
New release, with unique packaging by a Japanese artist, set to be released internationally.
Back in April, Nestlé Japan announced it would be celebrating its 45th year of Japanese operations with a special New Flavour World Summit Campaign, calling for people around the world to cast their vote to decide the next limited-edition Kit Kat flavour.
Half a million people from 81 regions globally nominated a wide variety of ideas for the new release, and now it appears that suggestions like breast milk and Stroopwafel were laid aside for a more popular flavour choice: Strawberry Tiramisu.
Drawing a large majority of votes from people in Japan, Korea, Taiwan, Australia and the U.K., the new Strawberry Tiramisu flavour is said to contain a delicious blend of bittersweet flavours, thanks to the mixture of mascarpone, coffee and cocoa cream kneaded into the wafers. The tiramisu mix is also blended into the white chocolate casing, which comes with the addition of real strawberry pulp pieces, to add a tart fruitiness to the creamy coffee dessert flavours.
The chocolates will be sold in a pack of 11 for 500 yen (US$4.40) or a box of three for 120 yen. Both versions will feature unusual designs on the packaging, showcasing the talents of Japanese comedian, actor, singer and artist Noritake Kinashi.
Kinashi will be exhibiting his art in 15 locations, both locally and internationally, in the next two years. Though he’s an accomplished artist, packaging design was a new experience for Kinashi, and he decided to create a theme of connection between people for the new release, with each individually wrapped Kit Kat featuring a different illustration.
The drawings also come with a variety of cute messages, including “I’m 45 years old too!” and “Congratulations on 45 years. Let’s also get to 45 years!”
While many Kit Kat releases are made exclusively for Japan, this new 45th anniversary flavour is set to be rolled out internationally following its initial run in Japan. The Starwberry Tiramisu Kit Kat will go on sale around the country from 19 November.
Source, images: Nestle Japan









All the best Japanese Kit Kat flavours together in one exclusive anniversary box for limited time
New Japanese Kit Kat flavour on its way, as finalists from international voting announced
New winter-only Japanese KitKat flavour combines chocolate with a decadent sweet
New Japanese KitKats capture the flavour of a busy port city
Japan’s new beer glass is designed to force you to drink…water [Video]
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Are Japan’s room-temperature curry packets the boxed lunch heroes we’ve been looking for? [Taste test]
Studio Ghibli theme park announces new expansion saluting a previously off-limits anime
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Japanese convenience store food gets turned into hyper-realistic stationery you can peel open
Tokyo is getting a branch of famous Los Angeles hot dog chain Pink’s with Japan-exclusive items
Police ask Kumamoto residents to not get blackout drunk as much during earthquake relief efforts
Kumamoto earthquake may have created Japan’s newest hot spring inside flooded restaurant [Video]
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Cup Noodle unveils first-ever cold-water instant ramen in Japan
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japanese KitKats get a new regional flavour, straight from a Tokyo island
New Japanese Kit Kat features premium Tokyo Banana flavour…with crushed crepes
New Doughnut KitKat captures the flavour of a Japanese castle town
Japanese KitKats now come in edamame milkshake flavour
New Japanese KitKat flavours include sakura and pineapple candy
New Japanese KitKat has been aged in whisky barrels from Islay, Scotland
New Japanese Kit Kat debuts world’s first natural ruby chocolate
Japanese Kit Kats now come with edible birthstones
New Japanese KitKat flavour lets you eat a zunda milkshake
Japanese KitKats now come in Gold Caramel Tokyo Banana flavour
New Japanese KitKat flavour stars Sanrio characters, including Hello Kitty
Huge range of Japanese Kit Kat flavours available at new pop-up museum in Tokyo for limited time
Japanese KitKats get fresh with new peach rum mint flavour this summer
Nestlé Japan releases new Kit Kat with chocolate cake centre
New Japanese KitKats come in sakura flavour, with poetic symbolism for success
New Ume Sake Japanese Kit Kat features the flavour of traditional plum wine…with a twist