Kawaii

Baby penguin seeing sakura for the first time is all of us during hanami season 【Video】

You don’t have to be human to be captivated by the wonder of falling cherry blossoms.

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Starbucks Japan releases cat tumblers as part of new drinkware range for summer 2019

Tumblers with cat ears and whipped cream lids are just some of the new designs in this gorgeous limited-edition collection.

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Japanese Shiba Inu runs a sweet potato stand, melts hearts everywhere

Hot potatoes selling like…hot potatoes, thanks to this friendly doge.

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Lush Japan-exclusive bath bombs from Harajuku store coming to stores worldwide this spring

Bathe with some famous Japanese icons, including sushi, ninjas, and Godzilla.

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Turn heads under the cherry blossoms with a sakura hat from Japan

Pink hat perfectly resembles a traditional Japanese sakura sweet.

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Hello Kitty celebrates her 45th anniversary at Sanrio Expo 2019 with cute plush and goods

We were on the scene to snap up shots of all the star-studded Sanrio stock!

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New cyberpunk maid cafe opens in Akihabara, Tokyo

Japanese maids in thigh-high stockings are ready to take you to the year 2045.

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Panda sightings in Tokyo cause frenzy on social media

After reading reports of an escaped panda on the streets of Tokyo, we headed out to find out what was going on.

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Japanese maid cosplay uniform transforms you into the fairytale anime character of your dreams

High-quality details make you look like you’ve stepped out of an anime series.

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Japan now has Sugar Romper cosplay costumes for people who want to give up on being an adult

Japanese fetish designer takes Lolita fashion to new extremes.

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Sakura Totoro: Official Studio Ghibli merchandise for cherry blossom season 2019

Enjoy hanami flower viewing with some famous anime wood sprites this year.

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JR West teams up with Hello Kitty to clad its Kansai Special Rapid train in kawaii decals

Ride from Kansai Airport to Kyoto in a colorful Kitty train cabin!

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Japanese Shiba Inu stops baby’s cries like a doting parent, melts hearts for being a good dog

Doge shows off a special technique for instantly calming a crying baby. 

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Japanese sailor suit school uniform gets an upgrade with traditional kimono details

Fans can’t wait to purchase the new design.

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Japanese snow monkeys find novel way to travel during winter 【Video】

The primate parade captured on film stretched well into the distance.

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People in Japan go crazy for Japanese koi fish with love hearts on its eyes

People are travelling far and wide to catch a glimpse of the rare beauty in this koi fish pond.

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Remind yourself to drink water with this conch seashell PET bottle cover

Stay hydrated with the help of a seashell.

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Starbucks Japan releases New Year’s mugs and travel cups featuring lucky cats, daruma and Mt Fuji

Adorable Japanese drinkware range pays homage to traditional Japanese motifs and traditions.

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Hershey’s Kisses teams up with Hello Kitty and Cinnamoroll for a cute chocolate collaboration

All you need is kisses…and a couple of adorable Sanrio characters!

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New Welcome to Kanto Pasmo IC Card is the most kawaii way to ride trains on a trip to Japan

Only a limited quantity of these cute Mt Fuji sakura cards will be available.

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