
From hot tourist spots to residential areas, good finds are everywhere.
Have you ever wondered where Tokyoites do their shopping? While department stores and boutiques are aplenty, there are many folks that like to browse and buy at shotengai, or shopping streets. These are often long stretches of streets that are lined on both sides by restaurants, takeout stands, and stores selling fresh groceries, souvenirs, electronics, knick knacks, and pretty much everything you’d need in your daily life.
According to real estate company Lifull Home’s Press there are over 2,400 shotengai in Tokyo alone. To find the most popular ones, Lifull asked around 500 Japanese survey participants who said they enjoyed shopping at shotengai which one was their favorite. Here’s what they had to say:
1. Ameya Yokocho (11 percent of votes)
Ameya Yokocho, also popularly known as Ameyoko, is located in Tokyo’s Ueno neighborhood. Along with being fairly close to JR Ueno Station, it’s huge. They sell everything from food, to cosmetics, and to electronics. It is quite bustling and frequently filmed for Japanese television programs, but if you’re someone that likes to be where the party’s at, then Ameyoko is the spot for you.
2. Kichijoji Sun Road (8.1 percent)
吉祥寺 は オレを裏切らない
— t@kumix #みゅーちゃん (@takumixtiztiz02) August 24, 2020
なんだ かんだ で 用事すましちゃう#吉祥寺 #サンロード #吉祥寺サンロード #一圓#PARCO #パルコ #くぐつ草 #武蔵野文庫 #白山眼鏡 pic.twitter.com/1smPtrJfem
Located in Western Tokyo, Kichijoji Sun Road is located right outside the northside exit of JR Kichijoji Station. It has restaurants, clothing stores, nicknack shops, and more. It’s split up into two sections to make it easier to navigate, and you can even find a cozy place to drink or eat in nearby Harmonica Yokocho. Japanese residents like Sun Road in particular because it has a comparatively retro vibe.
3. Asakusa Nakamise Shotengai (6.9 percent)
浅草1 商店街#仲見世商店街 #浅草西参道商店街 pic.twitter.com/C35KaxsZgg
— 散花 (@Hanatill0730) December 14, 2022
Chances are if you’ve visited the Asakusa area before, you’ve walked down this shopping street. It’s the shogentai that leads to Sensoji Temple, an ultra-popular tourist spot. You can find tons of souvenir shops along with delicious eateries, some of which have been there for decades (or centuries). Tokyoites like this one for its liveliness and like that it’s conveniently located near the famous temple.
4. Nakano Broadway (6.7 percent)
久々に中野ブロードウェイ🚶♂️ #中野ブロードウェイ pic.twitter.com/hGUv3uxiw3
— 𝕙𝕒𝕐𝕒 (@haya_toytoy) December 17, 2022
Into Japanese subcultures like anime and games? You’ll love Nakano Broadway. It’s well-known as a mecca for all sorts of otaku, housing a number of secondhand shops for figurines, games, manga, and other merchandise. It’s a great place to find a gift for yourself or the otaku in your life…or just a giant ice cream cone.
5. Musashi-Koyama Shotengai Palm (5.4 percent)
武蔵小山にドラゴンが居た!何匹も。そして上に写った電線の影も怪獣やら龍に見える!#武蔵小山 #武蔵小山パルム #パルム商店街 #パルム #ドラゴン #dragon #竜 #龍 #パルム商店街 #武蔵小山palm #武蔵小山駅 #商店街 #影 #電線https://t.co/8imGnZz9Og pic.twitter.com/z35X6eiHMo
— ファンキーOL奈々💜👊🏾空手再開! (@nana20090623) May 6, 2022
If you want a lot of options, Palm is where you should go. Tokyo’s longest covered shotengai is located a three-minute walk from Tokyu Musashi-Koyama Station. Locals say it’s easy to walk down, easy to access for people who live in the neighborhood, and offers a lot of shopping options. There are also plenty of festivals held in the shopping center, so you’ll never be bored.
6. Aoyama Kila-dori Shogentai (4.4 percent)
Aoyama Kila-dori Shotengai is located near Tokyo Metro Gaienmae Station. Along with nice restaurants and clothing stores, you can see interesting street art.
6. Togoshi-Ginza Shotengai (4.4 percent)
Tied for sixth place is Togoshi-Ginza Shotengai, located in Tokyo’s Shinagawa Ward. It’s considered the longest shotengai in Tokyo, spanning 1.3 kilometers (0.8 miles). Survey respondents said they like how lively it is and point out there are a lot of yummy bakeries. To get there, you can walk over from Tokyu Togoshi-Ginza Station or Toei Togoshi Station.
8. Sunshine 60-dori Shotengai (3.5 percent of votes)
Sunshine 60-dori Shotengai connects Ikebukuro Station to Sunshine City, a mecca for anime fans. The shopping street itself mainly sells clothing and miscellaneous items, but they’re sold at fair prices, according to survey participants.
8. Shimokitazawa Shotengai (3.5 percent)
In addition to its shopping options, this shotengai outside the South Exit of Shimokitazawa Station is known for its annual events. Along with a Setsubun Festival celebration, it also hosts an Awa-Odori Dance Festival. It’s a pretty amazing sight to see so many talented dancers on such narrow roads.
10. Asagaya Pearl Center (3.3 percent)
Rounding off the list is Asagaya Pearl Center outside the South Exit of JR Asagaya Station. All of it is covered, so you can shop there rain or shine. Survey respondents said it has an overall comfortable atmosphere and some good deals.
So if you find yourself in Tokyo and aren’t sure where to find the best deals, use this list as a reference. It’s a great way to pick up some fresh cuisine and find unique souvenirs that would be difficult to find in a department store. They’re also great spots to find New Year’s fukubukuro lucky bags. Happy shopping!
Source: Lifull Home’s Press
Top image: Pakutaso
Insert image ©SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
[ Read in Japanese ]

Hidden in plain sight, low-key sweets shop surviving in Tokyo’s street market is a tasty treasure
Sato Style: Our ace reporter gets a fashion makeover at Tokyo’s most colorful menswear shop【Pics】
The top 10 drinking districts in Tokyo, as recommended by Japanese locals
10 of our absolute favorite places to spend a day in Tokyo
Harajuku’s new permanent Tamagotchi shop is filled with cuteness and a surprising lack of poop
We revisited Sweets Paradise after a decade to see if Japan’s dessert buffet still delivers
McDonald’s Japan’s moon-viewing mochi pies are a little more westernized-tasting this year
Japan’s new difficult-to-drink-from beer glass protects your liver, but it’s a brutal experience
We eat the best crayfish of our life at a Tokyo specialty restaurant【Taste test】
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
You can now buy a Japanese train station clock in Japan
Harry Potter Cafe opening in Tokyo and the menu is nothing short of spellbinding【Photos】
Is the new Shinkansen Train Desk ticket worth it?
We visited a “terrible” Japanese hot spring hotel near Narita Airport
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Cyberpunk anime meets traditional culture in Ghost in the Shell gold leaf Japanese changing screens
7 great places to see Mt. Fuji from without having to climb it
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
We found possibly the quietest Japanese-style hotel in Tokyo’s bustling Shinjuku district
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Sumo Sanrio! Hello Kitty and pals team up with Japan Sumo Association for new merch【Pics】
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Leave a Reply