Mmmm, a frosty cold glass bottle of Coca Cola on a summer’s day. The cool, solid feeling of the glass as you raise it to your lips, the satisfying heft of the bottle in your hand. What could be better? A plastic bottle? I don’t think so.
A special limited edition glass bottle is now available in Japan in select supermarkets. The announcement was posted up on Coca-Cola Japan’s Facebook page on 24 July, along with the above picture. Other than on Facebook, the glass bottles weren’t especially publicized or promoted. However, they soon gained more than 10,000 likes. Why do people in Japan seem to crave Coke in a glass bottle so much?