
Public dealing with rampant price increases for rice unhappy with minster’s claim he gets more than he can eat from political supporters.
People in Japan are struggling with rapidly rising consumer prices for just about everything, but the most prominently painful price increase of all is for rice. Up until about a year ago, it wasn’t hard to find a five-kilogram (11-pound) bag of rice at supermarkets for around 2,500 yen (US$17.25), but the price has roughly doubled since then.
Skyrocketing rice prices are a major problem for a number of reasons. Even setting aside its cultural significance in Japan, rice is the foundation of the Japanese diet. It’s an especially key expense for households who need to budget their food spending by cooking at home and stretching recipes, including those in low-income jobs, with large families of children and possible cohabitating grandparents, and senior citizens on fixed incomes.
So when Taku Eto, the Japanese government’s Minister of Agriculture, Forestry, and Fisheries, was speaking at a seminar and fundraising party for the Liberal Democratic Party, of which he’s a member, naturally the topic of rice prices came up. So what pearls of wisdom or words of compassionate encouragement, did this man, who’s been tasked with helping the nation’s people cope with the soaring cost of their traditional staple food, have ready in response?
“I’ve never purchased rice. Honestly.”
That startling lack of life experience alone would be enough to make many question whether Eto has the perspective necessary to truly empathize with what regular people are going through, or to understand how to address consumer concerns. But please hold your exasperated groans until the end, as he went on to say:
“I receive a lot of rice from my [political] supporters, and have so much of it in the food storage space at my home that I could sell it.”
So yes, Japan’s agriculture minister, in the middle of the most painful rice price increases in a generation, said that he’s never once purchased any with his own money, and gets more than he needs as part of political donations.
Predictably, to everyone except Eto himself, apparently, his remarks haven’t been well received by the general public, for whom having political cronies give you stuff for free isn’t exactly viable budgeting advice. On May 19, the day after the fundraising party was held in Saga City, Eto held a press conference in which he tried to extract himself from the mess he’d created, saying “I overstated the situation by saying that I have enough rice that I could sell it. I believe there is room for criticism, and I did not show enough consideration for consumers.” During the press conference, he also claimed that he actually does regularly purchase rice, but while he said he regretted having made statements that did not reflect his actual situation, he asserted that “Rather than a retraction, this is a correction.”
It’s a pretty bold linguistic maneuver to not only say “I’ve never done this thing” but to even tack an emphatic “Honestly” on the end of it, then come back the very next day and say “Oh, actually I do that all the time, but I don’t need to take back what I said yesterday.” Apparently Eto’s colleagues at the national-government level weren’t particularly satisfied with his “correction” either, as the topic came up again during a meeting of the House of Councilors Budget Committee later that day. This time Eto reversed course with even more gusto, saying “I just bought rice at the supermarket last week.” He also admitted, though, that his comments during the fundraising party were inappropriate for someone in his position, and that “Speaking with reporters at the press conference a short while ago, I corrected and retracted my statement.”
▼ So to recap, Eto went from “I have never bought rice” to “I buy rice regularly” to “I just bought rice last week,” and from “This isn’t a retraction” to “I retracted my statement.”
Eto hasn’t said how something he supposedly does frequently, and as recently as last week, somehow completely slipped out of his memories, or, alternatively, how he expected “I have never purchased rice” to mean anything other than exactly that. He has said, though, that he has no intention of resigning from his position as the guy who’s responsible for making sure people have enough rice to eat.
Source: Kyodo via Itai News, NHK News Web
Top image ©SoraNews24
Insert images: Pakutaso
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!


Japan’s top agriculture politician resigns after backlash to saying he’s never paid for rice
New agriculture minister named, thousands make the same joke online at once
Japanese politician offers official apology for saying town’s rice tastes bad, had to be in-person
J-rock legend Gackt says he only eats the fish part of his sushi, never touches the rice
Japanese politician’s birthrate plan: Have parents nag their kids to have “at least three babies”
Japan’s job-quitting service claims bosses contact it to try to make their employees quit
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
This is the Most Adorable 4-Year-Old Japanese Girl You Will Ever See
One Piece devil fruit ice cream coming back to Baskin-Robbins Japan
Extreme Budget Travel! Can you do a trip to Manila with 50,000 yen (US$333)? – Part 2
Tokyo Bon Japanglish song is a crazy way to learn Japanese 【Video】
As fan art pops up for anime-style English textbook character, original artist asks for restraint
Japanese women want men to get rid of their body hair, according to a recent survey
How to make a lucky sushi roll with KFC fried chicken skin【SoraKitchen】
Yokai are descending upon Tokyo this spring in the latest immersive art experience
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japan cherry blossom forecast update moves up sakura dates for many parts of the country
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Japan’s Naruto theme park now offering real-world version of Minato’s kunai ninja weapon
Japan has a new bar just for people thinking about quitting their jobs, and the drinks are free
Morning-after pill finally available in Japan without a prescription, must be taken at pharmacy
And now, we eat a bear paw we bought in Japan’s Chiba Prefecture【Taste test】
Studio Ghibli turns My Neighbour Totoro characters into bag charms for everyday adventures
Japanese women sound off on their minimum height requirements for a husband【Survey】
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
10 times to avoid traveling in Japan in 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
If Japanese men “have their act together,” Japanese women will reward them with babies, politician says
Is it OK to put other food on top of your white rice when eating in Japan?
Drunk Japanese politician in trouble for doing pullups inside moving train【Video】
Japanese people demand that Gackt taste the government’s old old old rice
With Japanese rice prices going crazy, can California rice win over our Japanese taste-testers?
Black Thunder to raise prices up to 35 yen (US$0.27) this March
Taco rice at Japanese beef bowl chain Sukiya proves you can never eat a bad taco rice
Say hello to the Big Bomb Onigiri, a beast of a Japanese rice ball
Massive 1-kilogram (2.2-pound) rice ball on sale in Japan, perfect for eating or self-defense
Man in Kobe reported to police after saying hello to schoolgirl who said hi to him first
Head of Tokyo Olympics doesn’t want women in leadership roles because he thinks they talk too much
Chicken McNugget rice cooker rice — Can it beat KFC rice cooker rice?【SoraKitchen】
Tokyo restaurant’s crazy huge rice omelet has 600 grams (1.3 pounds) of rice
Japanese man gets fired for lying on resume by saying he had less education than he really does
Our Japanese-born reporter tries California-grown rice, gets his mind blown【Taste test】
Japan’s prime minister asks men cheating on their wives, and their girlfriends to vote for him
Sukiyaki Pizza Rice Bowl is Domino’s Japan latest fusion innovation
Leave a Reply