
Owners don’t think the Kageki Shojo noren thief was a fan, though.
Times are tough for Japan’s sento, or public baths. Formerly a necessity for suburban and urban residential communities, they’ve been rendered largely unnecessary now that just about every single house and apartment in Japan has its own private shower and bathtub.
So if people don’t have to go to sento, operators have to offer something that makes people want to go to them. One of public bath Daikokuyu’s plans to draw customers to its facility in Tokyo’s Oshiage neighborhood was to partner with popular anime/manga series Kageki Shojo. Since last April, Daikokuyu, which opened in 1949, has been offering special Kageki Shojo merchandise, displaying autograph boards from the anime’s voice actresses, and hanging a noren cloth decorated with illustrations of the main characters in its entryway.
▼ Daikokuyu
【悲報】
— 押上温泉 大黒湯/東京墨田区銭湯♨️ (@daikoku_yu) September 13, 2021
現在コラボ中「かげきしょうじょ!」本日深夜に暖簾が盗まれてしまいました。
棒ごとないです、、、。
9月末までコラボ期間なのに😩
暖簾、、返して下さい、、😭 pic.twitter.com/eIxyk2EFOX
The promotion has been a success, according to Takuya Shinbo, Daikokuyu’s third-generation owner, who says it’s helped bring in more young customers, many of whom snap commemorative photos in front of the noren, which was a custom-made, one-of-a-kind item. Unfortunately, in the early morning hours of September 13, someone stole it.
Daikokuyu is open through the night, and as shown in the above video, at roughly 2:30 a.m. on Monday a customer who was leaving after taking his bath decided to take the banner home with him. Though the thief can be seen in the security videos, the staff didn’t recognize him, as he’s not a regular customer.
The man is estimated to be in his 60s, but the staff doesn’t think he’s an anime otaku who wants the banner for his personal use. While he was in the lobby he paid no attention to the autographs from the Kageki Shojo voice actresses, which should have been of interest to a real fan of the series, and so Daikokuyu thinks he probably stole the noren with the intention of reselling it to make a quick buck.
▼ A photo of the noren, taken less than an hour before it was stolen
https://twitter.com/sunuo_1010/status/1437256122998542344That might turn out to be easier said than done, however. As mentioned above, the noren was specially made for Daikokuyu, and since the public bath only has one entrance, they only made one. That means that if any prospective buyer sees the Kageki Shojo noren pop up for sale on an auction site, or if the thief tries to sell it off to a second-hand anime specialty store, the potential buyer should be able to tell right away that it’s stolen property.
For the time being, Daikokyu has made a replacement Kageki Shojo noren featuring much smaller, less dynamic character artwork, which can be seen in the tweet below.
今日は定休日です。
— 押上温泉 大黒湯/東京墨田区銭湯♨️ (@daikoku_yu) September 14, 2021
かげきしょうじょ!さんの許可を頂き、手作りの新しいのれん作ったので、明日からこちらでお迎えさせて頂きます🙇♂️
もし戻ってきたら、本来の暖簾に差し替えたいと思います💦 pic.twitter.com/FiRGzIyU7Z
However, they still want the original Kageki Shojo banner back. “Please return the noren,” the sento’s official Twitter account has requested, showing an impressive level of politeness, and hopefully things turn out as happily as they did the last time someone stole some anime-related items from a public bathing facility in Japan.
Related: Daikokuyu official website
Sources: Twitter/@daikoku_yu via Golden Times, NHK News Web
Top image: Daikokuyu
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!

Japan’s instant ramen snack theme park features an athletic course even adults can enjoy
Pizza Hut Japan’s drinkable curry pizza is here – Is it all we dreamed it would be?[Taste test]
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Bizarre Japanese vending machine sells “Peace and Equality” and “Angels and Demons”
Japan’s instant ramen snack theme park features an athletic course even adults can enjoy
Pizza Hut Japan’s drinkable curry pizza is here – Is it all we dreamed it would be?[Taste test]
Japanese temple burns to the ground, fire burning inside for 1,200 years unharmed
Krispy Kreme Japan is bringing two special donuts to the most-forgotten big city in the country
Bizarre Japanese vending machine sells “Peace and Equality” and “Angels and Demons”
Japan has a new cute and clever sunblock for cat lovers
Kanji ice cream becomes a sell-out hit in Japan
Man in Japan calls in bomb threat because he doesn’t want to go to his own work farewell party
Starbucks Japan hoping fans will go bananas for its new mottainai banana affogato Frappuccino
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
This Tokyo Station sweets sensation sells out daily, but we finally got our hands on it
Hundreds of rose bushes in bloom at Tokyo’s off-the-beaten-path, next-to-the-tracks flower street
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Studio Ghibli’s president is leaving the company. Will it change how they make anime?
Let’s hike a Japanese mountain (that isn’t Mt. Fuji) – Mt. Tsukuba[Photos]
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan has a new cute and clever sunblock for cat lovers
Kanji ice cream becomes a sell-out hit in Japan
Man in Japan calls in bomb threat because he doesn’t want to go to his own work farewell party
Starbucks Japan hoping fans will go bananas for its new mottainai banana affogato Frappuccino
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Japanese vending machine find introduces us to a new drink you can’t get anywhere else
Suspected yakuza member arrested for having frequent flyer mile account
Japan’s izakaya pubs closing at record pace, failing to attract foreign tourists
Memorial bell inside Hiroshima’s Peace Park has been silenced, but for a sweet reason
The story of our reporter P.K. Sanjun’s heart attack
You’ll never win cash or prizes or cash at this Tokyo pachinko parlor, and that’s why it’s so cool
McDonald’s Japan adds curry French fry flavor, regional-taste burgers to its menu with Gotochi Mac
7-Eleven Japan adds macaroni cheese sandwiches to its convenience store food range
Pokémon Company to require Japanese government ID cards for some online Pokémon card purchases