
Romi Mizukami, a fashion designer for popular Japanese clothing brand BEAMS, is without a doubt one of Japan’s biggest Hello Kitty fans, or rather “Kittylers.” Her home is a veritable shrine to the little kitty that could, with blacks, whites, and reds as far as the eye can see, and for the past few years she has slowly incorporated the uniquely kawaii Hello Kitty style into not just her design work but her very own wardrobe.
Come on in and meet the real-life Kitty-chan!
Ms. Mizukami’s infatuation with Sanrio’s Hello Kitty began several years ago after seeing a t-shirt featuring the cat’s classic image at an exhibition. A talented fashion designer, she began incorporating the familiar feline’s form into her own designs and artwork, eventually producing an entire line of Kitty-themed clothes which her employer BEAMS picked up and began selling at their many outlets. Before she knew it, she was hooked, and well on her way to becoming a full-time Kittyler.
With a Kitty-themed hand mirror and iPhone case that she designed herself, Ms. Mizukami is an unmistakable figure around her workplace, and no doubt even on the busy streets of Tokyo. She loves to incorporate a little bit of Hello Kitty into her outfit each day, switching between subtle and full-on kitty mode, and even made her own extra-large red ribbon just for special occasions.
“We had a Kitty-themed company party on the roof of a hotel,” Ms. Mizukami explains, “DJ Kitty even came along to provide the music. I thought to myself ‘I really have to go as Kitty,’ so I made this ribbon for the event. DJ Kitty actually pointed it out during her set–I was absolutely thrilled!” she says, bursting into laughter.
But roughly how much Hello Kitty merchandise does Ms. Mizukami have in her apartment? Well, enough to turn into home furnishings, it would appear!
“I have a Kitty noren [a Japanese-style curtain] that I made out of my stuffed toys,” she laughs. “I had so many that I ran out of places to put them, so I decided to hang them up by their heads to make a noren for my window!”
Despite the thousands of unique Hello Kitty designs that exist all across Japan, it would seem that Ms. Mizukami is something of a Hello Kitty purist, and only interested in “classic kitty.”
“There is a wide variety of Hello Kitty styles,” she explains, “but for me, it has to be Kitty-chan from the 1970s; the one who wears blue overalls and is pictured sitting, looking over her right shoulder. That’s the only kind I like or buy. So when I dress, I focus on those colors–white, red, navy, maybe a bit of yellow.”
But just how far could this fascination really go? Color coordination is one thing, but does this Kittyler really feel that her love of Hello Kitty will continue long into the future? Apparently so!
“My dream? When I get married, I’d like to be dressed as Kitty-chan and have my husband be dressed as Daniel [Hello Kitty’s childhood friend]!” she beams. Clearly, this is one love affair that’s destined to last.
What do you think, RocketNews24 readers? Is Ms. Mizukami the height of kitty kawaii, or do you know a a worthier kitty queen? Cast your vote for cute here!
Related articles from “Is Japan Cool?“







Ms. Kitty the Restaurant Entrepreneur at Work in China! We Visit Kitty Lover’s Dream Eatery in Beijing
Hello Kitty not picky about her jobs – this time she gets baked!
It’s Hello Kitty galore! Ms. Kitty takes over food department at Tokyu Toyoko Department Store
Hello Kitty becomes a suntanned beach babe for new magazine freebies in Japan
Hello Kitty Hotel Rooms Ensure Sweet Dreams on the Road
New Mt. Fuji overnight bus takes travelers from downtown Tokyo straight to the most popular hiking trail
A visit to Sri Lanka’s knockoff knockoff Uniqlo (no, we didn’t stutter) to see its rare “Pikachus”
7-Eleven Japan now has Vietnamese banh mi sandwiches, but how do they taste?[Taste test]
Tokyo revises accommodation tax amidst tourism boom, Airbnb rentals now included
Yoshinoya and Dragon Quest slaying scalpers with shift to made-to-order collaboration merch
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan moves to enforce language requirements for foreign nationals seeking permanent residency
7-Eleven Japan releases chocolate cookies that taste like freshly baked melon bread
Japan to get new high-speed train connecting Haneda and Narita airports, ease overtourism
Famous sweets store in Ameyoko fills a bag with sweets and a show, but is it still worth it?
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japanese overnight sightseeing train returns for summer with ramen stops and ocean views
Starbucks Japan teams up with Converse Tokyo for a new limited-edition collection in honour of Tanabata
Don’t judge this Kiki’s Delivery Service book by its cover, because it’s not actually a book!
Tokyo has only two barley tea makers, and we visited one to see how mugicha is made
Sleep at Hoshinoya Nara Prison, one of the most unique hotels in Japan
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
We deeply regret going into this tunnel on our walk in the mountains of Japan
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Hello Kitty Shinkansen Cafe: A delicious stop on the most kawaii bullet train in Japan
Go, Super Alloy Kitty! Hello Kitty takes robot form and stars in original animated video
Hello Kitty set to keep you safe while driving… as a dashboard camera!
Who’s afraid of the big Four-O? Not this Kitty!
McDonald’s Japan adds new Hello Kitty and Pompompurin drinks to the menu for a limited time
Dudes get killed in the newest Hello Kitty anime【Video】
Hello Kitty Shinkansen bullet train to debut in Japan this summer
Cool, Cute and Eco-friendly! Supermarket Shopping in Summer Made Easy with New Hello Kitty Cooler Tote Bag
Hello Kitty offers limited-time hospitality at Narita Airport with cute kitty drinks and meals
Hello Kitty now makes 90% of her money abroad
We’re not sure who the intended market was for this crazy Hello Kitty toy, but we love it anyway
Soft and sweet — adorable Hello Kitty bread now available in western Japan for limited time!
Sanrio changes Hello Kitty lead designer for first time in 46 years
Hello Kitty and AKB48 collaborate for the ultimate fan merchandise from Thank You Mart
Hello Kitty Crocs take kawaii fashion to new heights in Japan