Naver Matome
What with all the kabe-don pictures and that cat that looks permanently surprised, 2014 was a busy year for us here at RocketNews24. But it seems there is one more important story from last year that we have entirely neglected to bring to your attention – until now.
In blogs, on Twitter and in one hugely-popular article on website Naver Matome, Japanese women have been talking about sukāto haki-wasure – the act of accidentally going out with no skirt on. But what on earth is the cause of this phenomenon? And what can be done about it?





Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
7-Eleven Japan sells freshly baked pizzas…but are they any good?
Japan manners debate: Is it OK to put a Mister Donut donut back on the shelf after taking it?
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Salmon-flavored Puccho candy – disgusting or delightful? 【Taste test】
Starbucks x Peanuts collaboration brings Joe Kind Snoopy to Japan with exclusive drinks and goods
Starbucks Japan reveals exclusive sakura goods at Reserve Roastery Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Yokai are descending upon Tokyo this spring in the latest immersive art experience
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japanese women sound off on their minimum height requirements for a husband【Survey】
Kyoto planning surprise late-night inspections of Airbnb-style rentals to fight overtourism
Family Mart releases huge range of cute sweets for Cat Day in Japan
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
10 times to avoid traveling in Japan in 2026
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Salmon-flavored Puccho candy – disgusting or delightful? 【Taste test】
Starbucks x Peanuts collaboration brings Joe Kind Snoopy to Japan with exclusive drinks and goods
Starbucks Japan reveals exclusive sakura goods at Reserve Roastery Tokyo
The Ghibli theme park’s food looks good enough to be a reason to visit all by itself【Photos】
Starbucks Japan releases new Stanley bottles and exclusive drinkware at Reserve Roastery Tokyo
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
Kimono genius turns obi sash into the head of Evangelion Unit-01【Photos】
Tokyo Station staff share their top 10 favorite ekiben
One-handed pizza from Domino’s Japan is the ultimate convenience
In Kyoto, “Hey, you’ve got a really nice watch” is NOT a compliment, Japanese businessman says
New Dragon Ball diecast cars set to roll onto fans’ desks and into their hearts【Photos】