
VR videos of adult film actresses provide dirty thoughts to be turned into clean energy.
In Japan, March 14 is White Day, when guys are expected to give return presents for the Valentine’s Day chocolate they got from girls a month earlier. However, if your love life isn’t particularly active, this year there’s an alternate way to celebrate.
In Tokyo’s Shibuya neighborhood, Japanese company Soft on Demand is setting up a special White Day light display, with a romantic pink heart softly bathing passersby in its glow. However, it’s not just romance that Soft on Demand wants to promote, but clean energy as well, since the electricity that powers the lights come not from the city’s power grid, but from volunteers pedaling electricity-generating stationary bikes.
“But wait, Casey,” you say, filling your voice with as much plausible innocence as possible. “Strictly due to my scholarly interest in your previous articles, I know that Soft on Demand is actually Japan’s premiere supplier of online pornography. As such, I would theorize that there’s some sort of ribald element to the proceedings, but are my (entirely academic, non-aspirational) assumptions correct?” The answer is yes.
As you might have noticed in the concept image at the top of this article, the people pedaling the bikes are wearing VR headsets, and since Soft on Demand is involved, the images they’ll be seeing aren’t of a quiet lakeside cycling path or challenging mountain bike course. Instead, the riders will be watching VR videos of adult video actresses. Specifically, they’ll be able to gaze upon Tina Nanami…
https://twitter.com/OnoMoulin/status/1104180859672788993https://www.instagram.com/p/BrsOdDEH4U5/
…and Hinata Koizumi.
The idea is that by watching suggestive VR videos of beautiful women, the riders will feel a surge of energy, which will translate into more vigorous pedaling, with part of the electricity being produced channeling back into powering the VR displays, and the rest lighting up the illuminated pink heart decoration.
There’s one final kink to the system, which is that Soft on Demand is specifically asking for virgins to participate, citing a desire to utilize their “spurting energy that has nowhere else to go.”
However, Soft on Demand isn’t demanding that participants provide proof of virginity, so the event is seemingly open to volunteers regardless of their sexual history or lack thereof. Also, perhaps because once one participant finishes the next will take his place on the same seat, the VR videos shown are not full-blown pornography, although the organizers do promise they include simulated kisses from Nanami and Koizumi as rewards for all your hard, hard work. They’ll also be personally on hand to take photos with participants after their sessions.
▼ A diagram of the system, which Soft on Demand boasts is the first of its kind anywhere in the world, and is part of its continuing efforts to make an eco-friendly lifestyle sexy whenever it can.
The White Day Illumination Shining with Virgin-Produced Electricity event will take place on March 14 from 5 to 11 p.m. on Degenzaka street in Shibuya.
Event information
White Day Illumination Shining with Virgin-Produced Electricity / 童貞力発電で輝くホワイトデーイルミネーション
Venue: Tokyo-to, Shibuya-ku, Dogenzaka 2-21, Dogenzaka Bicycle Parking Space
東京都渋谷区道玄坂2-21道玄坂駐車場スペース
March 14
5 p.m.-11 p.m.
Source: Soft on Demand (NSFW) via Kai-You
Images: Soft on Demand (NSFW)
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!




Studio Ghibli releases the My Neighbour Totoro tea caddy, with a magical self-closing lid
Create a tiny Ghibli anime world on your bookshelf with new miniature papercraft art kits
Awesome Ghibli Howl’s Moving Castle figure is also a puzzle and an organizer[Photos]
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
Japan has an awesome one-person bento box rice cooker, and here’s what we made with ours
Studio Ghibli releases the My Neighbour Totoro tea caddy, with a magical self-closing lid
Create a tiny Ghibli anime world on your bookshelf with new miniature papercraft art kits
Awesome Ghibli Howl’s Moving Castle figure is also a puzzle and an organizer[Photos]
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
Japan has an awesome one-person bento box rice cooker, and here’s what we made with ours
Tokyo government organizes food truck event to clear out delinquent/homeless teen gathering area
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Japan now has a “for foreign tourists only” Mt. Fuji sightseeing train[Video]
Face mask distributer imprisoned in sex shop by yakuza for 11 hours
Why you should be adding Calpis to your beer in Japan
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
The next time you’re feeling stressed out, you could relax on a Pokémon Psyduck chair from Japan
Train station platform ramen store closes its doors on half a century of history in Tokyo
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
Stunning central Japan wisteria festival is like a purple fantasy straight out of a Ghibli movie
When will the cherry blossoms reach full bloom in Japan this year?[Forecast]
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Tokyo government organizes food truck event to clear out delinquent/homeless teen gathering area
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Japan now has a “for foreign tourists only” Mt. Fuji sightseeing train[Video]
Face mask distributer imprisoned in sex shop by yakuza for 11 hours
Why you should be adding Calpis to your beer in Japan
Fake police phone scam also highlights dumb stereotype about how foreigners speak Japanese[Video]
A century’s worth of Japanese beauty trends, from silver screen chic to puffy-eyed catharsis
35 fascinating photos of Korea from 100 years ago (before K-dramas took over Asia)
Daughter of Osamu Tezuka, God of Manga, discovers his stash of hand-drawn sexy mouse artwork
Hungry and on the go? Top 10 ranking of ekiben at Tokyo’s Shinagawa Station
Official My Neighbor Totoro cookbook teaches you to make Satsuki’s bento and other Ghibli meshi
How to write “sakura” in Japanese (and why it’s written that way)
Pizza Hut Japan’s new ie-kei ramen pizza is here and weird, but is it tasty too? [Taste test]