
After months of pining for the Korea-only limited edition release, Starbucks customers in Japan finally get to enjoy the delicious puddings too.
With outlets around the world, Starbucks is always looking for ways to please its clientele in different countries. From incredible buildings that take inspiration from local architecture to specially made cakes celebrating cultural festivals, the global coffeehouse chain is overflowing with genius ideas, and their latest release is one that’s got everybody smiling in Japan, especially since it’s something customers have been wanting here for almost a year. In fact, the company was so aware of the demand for the new item in Japan, they didn’t even spend any money advertising it, and sat on the product’s press release until the day it became available.
▼ A handwritten sign in stores was the only way customers knew the product would be arriving in Japan.
The product is called the “Starbucks Purin”, which is modelled on the Japanese purin, or pudding, that resembles a soft crème caramel custard dessert. Ever since it was released in Starbucks stores in Korea in February, Japanese customers have been pining for a taste of the dessert after seeing photos of it on social media accounts. Our Japanese-language reporter Masami was one of the people waiting for the pudding’s arrival in Japan, and on the morning when it was released, she was one of the first to get her hands on the sought-after sweet.
▼ Available in two varieties, milk custard and chocolate, Masami picked up one of each to try.
Part of the appeal of the puddings is the gorgeous Starbucks cups they come in. The varieties available in stores now are the plain green-and-white (right) and the Starbucks Red Holiday Cup (left), which is limited to the Christmas season. On the side of each cup is a message like “Have a Good Day”; “Good Luck”; and “Thank You”, appearing in the same handwritten style used by Starbucks baristas on the store’s takeaway cups.
▼ Under the lid of each cup is a plastic seal with the name of the famous global coffee chain.
▼ Inside the cute, palm-sized cups are shiny mounds of custard pudding, just begging to be eaten!
While Japanese purin is known to have a slight wobble, the Starbucks version was noticeably firmer than usual. This gave it a thick, creamy texture, which was still wonderfully smooth, allowing it to melt in the mouth like a good pudding should.
The chocolate pudding had the same thick texture as the milk custard pudding, only this one looked more like a decadent chocolate mousse.
Digging deeper into the puddings revealed the beautifully sweet sauce underneath. The light flavour of the milk custard went wonderfully well with the bittersweet caramel sauce, while the double dose of rich chocolate had a depth of flavour to satisfy the cravings of any sweet-tooth. The small serving sizes were perfect due to the luxurious richness of the delicious desserts.
With Christmas just around the corner, now is a good time to try the new lineup of festive drinks from Starbucks too. The coffee chain’s Gingerbread Latte (410 – 530 yen [US$3.90 – $5.03]) and Crispy Gingerbread Frappuccino (500 yen) are wonderfully sweet and spicy, perfect for warming up in the cool weather that’s suddenly descended upon Japan.
The new Frappuccino might be served cold, but the nutmeg and gingerbread syrup it contains will transport you to a cosy spot by the fireplace, conjuring up images of presents under the tree and the wait for Santa’s arrival at Christmas.
Whether you’re after a festive drink or a taste of one of the new puddings, which retail for 320 yen each, the popularity of these items mean it’s best to stop by Starbucks soon to avoid missing out. While the company is yet to announce whether the puddings will become a permanent part of the menu, the holiday drinks will be on sale until 25 December.
Photos ©RocketNews24
[ Read in Japanese ]
Follow Oona on Twitter for more information about exciting limited-edition releases in Japan.










Starbucks Japan now has a pudding Frappuccino based on a delicious retro dessert
Christmas arrives at Starbucks in Japan with new festive Frappuccino and drinkware
We try Starbucks Japan’s first Christmas Frappuccino for 2020
Christmas arrives at Starbucks Japan with first festive Frappuccino for 2022
We try Starbucks Japan’s new Pistachio Christmas Tree Frappuccino drinks
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Japanese bento shop touches hearts by selling super cheap boxed lunches for around a dollar
Reinvented traditional Japanese hearths may be coming to a restaurant near you
When is miso ramen not miso ramen? When it’s the new ramen at one of Japan’s top beef bowl chains
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Abandoned pirate pleasure ship sinking south of Tokyo Bay, city orders destruction
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
East Japan Railway announces plans to abolish magnetic-strip tickets
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Starbucks Japan’s new banana chocolate pudding is so good we can’t keep our language clean
Starbucks Japan goes retro with Purin A la Mode Pudding Frappuccino, kissaten coffeehouse items
Is Japan’s new pudding ice cream bar too much deliciousness to handle? 【Taste test】
We try the new Christmas Frappuccino from Starbucks Japan
Japan’s caviar purin custard pudding – Weirdly wonderful, or foolishly fancy?【Taste test】
Starbucks Japan’s Christmas customisation is the festive treat you need to try these holidays
Sanrio Pompompurin purin custard pudding sweets sound doubly delicious, look like pooch bottoms
Christmas in a cup or festive fail? We try Starbucks Japan’s first Frappuccino for the holidays
Starbucks Sakura Frappuccino blooms in Japan 【Taste Test】
Starbucks in Korea adds a new item to its menu: custard pudding!
We try the Nutty White Chocolate Christmas Frappuccino from Starbucks Japan
Starbucks Japan’s new Butterscotch Frappuccino confuses Japanese foodies, but does it satisfy?
Starbucks Japan unveils new White Chocolate Snow Frappuccino for Christmas
Poop-shaped pudding makers on sale now in Japan
Christmas arrives early at Starbucks in Japan with new Merry Cream Frappuccino