Ever wondered what it would be like to be covered from head to toe in tomatoes?
Ever dreamed of smashing a tomato in someone’s face?
Ever wanted to see the streets run red…with tomato juice?
If so, you may think you have to head all the way over to Spain to partake in Valencia’s world famous La Tomatina festival. However, those of you who live in Japan are in luck. You only have to go as far as Tokyo. That’s right, on September 9th, at the Tamagawa river in Tokyo, adventurers and pasta sauce enthusiasts alike can participate in a large-scale tomato fight just like the one in Spain.
Kyoto Whopper divides customers at Burger King Japan
Taking the Kyoto overnight bus for the first time
Japanese burger chain no longer serves onion rings, but offers intriguing replacement【Taste test】
Forbidden area at Japanese mountaintop shrine opens to the public for first time in 400 years
Berserk T-shirts coming to Uniqlo for launch of new Manga Curation line【Photos】
Awesome Zelda cosplayer gets help from Smash Bros. creator Sakurai to solve costume problem【Vid】
Flying dango: Unique tourist site where Japanese sweets are flown to you over a gorge
Made In Japan Fender Limited Edition Hello Kitty Stratocaster now on sale in Japan
Cheeseburger rice bowls arrive at Japanese beef bowl chain Matsuya, and in our stomach【Taste test】
One of Japan’s most beautiful hot spring towns announces new limits on number of day trippers
Ghibli’s Princess Mononoke teams up with Foxfire for outdoor apparel collaboration【Photos】
Mario Kart Happy Meal toys arrive at McDonald’s Japan, and SoraNews24 has the whole set!【Photos】
After cancelling Halloween, Tokyo’s Shibuya neighborhood cancels New Year’s Eve too
Tokyo park’s sea of clouds, nighttime illumination, and cosplay days make now perfect time to visit
Samurai ritual suicide contest cancelled by organizer in west Japan
Japanese job-quitting service contacted by other job-quitting service because employee wants to quit
American jackass tourist arrested after carving name into gate at Tokyo’s Meiji Shrine【Video】
Nintendo’s controller capsule toys are so cool, even the machine you buy them from is awesome【Pics】
Tokyo Disneyland loses top-attendance crown for Japanese theme parks for second year in a row
Ghibli Park debuts first winter illumination display with Howl’s Moving Castle theme
Pringles releases a limited-edition sweet flavour in Japan
Sanrio and magical girl anime PreCure join forces for new merch line【Photos】
What’s the deal with akebi, the perfectly purple, alien-like fruit that’s in season now in Japan?
McDonald’s new Happy Meals offer up cute and practical Sanrio lifestyle goods
Foreign tourists on Shinkansen bullet train break suitcase etiquette, angering local passengers
[Deleted] Article written for April Fool’s Day 2018
Japanese government to make first change to romanization spelling rules since the 1950s
Foreigner’s request for help in Tokyo makes us sad for the state of society
Ghibli founders Toshio Suzuki and Hayao Miyazaki contribute to Japanese whisky Totoro label design
Japanese convenience store Family Mart announces abolishment of eat-in spaces
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in Japan
Life-size vibrating Legend of Zelda Master Sword for sale from Nintendo【Photos】
Studio Ghibli releases free-download board game — Here’s how to play it without reading Japanese
Awesome Zelda cosplayer gets help from Smash Bros. creator Sakurai to solve costume problem【Vid】
Flying dango: Unique tourist site where Japanese sweets are flown to you over a gorge
Made In Japan Fender Limited Edition Hello Kitty Stratocaster now on sale in Japan
Cheeseburger rice bowls arrive at Japanese beef bowl chain Matsuya, and in our stomach【Taste test】
One of Japan’s most beautiful hot spring towns announces new limits on number of day trippers
Mario Kart Happy Meal toys arrive at McDonald’s Japan, and SoraNews24 has the whole set!【Photos】
American jackass tourist arrested after carving name into gate at Tokyo’s Meiji Shrine【Video】
Ghibli’s Princess Mononoke teams up with Foxfire for outdoor apparel collaboration【Photos】
Starbucks Japan unveils second Holiday Frappuccino for 2024
Domino’s erupts with a 1kg Cheese Volcano in Japan
Kids takoyaki charity almost shut down by reselling middle schoolers, but owner soldiers on
Japan’s biggest manga magazine is raising its minimum payment rate for creators
Lotus root: the enlightened way to knock out hay fever
Anime mega-store lets fans handcuff themselves to hunky 2-D swimmer for photos