movie theater chain’s popcorn earns highest Grand Prix quality certification
Japan’s most famous Mt. Fuji view park cancels cherry blossom festival because of overtourism
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
10 times to avoid traveling in Japan in 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Tokyo bento boxed lunch shop charges different prices depending on how heavy your laptop is
This is what a 10,000-yen (US$92) Tokyo bento boxed lunch looks like【Taste test】
Cheapest convenience store bento ever? This boxed lunch warms the heart for less than two bucks
Ghibli food brought to life for one week of amazing lunches at elementary school in Japan
Denny’s opens take-out only branch in Tokyo with cheap, tasty Japanese bento boxed lunches
Is downtown Tokyo’s crazy cheap 290-yen bento boxed lunch shop still around, and is it still cheap?
Tokyo government building serves local school lunch to public in Japanese cafeteria
Japanese bento shop becomes a hot topic with foreigners on Reddit, but is it any good?
Yakiniku rice burger: A bento boxed lunch you can eat with one hand
Kids takoyaki charity almost shut down by reselling middle schoolers, but owner soldiers on
Pokémon Company loosens copyright grip, starts free-to-use-art program for schools, day care
Nationwide pub chain in Japan adapting to the times by turning into a bento boxed lunch shop
Survey Reveals 24% of Workers in Japan Have Less Than $2.84 to Spend on Lunch
What do Japanese kids want to be when they grow up? For 30 percent of boys, YouTubers, survey says
School Cafeteria for adults is a great place to go for cheap Japanese food in Tokyo
Leave a Reply