Kamon kamon kamon kamon…branding? Pumps to bring out your inner feudal warlord

Japanese family crests (or kamon), have been passed down through the generations for centuries, although these days they’re mostly seen in the patterns of kimono or the logos of sushi restaurants, as well as on flags and armour. Kamon are circular, often featuring animal or plant motifs.

These family crests have found a new home now, though – as logos on cute shoes! These kamon pumps, from an Ikebukuro-based cosplay store, use the actual family motifs of four armoured generals (“busho” in Japanese) from the Sengoku period, to make up this new feudal warlord series. We do love it when Japan combines old and new!

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