
“Cotton Kids” in everything but name.
A few years back Japan’s Bibi Lab released the Cotton Wife and Cotton Husband. Human-shaped, human-sized huggy pillows, the Cotton Wife and Husband were billed as “life partners for the lonely.”
The ostensible idea was that the Cotton Wife would ease the sorrow of lonely men, and the Cotton Husband would do the same for women. But now it looks like maybe the Cotton Wife and Husband actually had some affection for each other, since Bibi Lab is now selling what are effectively Cotton Kids.
Technically, they’re called Watabito, or “Cotton People,” with the official English description of “Small Friend Body Pillow.” Stuffed with soft cotton and wrapped in a removable, washable cover, they come in three different sizes: the 100-centimeter (39.3-inch) tall sky blue, 90-centimeter pink, and 80-centimeter gray.
Bibi Lab even goes so far as to claim that each has its on personality. The blue model is the Watabito of kindness, with its hue representative of the reassuring, emotionally liberating effect of gazing at the sky or sea.
The pink Watabito, being the color of love, is the affectionate one of the bunch.
And finally, since gray can pair well with just about any other color, the gray Watabito is described as friendly and easy to get along with.
While the Watabito are sold faceless, they come with iron-on decals, so that you can create the expression that best suits your desired style of inanimate companionship.
▼ Watabito ship in plastic bags, and so Bibi Lab recommends taking them out of the packaging and giving them a massage as soon as possible to help fluff up their insides.
In addition to having them keep you company as you sleep, Bibi Lab says the Watabito can be used as pillows, throw cushions, or interior decorations Their inability to speak also makes them great, eminently patient listeners if you just need someone to vent to.
▼ Just don’t expect them to provide you with any life advice other than “Have you tried remaining perfectly motionless for eternity?”
If you could use some of these micronized cotton companions, Watabito can be ordered here from Amazon Japan, with prices ranging from 3,984 to 5,076 yen (US$36-$46), depending on size.











Japanese company brings back “cotton wife” body pillow to enhance the realism of VR games
Cotton Wife and Cotton Husband aren’t huggy pillows, they’re life partners for the lonely!
Say hello to the “Japanese Cotton Wife” who comes in two sizes and wears a suit of skin
Sandwiched Between Twintails Pillow: For if you don’t know to hug your pillow or let it hug you
Japan’s crazy-comfortable pajama jumpsuits promise to ruin your productivity this winter
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
Saitama is home to the best strawberries in Japan that you’ve probably never even heard of
This Tokyo ramen restaurant is the first to ever receive a Michelin dining guide star
Nintendo announces opening date for next official store, first new location in two years
Yakuzen ramen restaurant in Tokyo is very different to a yakuza ramen restaurant
Site of the worst bear attack in Japanese history is a chilling place to visit
Neko Font: Let Cats Do the Talking for You!
Rakuten’s Tokyo robot delivery service both is and isn’t what it promised, but is cute either way
Legendary pie cafe Anna Miller’s finally returns to Tokyo after three-year absence
How to speak Japanese like a gyaru【2024 edition】
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Is Sapporio’s Snow Festival awesome enough to be worth visiting even if you hate the snow? [Pics]
Japan has trams that say “sorry” while they ride around town…but why?
Tokyo Skytree turns pink for the cherry blossom season
Sakura Totoro is here to get spring started early with adorable pouches and plushies
Poop is in full bloom at the Unko Museums for cherry blossom season
Shibuya Station’s Hachiko Gate and Yamanote Line stairway locations change next month
Japan’s new “Cunte” contact lenses aren’t pronounced like you’re probably thinking they are
Japan’s newest Shinkansen has no seats…or passengers [Video]
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Cosplay in your sleep with this giant anime-style “pigtails pillow”【Pics & Video】
Japan’s “All-Alone Tent” lets you cheaply, easily set up a secret computer room inside your home
Buttress Pillow: People in Japan go crazy for life-sized huggy butt cushion
You can now buy breast implants for anime huggy pillows in Japan
Giant Pokémon huggy pillow is a dakimakura version of a sweet that’s too cute to eat【Photos】
Female comedian turned into huge huggy pillow in Japan’s strangest ramen promotion in a long time
Japan’s Sleep Shelter is here to help gamers play all night and sleep all day【Photos】