
Romi Mizukami, a fashion designer for popular Japanese clothing brand BEAMS, is without a doubt one of Japan’s biggest Hello Kitty fans, or rather “Kittylers.” Her home is a veritable shrine to the little kitty that could, with blacks, whites, and reds as far as the eye can see, and for the past few years she has slowly incorporated the uniquely kawaii Hello Kitty style into not just her design work but her very own wardrobe.
Come on in and meet the real-life Kitty-chan!
Ms. Mizukami’s infatuation with Sanrio’s Hello Kitty began several years ago after seeing a t-shirt featuring the cat’s classic image at an exhibition. A talented fashion designer, she began incorporating the familiar feline’s form into her own designs and artwork, eventually producing an entire line of Kitty-themed clothes which her employer BEAMS picked up and began selling at their many outlets. Before she knew it, she was hooked, and well on her way to becoming a full-time Kittyler.
With a Kitty-themed hand mirror and iPhone case that she designed herself, Ms. Mizukami is an unmistakable figure around her workplace, and no doubt even on the busy streets of Tokyo. She loves to incorporate a little bit of Hello Kitty into her outfit each day, switching between subtle and full-on kitty mode, and even made her own extra-large red ribbon just for special occasions.
“We had a Kitty-themed company party on the roof of a hotel,” Ms. Mizukami explains, “DJ Kitty even came along to provide the music. I thought to myself ‘I really have to go as Kitty,’ so I made this ribbon for the event. DJ Kitty actually pointed it out during her set–I was absolutely thrilled!” she says, bursting into laughter.
But roughly how much Hello Kitty merchandise does Ms. Mizukami have in her apartment? Well, enough to turn into home furnishings, it would appear!
“I have a Kitty noren [a Japanese-style curtain] that I made out of my stuffed toys,” she laughs. “I had so many that I ran out of places to put them, so I decided to hang them up by their heads to make a noren for my window!”
Despite the thousands of unique Hello Kitty designs that exist all across Japan, it would seem that Ms. Mizukami is something of a Hello Kitty purist, and only interested in “classic kitty.”
“There is a wide variety of Hello Kitty styles,” she explains, “but for me, it has to be Kitty-chan from the 1970s; the one who wears blue overalls and is pictured sitting, looking over her right shoulder. That’s the only kind I like or buy. So when I dress, I focus on those colors–white, red, navy, maybe a bit of yellow.”
But just how far could this fascination really go? Color coordination is one thing, but does this Kittyler really feel that her love of Hello Kitty will continue long into the future? Apparently so!
“My dream? When I get married, I’d like to be dressed as Kitty-chan and have my husband be dressed as Daniel [Hello Kitty’s childhood friend]!” she beams. Clearly, this is one love affair that’s destined to last.
What do you think, RocketNews24 readers? Is Ms. Mizukami the height of kitty kawaii, or do you know a a worthier kitty queen? Cast your vote for cute here!
Related articles from “Is Japan Cool?“







Ms. Kitty the Restaurant Entrepreneur at Work in China! We Visit Kitty Lover’s Dream Eatery in Beijing
Hello Kitty not picky about her jobs – this time she gets baked!
It’s Hello Kitty galore! Ms. Kitty takes over food department at Tokyu Toyoko Department Store
Hello Kitty becomes a suntanned beach babe for new magazine freebies in Japan
Hello Kitty Hotel Rooms Ensure Sweet Dreams on the Road
Komachi Shokudo: Japanese mum’s-style cooking for breakfast, lunch and dinner in Tokyo
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Starbucks Japan’s Cream Puff Frappuccino is here! Did it make Friday the 13th lucky? [Taste test]
Sushi Push Pops aiming to be Japan’s newest sakura season snack sensation
Number of foreigners living in Japan has grown 50 percent in four years, hits historic high
Is this Japan’s most extreme cherry blossom viewing? Leap, cycle and climb through 2,500 sakura
Is Daiso’s microwave Japanese rolled omelet maker worth your time and money? [Taste test]
Starbucks Japan opens new Kyoto store in Place of Scenic Beauty
Hello Kitty isn’t a cat!? We called Sanrio to find out!
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Starbucks Japan opens new cafe and art gallery in top Tokyo tourist neighbourhood
Is Japan’s Crab-shaped Cup Ramen Timer worth the hype?
Pizza Hut Japan teams up with creator of one of the country’s best kinds of ramen for ramen pizza
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Silicone testicle covers banned from Japanese sauna following cups being left behind and on shelves
Japanese government planning higher ticket prices for foreign tourists at Tokyo National Museum
Pikachu and Eevee become handmade Lladró porcelain sculptures to celebrate Pokémon’s 30th birthday
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Hello Kitty Shinkansen Cafe: A delicious stop on the most kawaii bullet train in Japan
Go, Super Alloy Kitty! Hello Kitty takes robot form and stars in original animated video
Hello Kitty set to keep you safe while driving… as a dashboard camera!
Who’s afraid of the big Four-O? Not this Kitty!
Dudes get killed in the newest Hello Kitty anime【Video】
Hello Kitty Shinkansen bullet train to debut in Japan this summer
Cool, Cute and Eco-friendly! Supermarket Shopping in Summer Made Easy with New Hello Kitty Cooler Tote Bag
Hello Kitty offers limited-time hospitality at Narita Airport with cute kitty drinks and meals
Hello Kitty now makes 90% of her money abroad
Soft and sweet — adorable Hello Kitty bread now available in western Japan for limited time!
We’re not sure who the intended market was for this crazy Hello Kitty toy, but we love it anyway
Sanrio changes Hello Kitty lead designer for first time in 46 years
Hello Kitty and AKB48 collaborate for the ultimate fan merchandise from Thank You Mart
Hello Kitty Crocs take kawaii fashion to new heights in Japan
Preserved Hello Kitty fetus helps you explain to the little ones where Hello Kitties come from
Made In Japan Fender Limited Edition Hello Kitty Stratocaster now on sale in Japan