
When the humbly named “World’s Second-Most Delicious Ice Cream Melon Bread” bakery in Kanazawa blessed the world with its ice cream-filled melon bread this past year, it was a massive hit. The creamy fusion was so popular that its makers opened up another shop in Shibuya in July so that even more people could fall in love with the creamy lumps of guilty goodness.
If you thought the bakery was satisfied with giving customers just one new way to enjoy melon bread, though, think again. They’ve recently put out a new, more mysterious item dubbed the double-cheese-mayonnaise-melon-bread.
What on earth could it possibly taste like? And what does its absurdly long name even mean? We went to find out for ourselves.
▼ The place where all your melon bread dreams come true.
We came prepared for this task and with high expectations. We’ve tried the melon bread ice cream before and loved every bite. Warm, soft melon bread, crunchy on the outside fluffy on the inside, wrapped around cold ice cream is something no life is complete without trying. But today wasn’t about the ice cream melon bread; our goal was to find out more about its misfit little brother, the double-cheese-mayonnaise-melon-bread.
▼ The dancing cheese and mayo are either welcoming us or warning to turn back before it’s too late.
Now, while we wouldn’t ever doubt the compatibility of mayonnaise and cheese, a combination that has had a long, loving relationship in cheeseburgers, we had a hard time imagining that they would go well with sweet, sugary melon bread. To make our anxiety worse, the price of one double-cheese-mayonnaise-melon-bread was 350 yen (US$3), the same as melon bread ice cream, so we couldn’t even lie to ourselves that we were just trying it out to save some cash. We had to go into it fully aware of what we were doing. After gathering our courage and taking a deep breath, we ordered one.
When you buy a double-cheese-mayonnaise-melon-bread, they make it right in front of you, just like they do with the original melon bread ice cream.
First, they squirt on the mayonnaise.
▼ Uh, I was going to eat that melon bread. What did you do to it?
Then they slap the two slices of cheese on top and use a blowtorch to melt it a little.
▼ Yeah, uh, that thing’s all yours now bud.
When the cheese is nicely browned in patches, the Franken-pan is complete. There was only one thing left to find out: the taste.
▼ Something’s not quite right here….
After picking it up with our trembling hands and carrying it to a quiet spot, we took a cautious first bite and mulled it over. We have to admit, double-cheese-mayonnaise-melon-bread isn’t horrible. Of course the combination of cheese and mayonnaise is always going to be good, and nothing more needs to be said about the perfect fluffy melon bread on which it sits, but the two opposite ends of the taste spectrum being shoved together, that sweet sugary bread spliced with toppings you’re more likely to find on a pizza or hamburger, just didn’t quite work for us. It was like the ingredients’ fusion, rather than turning out to be like some unusual, forbidden love, was more a meeting of lifelong rivals, both fighting in our mouths to get our attention.
▼ Melon bread, take off that silly cheese/mayo hat. You’re drunk. Go home.
The double-cheese-mayonnaise-melon-bread brings together two fundamentally delicious things, so there’s no way it could ever be bad, but at the same time our taste buds just couldn’t quite figure out what was going on. I guess as the saying goes, you can’t have your cheese/mayo and eat your melon bread too.
As for this author’s personal opinion on the double-cheese-mayonnaise-melon-bread, honestly it’s not the best. But nevertheless, I applaud the efforts that went into its creation. I would never want to dissuade those mad melon bread scientists from experimenting and discovering new possibilities with their craft.
▼ This author left with a bag of delicious, safe melon bread rusk.
▼ Ah yes. No cheese in sight, and that’s just all right.
If you’re interested in trying something you’ll never forget, then definitely check out the double-cheese-mayonnaise-melon-bread to see for yourself if you approve of the legendary bakery’s latest concoction.
Store Location
Name: Sekai De Nibanme Ni Oishii Yakitate Meron Pan
世界で2番目においしい焼き立てメロンパンアイス
Address: Tokyo-to, Shibuya-ku, Jinnan 1-15-9, Iwase Building
東京都渋谷区神南1-15-9 岩瀬ビル
Hours: 11 a.m. – 10 p.m.
Website
Photos: RocketNews24
[ Read in Japanese ]








Awesome melon bread with ice cream comes to Shibuya, so we do too!
Less is more as bakery starts selling bags of delicious melon bread crusts minus the bread
Godiva’s Tokyo bakery finally adds the king of Japanese bread: melon bread!
Curry and melon bread! Together…at last? Anyway, Yamazaki’s new curry melon bread is here
We try “Melon Bread Style Toast Spread”, designed to turn sliced bread into melon bread
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
The Purple Lucky Bag from Village Vanguard is an extra-large waste of money
Rakuten randomly offers 58 New Year’s osechi feasts in Japan, but did we get a star or a dud?
9 middle-aged Japanese men try putting on their own makeup
Nearly one in ten young adults living in Japan isn’t ethnically Japanese, statistics show
That time Seiji called JASRAC to ask why he didn’t get paid royalties for his song being on TV
Japan’s super easy sweet potato spread lets you make sweet potato bread thanks to Don Quijote
Record number of foreign children in Japan need help understanding Japanese in school
We visit the 24-hour male-only sauna just outside of Hakata Station and ponder a strange sight
Dragon Quest Burgers and Slime drinks are coming to McDonald’s Japan【Video】
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Hayao Miyazaki says Happy New Year to Studio Ghibli fans with new art for Year of the Horse
Cup Noodle tries an authentic Jiro-style ramen, but something’s not quite right
The best Starbucks Japan Frappuccinos we want to drink again in 2026
We revisited Sweets Paradise after a decade to see if Japan’s dessert buffet still delivers
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Pizza Hut Japan’s hot lucky bags are perfect for a New Year’s pizza party
Japan’s oldest largetooth sawfish in captivity back on display in Mie Prefecture
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Stamina-destroying “Paralysis Noodles” are Tokyo’s newest over-the-top ramen innovation
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Melon and mayonnaise, anyone? It actually tastes better than you might expect!
Morinaga Milk Industry unveils Japan’s first mayonnaise-flavored ice cream!
Let’s try all the melon bread types sold by Japanese convenience store Family Mart【Taste test】
Where to find the “ultimate melon bread” in Japan
Melon bread: everyone’s favorite Japanese snack is actually one of the worst things you can eat
Japan’s new mayonnaise ice cream doesn’t taste like you’d expect【Taste test】
Japan’s new Melon Pan slices: Simply pop them on bread and heat and eat
Special melon and cheese-flavored Kit Kat now available, but only at selected airports!
In search of Japan’s largest melon bread with Mr. Sato
Melon bread showdown! Which Japanese convenience store melon pan is the one for you?【Taste test】
Melon topped with ice cream: two great Hokkaido tastes in one crazily delicious package
Japanese melon butter, where have you been all our lives? 【Taste Test】
New spreadable melon pan changes the way we eat toast in Japan
How to make Japanese melon pan out of any type of bread
Tanuki bread arrives at Japanese bakeries with a sweet surprise and steals our hearts【Photos】
Leave a Reply