
It came as an enormous shock to the entire team to hear that the legend that is Mr. Sato rarely visited Starbucks coffee houses.
Surrounded by the well-dressed, coffee sipping elite and with fancy lingo like “tall” and “grande” being thrown around, our reporter felt completely out of his depth at Starbucks and rarely dared to set foot inside even to grab a quick take-out coffee.
But after playing a lot of Black Ops 2 on the new office Wii U, a brilliant idea came to us…
What if there were a way for our Mr. Sato to slip through the streets of Shinjuku and infiltrate the trendy venue without being noticed? What if we could completely hide his uncool clothing and now world-famous grin, removing any element of danger or stress from his expedition?
Enter Covert Ops’ Sergeant Sato!
With this little get-up he’ll be in, ordered and out before anyone has even sensed his presence. Like Jean Reno in the movie Leon, like a silent but deadly fart, like… a shy reporter in a camouflage ghillie suit!
http://www.youtube.com/watch?feature=player_embedded&v=nbrkgj749do
Come on, admit it; these things work pretty well! Thanks to his special ops threads, Mr. Sato’s mission went off without a hitch. Was he ever really there?
▼Passersby don’t even flinch! That said, there are plenty of weirdos in Shinjuku to pretend not to see…
▼Without the blue circle would you really have noticed him?
▼Good ol’ Tokyo police; don’t even bother asking why…
▼ “I made a caramel macchiato for a walking Christmas tree today…”
▼Mission Accomplished!
Sitting outside Starbucks with his hot beverage, our man Mr. Sato took a breather, safe in the knowledge that no amount of snipers could ever interrupt this coffee break.
Well done, sir. Well done indeed!
Photos / video: RocketNews24
[ Read in Japanese ]






Mr. Sato decides to go out for a cup of coffee…with a giant 20-pound Starbucks mug!
Mr. Sato gets his bush trimmed at a fancy Tokyo hair salon【Photos】
Mr. Sato orders a box of hot coffee from Starbucks Japan to our office
“Solid Sato” sneaks into Starbucks under cover of cardboard box, Metal Gear-style 【VIDEO】
Starbucks brand-new Starbucks Reserve Roastery Tokyo breaks SoraNews24’s Mr. Sato’s heart
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Is it rude to sing along at concerts in Japan? We ask a pro musician for his take
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Why you shouldn’t call this food “Hiroshimayaki” if you’re talking to people from Hiroshima
10 awesome ice creams available from convenience stores in Japan
Starbucks releases a Kyoto Matcha Latte in Japan for a limited time
Japan’s Capylympics capybara watermelon eating contest brings new challengers and threepeat quest【Pics】
This super-compact raincoat from one of Japan’s 100-yen stores can literally fit in your pocket
“Bear” voted Japan’s Kanji of the Year for 2025 in extremely close race
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Starbucks Japan releases new zodiac chilled cup drink for 2026
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
Is this the most relaxing Starbucks in Japan?
Starbucks on a Shinkansen bullet train platform: 6 tips for using the automated store in Japan
Large amount of supposed human organs left in Osaka marketplace
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
AKB48 to hold exclusive show for coffee contest winners, Mr. Sato immediately buys over 300 cans
Giant, house-sized Starbucks Mug appears in Tokyo, so Mr. Sato grabs own huge mug to check it out
The epic tale of Mr. Sato’s new Zozosuit
Blue Bottle Coffee opens in Japan to two-hour lines; Mr. Sato gets impatient, goes somewhere else
Mr. Sato takes a stroll in his USB Pollen Blocker: “Felt great but it was a struggle to order coffee”
SoraNews24’s Mr. Sato buys bread as big as his head at world’s biggest Starbucks
Mr. Sato shares his genius method to have a pork bun on the Shinkansen and eat it too
Starbucks Challenge: How long does it take to visit all the branches in downtown Shinjuku?
Japanese cafe lets customers enjoy random flavors of coffee using capsule vending machines
Mr. Sato does not buy an iPhone7, calls this year’s Docomo release ceremony “f***ing s**t!”
Leave a Reply