
Yeah, the pandemic stinks, but at least you don’t have to be cold during it.
For people in many parts of the world, last spring was their first time to regularly wear masks when going out in public, and as we moved into summer, many people found them to be an uncomfortable yet necessary part of life during the pandemic. Even in Japan, where mask use is common for hay fever sufferers, they’re mainly associated with the spring, when pollen levels are highest, and wearing one during the hot and humid part of the year took some getting used to.
In response, companies in Japan started offering redesigned masks with cooler materials and better breathability to use during the summer months. But as we get deeper into fall and the temperature drops, now we’re seeing the opposite, with these extra-warm masks for winter.
We came across these at a pop-up shop located inside Ikebukuro Station in Tokyo (there’s also one in Tokyo Station, at the time of this writing). Priced at 330 yen (US$3.15) for a three-mask set, they looked like something our Japanese-language reporter Mr. Sato would enjoy sticking on his face, so he picked up a pack.
Produced by Japanese brand Mask Club, the Heat Masks’ packaging promises a secure fit to prevent cold air and germs from making their way inside your protective barrier, but with material that’s soft and flexible enough for comfort, even at the ear straps, and also will keep your face warm and cozy.
▼ The material is a 97.8-percnt polyester, 2.2-percent spandex blend.
Slipping one on, Mr. Sato found it was comfortable and easy to breathe in. Compared to a regular or summer-use cool mask, it was also indeed warmer. Not so toasty that he wouldn’t still want a hat and scarf if he was heading out for a moonlit stroll on a winter night, but since he’d need a mask anyway, this is the one he’d choose.
With Uniqlo’s cool Airism masks causing such a stir last summer, and the brand’s HeatTech thermal underwear line being a perennial bestseller, we might be seeing the casual clothing giant throw its hat into the winter mask arena before long. For now, though, we’re happy to have our Heat Masks, which can also be purchased online here.
Photos ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]
Follow Casey on Twitter as he complains about being cold for the next six months.





We try it out: Does Uniqlo’s HeatTech Ultra Warm work on a motorbike ride in the dead of winter?
Lace Bra face masks go on sale in Japan, immediately sell out【Photos】
Do the new Uniqlo summer face masks really deserve bad reviews?
We test out Uniqlo’s “new and improved” Airism mask for form, fashion, and function
Can Mr. Sato freeze this cooling face mask just by shaking it?【Video】
Japanese man’s gross conveyor belt sushi social media prank video gets him a 500,000-yen fine
Pikachu brings electric style to brand-new Pokémon G-Shock watch featuring every stater trio
Live-action Spirited Away stage play announces world tour with first-ever U.S. and Canadian dates
Blind Tokyo commuter explains the easiest place for him to stand while riding the train
Here’s what Shibuya’s famous scramble intersection looked like after the Japan vs. Sweden match
Taco Spaghetti appears in Japan, and our taco fan rushes to try it[Taste test]
Studio Ghibli combines anime and craftsmanship in new Totoro and Jiji Gobelin tapestry bags
Sanrio Character Poll announces winners, Hello Kitty absent from top 10 in many countries
Japan’s Mos Burger goes super-premium for summer with eel burgers that require pre-orders
International fugitive Carlos Ghosn says he’d be best person to head Nissan now
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan launches first overnight Shinkansen bullet train between Tokyo and Osaka this summer
Starbucks Japan creates special drink bottle bags, adorable stickers for all 47 prefectures[Pics]
Family Mart Japan installs red-eyed “Monster Wolf” to keep bears away from convenience store
Japanese sweets brand creates new drinkable Cigare and we’re totally here for it
Starbucks Japan reopens Shinkansen platform store after redesigning it for speed
Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Nearly half of Pokémon hot spring’s statues have been damaged less than two months after opening
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
Japanese sweets shop sells an ohagi so exquisite it sells out by noon
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Forget Tokyo go-karts – there’s a new way to sightsee on four wheels in Japan
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
We try cooling our face masks five different ways, and don’t recommend doing any of them
Affordable luxury AND cheap beauty? We test Japan’s 100-yen Steam Face Mask【Photos】
Pandemic hair trend: A haircut to match your mask not your face
Face-mask-themed park “Tokyo Mask Land” opens in Japan
Customers race to Uniqlo for new summer face masks, but are they really worth the hype?
Japanese tactical face mask lets you weather the coronavirus storm while looking awesome【Photos】
Lucky underpants for your face: New masks from auspicious Tokyo store offer pandemic protection
Brad Pitt discusses why his view on face masks changed in Japan
Capsule toy machines in Japan have taken to selling face masks too
Two men, one bodysuit, zero things that could go wrong with this experiment to keep warm, right?
Traveling idiot who forced plane to land in Japan by refusing to wear mask continues to be stupid
Do this Japanese cosmetics company’s “small face” masks make a big difference in your beauty?
We tried out Japan’s new “mask you can wear while you eat”, found a way to make it much better
Make-it-yourself mask technique gets new interest as coronavirus fears cause shortage in Japan
Can these masks give you Japan’s kogao “small-face” ideal? Let’s find out!【Experiment】